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HomeMy WebLinkAbout2012-03-20 JOINT WORK SESSION CITY COUNCIL-PARK BOARDi AGENDA JOINT CITY COUNCIL AND PARK BOARD WORK SESSION CITY -OF EDINA, MINNESOTA CITY COUNCIL CHAMBERS MARCH 20, 2012 5:00 - 6:30 P.M. 1. CALL TO ORDER II. ROLL CALL III. EDINBOROUGH PARK STUDY IV. SPORTS DOME STUDY V. ADJOURNMENT The City of Edina wants all residents to be comfortable being part of the public process. If you need assistance in the way of hearing amplification, an interpreter, large -print documents or something else, please call 952- 927- 886172 hours in advance of the meeting. SCHEDULE OF- UPCOMING MEETINGS /DATES /EVENTS Mar 19 Annual Boards &Commissions Dinner Meeting 5:00 P.M. HUGHES PV. CENTENNIAL LAKES Mar 20 Work Session— Edinborough Park /Sports Dome Report 5:00 P.M. COUNCIL CHAMBERS Mar 20 Regular Meeting 7:00 P.M. COUNCIL CHAMBERS Apra Work Session- Neighborhood Identification Steering Com. 5:30 P.M. COMMUNITY ROOM Apr 3 Regular Meeting 7:00 P,M. COUNCIL CHAMBERS Apr 14 Town Hall Meeting 10:00 A.M. — NOON SENIOR CENTER Apr 17 Work Session — TDB 5:30 P.M. COMMUNITY ROOM Apr 17 Regular Meeting 7:00 P.M. COUNCIL CHAMBERS Apr 23 Annual Volunteer Reception 5:00 P.M.BRAMAR RM WARREN HYDE CLUB HS May 1 Work Session — TDB 5:30 P.M. COMMUNITY ROOM May 1 Regular Meeting 7:00 P.M. COUNCIL CHAMBERS May.14 Work Session —TDB 5:30 P.M. COMMUNITY ROOM May 14 Regular Meeting 7:00 P.M. COUNCIL CHAMBERS May 28 MEMORIAL DAY HOLIDAY OBSERVED — CITY Hall Closed Jun 5 Work Session - 5:30 P:M. COMMUNITY ROOM Jun 5 Regular Meeting 7:00 P.M. COUNCIL CHAMBERS Jun 19 Work Session - 5:30 P.M. COMMUNITY ROOM Jun 19 Regular Meeting 7:00 P.M. COUNCIL CHAMBERS one JOINT CITY COUNCIL AND PARK BOARD WORK SESSION REPO RT /RECOMMEN DATION To: PARK BOARD & CITY COUNCIL Agenda Item Item No. III. From: John Keprios, Director Park and Recreation Department ❑ Action ® Discussion ❑ Information Date: March 20, 2012 Subject: Edinborough Park Study ACTION REQUESTED: Staff recommends.that the City Council and Park Board discuss the revised and corrected Edinborough Park Study Report and the answers provided to questions from Council and Park Board from the January 3, 2012 Joint Work Session. INFORMATION /BACKGROUND: . At the January 3, 2012 Joint Work Session, the Park Board and City Council asked the consultants and staff to respond to 29 questions to be presented at a follow -up Joint Work Session. Staff has worked closely with the consultants to provide answers to all of those questions. The Council asked if the maintenance charges would be affected if the City chose to convert the swimming pool to an alternate use. Unfortunately, in researching the maintenance charges for the maintenance of Edinborough Park, attorney Jerry Gilligan learned that the automatic renewals of the 30 -year period terms as stated in the Covenant Agreements are not enforceable under current Minnesota Statutes. Mr. Gilligan's findings are outlined in a letter dated March 2, 2012 (see Attachment A). The 30 -year period began when the unit was first sold and occupied by the tenant (both residential and commercial properties). Not all units were built and sold at the same time. Therefore, the 30 -year terms will:expire over approximately a 5 -year period from 2015 to 2020. By the year 2020, the City of Edina will no longer- receive maintenance fees.for Edinborough Park. These fees total $212,000. I am told that the City of Edina does reserve the right to convert the swimming pool to another recreational use without. affecting the maintenance fee; however, given this new information about non - enforceable renewals makes it a moot point. Also attached is a master list of emails received from the community on this important issue.. With this follow -up information and revised ,Final'Report, staff feels that ATS &R and Ballard King have now fulfilled their contractual obligations. Staff is prepared and pleased to continue to research further information requested by Park Board and City Council on this important issue. ATTACHMENTS: Final Report Booklet _Dated March 14, 2012 • Answers to Park Board and Council's 29 Questions and Noted Attachments • Master List of Community Input Areas needing further exploration for final Edinborough Park consultant report: 1. With the potential expansion, would competitors in the area undertake renovations and would this impact the projections? The City of Shoreview is moving ahead with their expansion plans and Southdale Mall is putting in a soft play area regardless of the outcome in Edina: Competitors in the area are trying to increase their market share and recognize the impact Adventure Peak has on the overall market. Implementing the expansion of Edinborough Park will solidify the Park's position in the marketplace. The expansion efforts by the competitors will not impact the appeal that Edinborough Park has. In contrast, not expanding Edinborough Park could accelerate a decline in market share for the Park as competitors expand. (Jeff King — Ballard *King) 2. Attorney(s) must provide consultation on Edinborough Association contractual obligations. Please see attachment A 3. Expound on past and present theater use and also unwritten agreements with Edina Park Plaza regarding use. The theater is programmed from September through May. The programming moves outdoors to Centennial Lakes Park during the months of June through August..All performances are free to the public. a. Scheduling: 1. Tuesdays at 7:00 PM — This programming was eliminated due to budget cuts, but we have added 1 or 2 no -fee paid performances per month. 2. Every Thursday at Noon — Kids performance 3. Every Sunday at 7:OOPM. This is typically a big band /community band concert which is popular with seniors. The Park closes at 6:0OPM on Sunday nights in order to accommodate this concert without any background interference. b. Staff could consider re- instating Tuesday noon performances which were lost 2 years ago due to budget cuts. c. Although the performances are free, the Thursday noon performances are well attended and many people stay to play in the Park and now may purchase concessions while visiting. Tuesday noon performances were never as well attended as the Thursday noon performances. d. We have an unwritten agreement to avoid concerts or events in the theater during Park Plaza's dinner hour, which is roughly 4:30 — 6:30PM. (Ann Kattreh) 4. Explore parking arrangement with Corporate East. Representatives from United Properties /Corporate East stated that it would be fine for Park customers to park on the lower level of the parking ramp on evenings and weekends. (Ann Kattreh) 5. Provide parking estimates to accommodate higher densities of customers. a. Parking requirements for Edinborough Park are found in the City of Edina City Code. Edinborough falls under a mixed development district which bases parking requirements on a gross square'foot'basis. b. Required' parking for Edinborough Park is 230 parking spaces. c. Available parking space - Upper deck 169 + east lot 102 = Total of 271 spaces. d. Additional available space - 'Lower parking deck 175 spaces = Total of 446 parking spaces available. e. None, of.the options in the study increase the square footage therefore additional parking may not be required. However current use of the facility indicates that parking is full when the park is fully occupied. The following recommendations are suggested based on -the anticipated use: f. Option C, Edinborough as a Park — no additional parking g. Option D, Upgraded Pool - no additional parking h. Option E, With Private rentals — The space could hold up to 350 people in a dining or reception setting requiring an additional 116 parking spaces. These would be available -in the lower level parking on evenings and weekends if a new parking contract was negotiated. i. Option F, Toddler Play and Parties — The space would hold an additional 150 people requiring an additional 50 spaces:. These would be.available in the lower level parking on evenings and weekends if anew parking contract was negotiated. j. Option F1 and F2 maydraw:an additional 50 people at any one time requiring an additional 15 to 20 spaces. (Tammy Magney - ATS &R) 6. Review 6.7% ROI and 2.5% ROI with debt load. Return on investment is calculated on the spreadsheet for each option. Please see pages 10 and 11 (Jeff King Ballard *King) 7. Discuss technology area and feasibility marketing to 10 —14 year olds and also potential special.acoustical conflicts. We have found that the techno game room with a fitness emphasis has market appeal that goes beyond the 5 -12 age category. The marketing appeal for the 10 -14 age group is that individual exercise is not.fun for this age group and in many facilities this age group is too young to be allowed 'to use traditional fitness equipment. The concept of the techno game and fitness area is to create an environment for fitness that is fun. The backdrop of playing a game or competing with a friend or family member distracts the participant from thinking he /she is exercising because .of the entertainment value of the equipment. We have found that the techno game room with a fitness emphasis has market appeal that goes beyond the 10 -14 age group. It is normal to see families exercising together because the equipment attracts a wide spectrum of interest. Like Adventure Peak, the techno game area will attract people through word of mouth. Marketing to school field trips has been an effective marketing tool in other communities. (Jeff King — Ballard *King) 8. Provide assumptions for traffic, usage growth and best/worst than expected scenarios. It is assumed increase in traffic would follow parking needs outlined above. Parking areas have two outlets and traffic would not be concentrated therefore traffic congestion is not anticipated to be a daily challenge, but there may be some congestion at high level use time -if rental facilities.are maximized. It would be prudent to schedule events so the beginning and ending :times do not overlap. (Tammy Magney — ATS &R) 9. Build financial risk model. A financial model was built for each option developed as part of the spread sheet summary on pages10 and 11. (Jeff King — Ballard *King) 10. Provide marketing recommendations, particularly' for non -peak times. A marketing plan ,is clearly beyond the scope of this, project. That being said, the concept of expansion is critical to increase capacity during the peak operating times. More play features and more party rooms mean more attendance and revenue. (Jeff King — Ballard *King) 11. Provide survey results from most recent customer survey. Please see attachment B (Ann. Kattreh, Amanda Rolle) 12. Provide a detailed listing of all options considered for recommendations and why other potential options were ruled out. Many options were discussed. Those included in the report met the goals of the park to provide healthy, active, multigenerational activities for the community while bringing in enough revenue to offset expenses. Those options not included did not meet the goals of the park, did not fit with the market research or did not have enough revenue opportunities to meet the operations expenses. The study has been revised to include additional options to allow the Park Board and City Council to weigh the options against broader parameters they set. Option A — Close Edinborough Park This option was discussed and not included in the report because Edinborough Park was felt to be an important community asset. Option B1 and B2 — Current CIP and energy efficient upgrades, These were included because, some of the items do decrease operational costs, and because it was felt this information would be an important frame of reference. Option C - Edinborough Park as a Park This option was discussed and was_ not included because it did not bring in additional sources of revenue and it took away current sources of revenue. It was not an option where revenues would offset operating costs. Option D — Edinborough Park with upgraded pool This option was discussed but not included because there has not been an overwhelming use of the pool or demand for it. It is expensive to run and it was not felt the cost to upgrade the pool would realize enough revenue to offset expenses. Option E — Edinborough Park for Private Rentals This was not initially included because there are other facilities in the area that provide these types of spaces at a competitive rate, and that would not contribute the necessary revenues to offset expenses. In the past, other activities needed to close down or be eliminated the day of the event, which took away from significant revenue opportunities It was determined that this would not bring in enough revenue to offset expenses. Option F — Edinborough Park with toddler play area and meeting /party rooms. This option was included in the report because it expands on a proven successful program and brand the park is known for. There has been repeated requests for a separate toddler area and for larger meeting /party rooms for extended families for celebrations. The birthday party program has been a successful revenue stream for the park and it was felt there was room for expansion. It was also evidenced that people were willing to come from within a 20 mile radius and beyond for Adventure Peak. This option came closest to being able to produce enough revenue to meet expenses. Options F1 and F2 — Add Challenge Course and Techno Zone These were included as possible additional programs if additional revenues needed to be realized and the tween population was seen as a viable expanded user of the park. Option G — Reduce plantings This option was included in the report because there is an opportunity to reduce some of the plantings and reduce some operating costs. Option H and I — Edinborough Park as a Fitness Center These were discussed but not included because it was felt that competing with the neighboring YMCA, Life Time Fitness and other competing fitness venues, the Edinborough would have to be so low that revenues would have a hard time meeting expenses. Option J — Edinborough Park Trampoline Zone This was discussed and thought to be a viable option as it had good revenue opportunities but would attract an older teen age and young adult group for exercise, fitness, dodge ball and this age group may not work as well. Option K — Edinborough Park with Indoor Paint Ball Zone This option was discussed and felt it did not fit as well with the goals of the park. (Tammy Magney — ATS &R) 13. Discuss survey of Edinborough tenants. We did not initially survey the Edinborough tenants because it was believed that the residents would only be interested in keeping the pool and facility as is. It was the goal of the consultants to improve the cost recovery of the Park, ideally to 90 or 100 %. (Tammy Magney — ATS &R) 4 14: Provide detailed inforrnatiomabout how Eye Click could be used in the theater without affecting traditional theater use. Eye.Click was introduced in the amphitheater stage area because it can be done with a flexible mat floor covering that can be easily rolled up and stored in adjacent store room whenAmphitheater programs are held. While the Amphitheater is a unique venue worth maintaining, it is a large area that sits unused for much of the time! and it was felt this would be a good use of the space allowing children to be on the stage area in an interactive play zone that parents /grandparents could play in or observe from the amphitheater seating. (Tammy Magney, - ATS &R) 15. Determine cost to operate the facility as a Park without the fitness facility, pool. or Adventure Peak. This scenario would be very'similar to the Park prior to; the addition of-Adventure Peak in 2003. Edinborough Park has always been a very popular family destination. Admission to the.Park was free, but we charged a fee to use the skating rink, pool and track. Edinborough Park provided an indoor park with an'indoor play structure and the great hall, a large multi - purpose space. We offered free performances for children at noon on Tuesday and Thursday and.also on Tuesday'and Sunday nights. The Park provided some balls in the Great Hall, but guests often brought their own toys and games to play with. It was constantly a struggle to keep the great hall safe with older .kids playing games and bringing in equipment . that would be dangerous for younger children Le bats, baseballs, footballs, skateboards, etc. Edinborough Park was also a popular birthday party destination. We had four picnic tables in the upper commons and people would try to "reserve" these tables for hours so that the tables would be available when it was time for their party to start. This created many tense moments between customers, even with signage on the tables limiting the length of time that they could .be used. The grotto was also`a popular birthday party destination. If the Park returned to its previous "free" status, it would continue to be a popular destination for parents looking for an indoor alternative for their kids. In this scenario, I would expect that we could: a. Eliminate 1 FT building operations supervisor and shorten the hours of operation b. Eliminate our entire concessions staff c. Eliminate the majority of our guest services staff. We would; however have to have one person in guest services to answer questions and help to maintain a safe environment. d. The plants would be maintained by a horticulturist (we currently have one FT horticulturist that works primarily with the plants butalso assists with maintenance and guest services as needed): Another option would be to contract out the plant maintenance and plant replacement. If the plants were eliminated, this position would be eliminated 'as well. e. In order to keep the Park safe and clean, we would need to keep at least one FT person in the Park at all times. f. Park management staffing levels would be evaluated to determine need based on Park operational hours and the shared duties with the Edina Aquatic Center. (Ann Kattreh & Jeff King — Ballard *King) 5 16. Explore if Edinborough should continue to be an enterprise facility, become a city, park or other options. a. Without expansion of the softplay area, there is no way Edinborough Park should be an enterprise fund because by definition an enterprise fund must have a positive cash flow and be a self- sustaining operation. Any plans, short of adding new components to the Edinborough Park attractions, means a transition from an enterprise fund to a general fund supported operation. (Jeff King — Ballard *King) 17. What will the options be ,at Grandview? If a community center component is included, would it be less expensive to put additional funds into that facility than to renovate Edinborough. This is beyond the scope of the study. (Tammy Magney — ATS &R) 18. Can Adventure Peak be moved to Grandview? Please see Attachment C One consideration is the relocation of Adventure Peak. A consideration that should be understood if a structure like Adventure Peak is planned for Grandview is that it is 44 feet high, almost 4 stories in volume. When considering the square footage for space for Adventure Peak you must also consider the volume which may triple or quadruple the actual square footage. IPC the manufacturer and provider of Adventure Peak responded that it could be relocated but it would be very costly and may cost as much as providing new. A sterile environment might not be as pleasant for parents and chaperones of the children using the space. Many subjective factors determine what would create the appropriate environment (Ann Kattreh & Tammy Magney — ATS &R) 19. What is the value of Edinborough Park if it were to be sold? Are other uses, ie. retail, restaurant, etc for the space feasible? The RFP did not include looking into selling Edinborough. The City would have to hire a real estate appraiser to pursue this option. (Tammy Magney — ATS &R) 20.Would Edinborough Park be a candidate for Met Council funding? It was discussed and we believe that it would not be a candidate because the Met Council funding is meant more for public spaces that do not have admission fee such as the city lakes. Many people visit and participate in events at the lakes from a much larger radius than Edinborough Park. Studies of the users of Edinborough Park indicate most are within a 20 mile radius and while not all Edina residents, it is not as far reaching as the city lakes area. A request to the Met Council was not made. (Tammy Magney & Jeff King) 21.What is the rental income from the Community Education and Edina Swim Club rental uses of the pool? $5500 (Ann Kattreh) 0 22. How will the $160,000 in "rental revenues" be affected by the new plan? 2012 budgeted revenues for rental revenues are $150,000 ($140,000 for Birthday Party revenue + $10,000 for pool and misc. building rental) Option F — Edinborough Park with Toddler Play and Meeting Rooms, will generate new revenues of: Admissions $187,500 Annual Memberships $8,500 Birthday Parties $72,000 Concessions $50,000 Sock Sales $2,125 NEW NET REVENUE TOTAL $320,125 In Option F, Rental Revenues would increase $72,000. Option E — Edinborough Park with Private Rentals, will generate new revenues of: Business $4,800 Social receptions $9,750 Training $5,000 NEW REVENUE TOTAL $19,550 In Option E, Rental Revenues would increase $19,5. 50. (Jeff King — Ballard *King) 23. What do we receive in revenues now compared to revenues when we had special event rentals and City functions at Edinborough? a. Gross revenues for private rentals averaged. $157,000. Net revenues were $125,000. b. Gross revenues for birthday parties are $140,000. Net revenues are $121,000. I. During birthday parties, the Park is open to the'public and generates over $54,000 in general admission revenues on Friday and Saturday evenings. For private rentals in the past, the Park ,closed to the public at 5:OOPM. II. The Park hosted 103 birthday parties after 5:OOPM in 2011. Revenues from those parties totaled over $13,390. (Ann Kattreh) c. Total new net revenues after eliminating private rentals and opening the Park to the public are as follows: Birthday Parties $121,000 General Admissions after 5:OOPM $54;000 Birthday Parties after 5:OOPM $13,390 TOTAL NEW REVENUES $188,390 (Ann Kattreh) 24. If the new proposed plan is implemented, will there be anything left that currently makes Edinborough special? The trees and plants and the feel of the park was never meant to be changed. The recommended plan was intended to maintain the unique and special feel of Edinborough Park without the pool. (Tammy Magney - ATS &R) 25. Did we make money on rentals years ago or lose money on rentals? Gross revenues for private rentals averaged $157,000. Net revenues were $125,000. (Ann Kattreh) 26.What are the predicted usage numbers that get us to the projected conservative revenues and expenses? Admissions from the proposed soft play element increased overall admissions by only 25 %. It should be noted to achieve this increase requires less than a 1 % increase in market penetration for Edinborough Park. There is a realistic potential to generate more than a 25% increase in admissions with the addition of the soft play component. Birthday Party admissions are estimated to increase 16% or only 30 parties per month. It should be noted that Edinborough Park is currently hosting over 1350 parties per year. Expense calculations included a detail listing and scheduling for staff along with a line item listing of contractual services, commodities and capital replacement. Both the expenses and revenues are included in the spread sheet summary and the details of line item estimates will be shared with staff. (Jeff King — Ballard *King) 27. How long did it take for Adventure Peak to recover its capital costs and what was that dollar amount? 6 - 8 months & $230,000 (Ann Kattreh) 28. Council and Park Board refer to debt service expenses not being included in the expense side of the equation; however, is it feasible to use the remaining trust fund dollars to pay for the improvements and thus eliminate debt service expenses? Yes. However, the annual losses have been taken from the trust fund. Also, income generated from the trust fund interest has been a line item revenue for the Park. Those "revenue" sources would both be gone. (Jeff King — Ballard *King & Ann Kattreh) 29. Pool and Track usage information. Please see Attachment D (Ann Kattreh, Amanda Holle & Susan Faus) s Attachment A A NEW +.' CENTURY OF SERVICE - 1812 1 2012 March 2, 2012 Mr. John Keprios Director, Park and Recreation City of Edina 4801 West 501" Street Edina, MN 55424 -1394 cCr P) 00RSEY,E DORS6'Y & WHII'N1 - -Y L.hP JEROME P. GILLIGAN (612) 340 -2962 FAX (612) 340 -2643 gilligan.lorome@dorsey.com Re: Public Maintenance Charges for Maintenance of Edinborough Park Dear Mr. Keprios: The City of.Edina is considering a proposal to remodel Edinborough Park to remove the indoor swimming pool and running track and replace it with other facilities for park use. You have asked whether the removal of the pool and running track will affect the payment of the public maintenance charges that are payable with respect to the Park by the property owners in the Edinborough development. The Edinborough development was constructed in the mid to late 1980's and consists of residential condominium units, an office building, a senior high rise apartment building and a hotel, which surrounds Edinborough Park, a unique indoor public park that is owned by the City. In connection with the construction of Edinborough Park there-was imposed on the properties in the Edinborough development a public maintenance charge payable to the owner of Edinborough Park to help pay the costs of maintaining, operating, repairing, replacing and, reconstructing Edinborough Park. The public maintenance charges were imposed pursuant to Agreements (Covenants Running with the Land) (the "Covenant Agreements ") entered into by the Edina Housing and Redevelopment Authority and the owner of the property at the time of the transfer of title from the Edina:HRA to the property owner. The terms of the Covenant Agreements for the various properties as to the payment of the public maintenance charges are substantially similar except for'variations as to how the publicrmaintenance charge is determined- ($15 a month for each residential condominium unit and each rental unit in the senior high rise apartment building, and pursuant to a formula for the office building and hotel) and provisions in certain of the agreements as to payment or nonpayment of fees as to use of the. pool and running track. The Covenant Agreements run with the land and were recorded in the Hennepin County real estate records. Agreements similar to the Covenant Agreements were entered into in connection with the property owners in the adjacent Centennial Lakes development. However, the public DORSEY & WHITNEY LLP • WWW.DORSEY.COM • T- 612.340.2600 • F 612.340.2868 SUITE 1500 • 50 SOUTH SIXTH STREET • MINNEAPOLIS, MINNESOTA 55402 -1498 USA CANADA EUROPE ASIA- PACIFIC ct` A HORSEY" Mr. John Keprios March 2, 2012 Page 2 maintenance charge payable under these agreements were with respect to the maintenance, operation, repair, etc. of Centennial Lakes Park and not Edinborough Park. Nothing in the Covenant Agreements require the City to maintain a running track and pool in Edinborough Park. The Covenant Agreements provide that the City does not have any duty to any person paying the public maintenance charge to maintain or retain Edinborough Park or to operate the Park as a public park or to maintain the Park to any specific or general standard or standards, or to conduct or not conduct any specific activities in the Park, and no claim or demand of any kind (other than a claim for reduction or termination of the public maintenance charge pursuant to provisions in the Covenant Agreements concerning damage or destruction of the Park) shall be made based upon the failure or refusal of any person to maintain, retain or operate the Park, or as a public park, or to any standard, or to conduct or not conduct any specific activities in the Park. The Covenant Agreements provide that the City has the right to charge user fees with respect to Edinborough Park as the City from time to time shall determine, and no objection to such fees shall be made based on the fact the public maintenance charge is also being paid. However, the Covenants Agreements for the condominium units, the senior high rise apartment building and the hotel contain specific provisions with respect to fees for the use of the pool and running track. The Covenant Agreements for the condominium units provide that no user fees shall be charged to the owners of the condominium units for the use of the running track or pool so long as the public maintenance charge is being paid. The Covenant Agreement for the hotel provides that no user fees shall be charged to paying guests in the hotel for the use of the running track or pool as long as the public maintenance charge is being paid by the owner of the hotel and is not delinquent. The Covenant Agreement for the senior high rise apartment building provides that lessees of rental units in the apartment building who are 62 years or older shall not be charged any user fees for use of the Park, except that such persons may be charged such user fees, at the rate or rates prevailing from time to time, for use of the running track or pool in the Park. The only event in which the public maintenance charge under the Covenant Agreements may be reduced is as a result of damage or destruction of Edinborough Park. Each of the Covenant Agreements provide that in the event Edinborough Park shall be totally or partially destroyed, demolished, damaged or become totally or partially unusable as and for a public park, or cease to be available to public use in whole'or in part, for whatever reason, and shall not be reconstructed, restored or repaired to as nearly as possible the condition it was prior to such destruction, demolition or damage, or shall not again be made usable as and for a public park, and available for public use, within 90 days thereafter, subject to, however, unavoidable delays, then the public maintenance charge shall be reduced from and after the end or said 90 day period, plus the additional time, if any, resulting from unavoidable delays, by an amount reasonably determined by the City based upon the extent to which the Park is then unusable as and for a public park, and such reduction shall continue until the Park is reconstructed, restored or repaired, to as nearly as possible the condition it was in prior to such destruction, demolition DORSEY & WHITNEY LLP 00RSEY" Mr. John.Keprios March 2, 2012 Page 3 or damage, and is again made usable as and for a public park, and available for public use, provided that the owner of the Park may increase the reduced public maintenance charge as reconstruction, restoration and repair progresses based upon the.extent to which the Park is usable, but not inexcess of the.public maintenance charge provided for in the Covenants Agreements. A property owner whose property is subject to., the payment of the public maintenance could argue that this damage or destruction provision applies to the remodeling of Edinborough Park to remove the pool and running track and replace it with'other facilities for park use, because the Park is not being restored to as nearly as possible the condition it was prior to the remodeling. This damage or destruction provision presumably was intended to apply to the situation where Edinborough Park is damaged or destroyed by a fire, accident, storm or similar event and not in connection with the remodeling of the Park,.and that is likely how it would be interpreted by a court if a challenge is raised to the payment of the public maintenance charge as a result of the removal of the pool and running track. The damage or destruction provision provides that the reduction of the public maintenance charge as a result of damage or destruction of the Park shall be reasonably determined by the City based upon the extent to which the Park is then usable as and for a public park. Since the Park will remain usable as a public park after the remodeling I would recommend that the City Council by a resolution determine that this damage or destruction provision does not apply to the remodeling, and even if it did apply no reduction in the public maintenance charge is warranted as a result of the remodeling, since Edinborough Park remains usable as a public park and available for public use after the remodeling. While the remodeling of Edinborough Park to remove the pool and running track should not result in a reduction in the public maintenance charge, the Covenant Agreements may be nearing the end of the term permitted by Minnesota law. Each of the Covenant Agreements provides that the provisions of the Covenant Agreements continue for the longest period allowed, from time to time, by applicable Minnesota Statutes, and at the end of such shall be automatically renewed and extended for successive periods of 30 years each. The various Covenant Agreements were entered into during the period from October. 1985 to October 1989, and for the reasons set forth below the Covenants Agreements likely will be deemed to be terminated by current Minnesota law 30 years after they were entered into. Minnesota Statutes, Section 500.20, subd. 2a, currently provides that all private covenants, conditions or restrictions created by which title or use of real property is affected, cease to be valid and operative 30 years after the date of the deed or other instrument creating them, and may be disregarded, subject to certain exceptions which are not applicable to the Covenant Agreements. This statute was adopted by the Minnesota Legislature originally in 1937, and has as its purpose the object of removing restraints on the alienation of real estate. The Minnesota Supreme Court in Haugen v. Peterson, 400 N.W.2d 723, stated that the drafters of this statute in 1937 felt compelled to provide that property restrictions should have some DORSEY 6 WHITNEY LLP D0RSEY" Mr. John Keprios March 2, 2012 Page 4 practical limitations; otherwise some restrictions could persist forever unless all property owners affected approved their removal. In 1982 the Minnesota Legislature repealed this 30 year limitation on restrictive covenants. The 30 -year limitation was reenacted by the Legislature in 1988 but at that time the Legislature provided an exception for covenants, conditions or restrictions that were created by deed or other instrument entered into on or after August 1, 1982 and before August 1, 1988. However, in 2005 the Minnesota Legislature amended Minnesota Statutes, Section 500.20, subd. 2a to remove this exception for instruments entered into on or after August 1, 1982 and before August 1, 1988. As stated previously the Covenant Agreements provide for automatic renewals of its terms for 30 -year periods after the end of its term under applicable Minnesota law. However, Minnesota Statutes, Section 500.20, subd. 2a, does not permit an automatic renewal of the restrictions after the end of the 30 -year period, and the Minnesota Supreme Court in Haugen v. Peterson declined to assume that an automatic extension was permitted or to write it in the statute in the absence of specific language in the statute permitting an automatic extension. Given the absence of language in Minnesota Statutes, Section 500.20, subd. 2a, permitting an automatic extension of the covenants. at the end of the 30 -year period provided in Minnesota Statutes, Section 500.20, subd. 2a, the automatic extensions provided in the Covenant Agreements would likely be determined by a court not to be authorized by Minnesota Statutes, Section 500.20, subd. 2a, and not enforceable by the City. Should you have any questions or require any further information with respect to the matters in the letter please let me know. ( Yours truly Jer a P. Gilligan JPG /pmh DORSEY 6 WHITNEY LLP Attachment B1 rong ___ . �o T Pria r 1% r 1. How often do you visit the park? (please check) 6. What would you like us to provide at our _ 1 -3 times per month concession stand? (check all that apply) 4 -6 times per month 7 -10 times per month ❑ ice Cream Treats ❑ Chips _ 11 or more times per month ❑ Candy ❑ Pizza Other: ❑ Bagels & Cream Cheese ❑ Bread Sticks 2. What time of day do you typically visit our ❑ Apples D Soft Pretzels facility? (please check all that apply) ❑ String Cheese ❑ Coffee Monday- Friday _ Saturday /Sunday ❑ Mini Doughnuts ❑ Pop 9am — noon _ 9am —noon ❑ Nachos ❑ Juice noon — 3pm _ noon — 3pm 3pm — 6pm _ 3pm — 6pm ❑ PB & J ❑ Water _ 6pm — 9pm _ 6pm — 9pm ❑ Yogurt ❑ Other: 3. How many children do you typically bring per ❑ Hot Dogs ❑ Other: visit? (please indicate number of children in each age category) 7. How likely would you be to purchase something 0 -3 year olds from our concession stand? (please circle) _ 4 -7 year olds _ 8 -12 year olds Not at all likely Slightly likely Somewhat likely 13 & older Very likely Extremely likely 4. Why do you choose Edinborough Park? (please check all that apply) 8. We value your input to improve Edinborough _ Price Park. In winter 2010 we added lower level _ Location restrooms. In spring 2011 we are adding a _ Adventure Peak concession stand. How else can we serve you or _ Great Hall improve your visit? _ Birthdays _ Park Environment _ Kids' Favorite Other: _ Other: 9. What City are you from? We are planning to add a concession stand in the Spring, 2011 and value your opinions and ideas. 5. What would you be most interested in 10. Other comments you would like to share. Purchasing at our concession stand? (check all that apply) Beverages _ Snacks _ Lunch/ Dinner items Treats Please provide us with your information below to be entered in a drawing to win a FREE 10 admission value pass: Name: Phone Number: Find us on Remember to "Like " Edinborough Park on Facebook for the most up to date information, Facebook promotions, and results of the survey! Attachment B2 Edinborough Park Concession Stand Survey Results 2011 Number.of Respondents -612 1. How often do you visit the park? (Please check) 374 1 -3 times per month 99 4 -6 times per month 29 . 7 -10 times per month 21 11 or more times per month 41 Other 2. What time of day do you typically visit our facility? (Please check all that apply) 183 Monday- Friday 125' Saturday /Sunday 255 9am - noon 122 9am —noon 181 Noon _ 3pm 149 Noon — 3pm 127 3pm — 6pm 117 3pm — 6pm 62 6pm — 9pm 65 6pm — 9pm 3. How many children do you typically bring per visit? (Please indicate number of children in each age category) 458 0 -3 year olds 247 Bagels 489 4 -7 year olds 368 Yogurt 139 8 -12 year olds 211 Pop 23 13 & older 4. Why do you choose Edinborough Park? (Please check all that apply) 289 Price 390 Location 472 Adventure Peak 187 Great Hall 57 Birthdays 272 Park. Environment 279 Kids' Favorite Other' (See comments on Page 2) We are planning to add a concession stand in the spring of 2011 and value your opinions and ideas. 5. What would you be most interested in purchasing at our concession stand? (Check all that apply) 496 Beverages 480 Snacks 374 Lunch/ Dinner items 250 Treats 6. What would you like us to provide at our concession stand? (Check all that apply) 203 Ice Cream Treat 398 Apples 148 Nachos 161 Chips 267 Soft Pretzels 408 Juice 72 Candy 407 String Cheese 245 PB & J 289 Pizza 286 Coffee 412 Water 247 Bagels 105 Mini Doughnut 368 Yogurt 121 Bread Sticks 211 Pop 290 Hot Dogs Edinborough Park Concession Stand Survey Results Continued 7. How likely would you be to purchase something from our concession stand? (Please circle) 32 Not at all likely 100 Slightly likely 182 Somewhat likely 218 Very likely 134 Extremely likely 8. We value your input to improve Edinborough Park. In winter 2010 we added lower level restrooms. In spring 2011 we are adding a concession stand. How else can we serve you or improve your visit? See pages 3 -4 9. What City are you from? 84 Edina 66 Bloomington 185 Minneapolis 42 Richfield 19 Eden Prairie 8 Minnetonka 48 St. Paul Other 10. Other comments you would like to share. See pages 5 -7 Comments to Question 4: • Pool (25) • Pool and Track (8) • Recommended by others (7) • Okee Dokee Brothers /Entertainment (3) • Indoor Park (26) • Safe (3) • Best for Winter (2) • School Group • Enclosed Park • Concerts (3) • Energy Burner • Grandparents /Park Plaza • Only one around • Friendships • Good Activities • Excellent Warm option when it is 0 degrees out. • Feel safe place • Awesome staff • Quality of equipment • Gym • Clean and safe 2 Edinborough Park Concession Stand Survey Results Continued Question #8 • Bigger locker rooms • Family restroom/ changing room for families with boys. • Don't raise admission fees. • Nothing! it's great. • Increase little toddler area, or have 0 -3 only time. • More comforta.bie seating. (18) • Bigger Adventure Peak area. • More parent supervision is needed in dressing rooms after /before swim classes /swim club • No big groups • Wheelchair access could be improved • Seating options at both adventure peak and great hall are lousy for people with mobility problems to sit with a backrest, you must climb stairs. • There is;only one spot in Adventure Peak where a wheelchair user and non- wheelchair user can sit side by side. • No automatic doors (to be fair, adding auto doors might create more problems than it would solve. • Monitor during busy days — older kids rush younger by climbing over, push down, etc... • Open earlier on weekends. • It's a great park. Keep it "as is ". • Expand the dressing room • More comfortable seating for adults. • Swimming Lessons? • More things to do in great hall. • More comfortable seating for adults. (37) • More water fountains. • Paper towels (automatic) in bathrooms. • Provide towels for locker room use. • Put garbage cans in the gym. • Slightly larger toddler section for non - walkers. • You are doing great! Keep it up! • Have a reduced price for coming in the evening near closing. • More small children climbing things. • Multi -child discount. (7) • Make the pool area have a kid's water park and beach chairs that are open during the morning hours for stay at home moms and nannies. • A clown available for birthdays. (2) • Section the gym off so younger tots won't be in harm's way of the older kids. • More seating room on weekends /days off of'school. (28) • New bikes in the Great Hall, Bigger toddler area. • More tables area for unto Eat Snacks & Lunch Bring back swings outside equipment • A more kid friendly pool. (7) • A larger area that is good for 3 & under • A daycare, more comfortable seating for parents, more tables. • Give a 20 punch pass for even more discount • Improve locker rooms cleanliness, space for caring for toddlers. • Provide Motriin for grandparents. • Punch passes with rewards or rewards card. • More water fountains • More coat racks • Pads on benches 3 Edinborough Park Concession Stand Survey Results Continued • TVs for watching games • Video games • Music or other entertainment on the weekend • Get like magazines for parents to read • More additional spots to sit, the 1 -4 kid are could be bigger. • Possibly provide jump ropes and hula hoops in the great hall. • Family Restroom. • 1 other small play area • More activities for the older kids or older kid area • Consider a reduced rate for your slowest day. Cost is reasonable, but being on a budget can only come 1 or 2 X per month. • Additional bathrooms. • More things for small children ages 6 months — 2 years • Bigger area for kids under 2 would be nice. • Add more to indoor aquatics and make a park and pool access pass reasonably priced. • Keep the pool warmer — it has been wonderful the last few weeks. • I wish there was an area JUST for toddlers. • Lower your price. We have 5 kids so it really adds up0 • Keep the prices at the concession stand reasonable not like the prices at the Edina Pool. • Bigger tot area in Adv. Park yours is ridiculously tiny compared to Eagles Nest, thus we usually go to E.N. even though we like Edinborough better. • More for toddlers. • More room to sit on busy days /times. • More comfortable seating are for parents • Indoor golf simulator for the parents • Repaint shoe containers in Bright High Gloss (easy to clean paint) • Handicap seating • Larger & Enclosed toddler area like eagles nest! • Little area for toddlers in gym area • Stools for kids in the restrooms at sinks would be nice • More pool activities • Day care /Drop off Service • I enjoy your facility! Maybe post when there are scheduled swim lessons. • More things for the under 3 children to do, smaller ride -on trikes, etc. More kids concerts • Family locker /changing room • Kid's music playing throughout park • 3 month passes • Swimming lessons? • Maze? Cardboard "brick" for building • Shorter basketball baskets for little kids • zero depth pool with sprinklers, play area for 0 -2yr kids swing sets • jump ropes and hop scotch • Additional bouncy house. Gets too congested with just one. • Please continue to allow us to bring in own food. If you stopped allowing that once concessions opened we wouldn't come as often. • The park needs no further improvements. Keep the admission at or below $6 per kid. Operate without assistance from general fund. 4 Edinborough Park Concession Stand Survey Results Continued Comments to Question 10: • We love coming here. It is clean and great fun! Thank you! (4) Very pretty — would like.to bring mygrandkids • We've had great experiences here — hosted a party have been to many love it! • other than the cold water at times the place is great. The employees are very friendly • Wish there was more seating for adults. • Should send out emails about events or specials, etc. — maybe you do already • Thanks for a great time! • A little one got sick and someone pick it up immediately, I am impress • Our first visit and our son loved it • Longer hours on Sunday would be nice • Enjoy our visits. • Nice equip make sure all ball have air • Please healthy snacks and food, • Great place! (11) • We like when the pool temperature is warm. • It would also be cool to have activity days, once a month • LOVE IT! (43) • Prior warning when large groups will be in attendance (website update ?) (3) • Thanks for providing a fun place to play! • Thank you for providing a great place for kids and families to enjoy year round. • We.would stay longer if we could get food here. • I have been swimming here 8+ years — I am thankful for the pool — the water temp — excellent staff! • I have been coming to this park since my 21 year son was little AWESOME IDEA! • Maybe more tables for lunch • Angie helped me plan BD for my son and she was attentive, awesome & helpful. I refer to EPark all the time!! • Maybe a discount for low income families • Please monitor older children and adult usage of basketball court. Sometimes there are several adults using the facility meant for kids! • Thank you for providing my family with such a great place to play! • Message to parents on how park is cleaned O • We (my husband & 1) are very happy being here! The Sunday evening music in the theater is very good & thank you all who makes this park a success!! • Love this Place! It has been rather cold in Great Hall & Restroom. • Amazing Park! Build more!" • Very Nice Facility! • More Christmas, Holiday Concerts would be good — Choirs, Bands • More restrictions on older children, sometimes they are too many at one time. They are wild and hurt the littler kids • Wish it was 1 price for pool and park, not $12 per person. • Concession should be portable (on wheels) very usable, but small $ outlay and low capital risk! • TV for the lower level • Thanks for the beautiful indoor park • I come here 100% for lap swimming. • Make the pool warmer and a hot tub and free ice Really enjoy the park even if I don't bend as well as I used to. • Our granddaughter (3yrs old) really Likes to bounce but sometimes is intimidated by bigger kids that ignore size restrictions and number restrictions • Need more places to sit by tree house. • Adventure Peak is great! (6) 5 Edinborough Park Concession Stand Survey Results Continued • The new bathroom floors are COLD!! • Love your park! (13) • Improve area for small children. (8) • Really fun, Thanks! • Great fun for the price! (4) • Very nice, clean environment • This place is fantastic. Thanks so much. • This is a special treat for the kids. I have 12 grandchildren and this is special. • Somebody (not parents) to watch bouncy castle. Also, this room safer. • Please do not serve PB & J or any peanut products. Could be very dangerous for kids with peanut allergies if other children don't wash their hands. • Concessions, great idea but is aware of food allergy issues. • One of my reasons for choosing Edina Park Plaza' • The water machine took and extra $1 it didn't count. • Our kids always love coming here when we visit family. • Install a phone or intercom to main office for use in an emergency. Have staff on hand to assist if necessary • Park is very full today. We're having a great time, but the little ones are getting bumped into and cannot use the inflatable jumpers too many big kids to compete with. • Very Clean! (17) • Love pool, but need larger changing /shower area. • My grandchildren and I love this place! Thanks for keeping it so nice! • Great place —We love it! A few more benches with back supports for Grandmas! • It's starting to get a little expensive and soon may become un- affordable if it keeps rising. • Grandchildren visit from out of town — great in on a cold winter day • One of the best places in the cities to run and play • This is an amazing place as it currently is. Any improvements would only add to an already fantastic experience for my son & me. • If love the idea of a concession stand, 2 lanes of service please! Please consider my no nuts request. For more info and lots of support, I can connect you to our local chapter of the group that educates about kids and food allergies! Thanks! • We've always been happy! • Like it (first time for me) grandson love it and comes here often. • Thanks for not charging adults! • My child says feet are dangling in her face but she still likes it and she says the tree smells sweaty. • We come every year when visiting grandparents and cousins • Why no January schedule on Dec. 26, 2010 • Dust outside of slides in play area. • You should dust off the top of the slides. • Our grandsons love it!! • What a great place in winter! • Maintenance staff is great! Adam is so helpful and nice always cleanly maintained! • Charge $6 for 1 yr. old that there is not enough for him to do. Kids were out of control. No supervision, gym was chaotic! Would not come back. • You guys rock! You are always so friendly and amazing! • Thanks for a great place • Great place for kids to burn off energy. • The best in town! • Thanks for being here! Loads of fun! • I wish this place was open a little later, maybe 10pm. It's the only place we go to get our late night energy out. We love this place! R Edinborough Park Concession Stand Survey Results Continued • Music in gym for dancing- exercising - gymnastic mats • Continue to encourage parents to pay attention to their children and provide them with direction and help to them as appropriate. Thank you! • Most concession stands charge unreasonable prices. If the items are priced well, Id be very likely to buy. If they're overpriced then I wouldn't. • It would be nice if there were half price times like after 4pm, also a few chairs with backs in bleacher area would be wonderful • Zero depth pool • Love the Greenery. • Parents — cushioned seats and back rests. • This is a great place for children to run off their energy & get some exercise • Maintenance staff and employees helpful! • We have been very pleased with our experiences so far. • Outstanding for morning exercise • Hope the concession stand won't be too high in prices. Thank you! • We would use stand if it was inexpressible like McDonalds. • Beautiful play park! Kids love it! • Please dust trees, ext. every so often • Don't nickel and dime people. Offer seating for lunch. • Birthday parties are great! Kids love it, price is reasonable, it's fun! Flexibility for weekday' parties is super! Greatly appreciated. We love Edinborough! The holiday decorations are beautiful! It's great to see holiday cheer! I appreciate the "big kids • Thanks for inspecting and cleaning it daily. • Thank you for providing a great place for kids and families to enjoy year round. • 1st child =6.00. Two kids for $10.00. Max that a mom /kids should pay? • We brought our 1st child here several X a week; now with 2 kids the annual admission is too high to come as often. Consider a family pass or something similar. • Love this place, grand- daughter's favorite. • We have hosted 2 birthday parties -great venue • Healthy options, dairy free, gluten free. • Highly allergic to peanuts and would need to find another park if served here. • The city needs to find ways to reduce the tax burden! Until this facility can operate in the black on its own we should not increase the operating costs. • Great place for families and kids. • Thank you! This is a great place to bring my son (especially in the winter) • It would be nice to use more tables for lunch during your weekday when there has never been a birthday party when we have been here. • A bridge or tunnel connecting to another play area. • We used to come here far more frequently when kids were younger, but even now, at 8 and 10, they still love it! • We have enjoyed this environment since it was built- concerts; play areas, and picnic tables - always wonderful. • I love that my son gets to play freely with others his age. • As long as they are healthy snacks! • I wouldn't mind paying extra for kid's movie night. Rather than $6.00, consider $10.00 for playing and story/movie. • I love that you do not charge for adults to watch children play. I come more frequently because I do not have to pay for myself. • We wish there was another Edinborough in St. Paul! But it's worth the drive! Attachment C ON CALL SQAVICQS Commercial Construction Project Management Building. Services t- 900 - 545 -5837 St. Cloud Area (320) 250 -4997 Fax (763) 556 -0946 February 23, 2012 Ann Kattreh City of Edina 4801 W 500' St Edina, Mn. 55424 Re: Relocation of Adventure Peak Dear Ann, Recently my firm was asked to evaluate the feasibility of relocating the Adventure Peak play structure. The following aspects of the project were evaluated and the conclusions derived from the evaluations are as follows. 1.) Salvage and Disassembly: The initial construction of the unit took approximately 3 months from offloading to final completion. The salvage and disassembly could take up to 2 months considering retrofits added, salvaging events for reuse is more time consuming than a demolition project, preparation of materials for transport, and removal of the poured in place flooring which could not be reused. The approximately 20,000 foam and netting ties would not be salvageable and would have to be replace_ d with new materials. Anchoring materials such as concrete floor anchors and structural cables could not be salvageable. 2.) Transport: Transport of the salvaged unit would require (3) 63' tractor trailer, rigs. A 4 man crew would require 3 -4days for loading.` 3.) Staging and Reassembly: An approximately 50yd x 50yd indoor area would,be required for materials storage, sorting and staging. An estimated completion time of 34 months would be required for the rebuild. An order of 20000 ties ,30 cases of varnished foam (a certain amount of foam would be unsalvageable from the existing unit), approximately 300 tin. feet of no climb net as well. as new anchoring materials would be required.' A rebuild, crew of-8- 10 full time installes as well as a crew of 4 part time laborers has been estimated. Lift and transport,equipment as well as an area spacious enough to operate in has been considered in the estimates. Accessibility issues for crew and equipirient would add to,the completion time estimate as well as the protect costs. A new ASTM approved fall zone floor system.will need to be. installed upon completion of the rebuild. 4.) Location: As the'existing unit was custom- designed and built for the specific existing floor plan, a location:yery similar to the current location would be critical..While the unit can be modified to fit similar areas, new framing designs, field modifications,. and ASTM, ADA compliance issues will undoubtedly be encountered in a relocation project. These costs can not be estimated until a new location has been evaluated. Conclusions: It is the opinion of this firm that, the.project.physically can be.done to industry, standards as well as ASTM,ADA compliance. However, we also believe the project to be financially unfeasible and open ended for budgeting purposes. The rough cost estimates the unanticipated circumstances and field modifications that are inherent in a project of this type, as well as the additional new materials, would far exceed the costs associated with designing and building a new unit in any .location. We appreciate the opportunity to evaluate your .indoor play needs, and are willing and able to pursue this project or a new design and build to your complete satisfaction. Please contact me directly with any questions & concerns you may have as you consider options for Adventure Peak, Edinborough Park, or any other Park and Rec projects you may be contemplating. Douglas Farm President On Call Services Resident Non - Resident Park Plaza Corporate Center Condo's City of Edina Emp. Cent. Lakes Corp. Emp. Total., Punch Cards Total Daily Admissions Attachi t D Pool Track Usage (November 2011 - February 2012) ANNUAL MEMBERSHIPS NOVEMBER DECEMBER JANUARY FEBRUARY Active Ind. Use Tot. Visits Active Ind. Use Tot. Visits Active Ind. Use ITot. Visits Active Ind. Use Tot. Visits 37 18 94 30 20 154 29 21 162 29 19 179 54 r. 31 274 55 29 324 51 34 329 48 35 299 41 18 98 39 18 99 40 19 109 42 18 111 35 10 59 42 12 76 48 20. 87 45 16 85 283 92 389 296 94 554 298 102 622 303 99 609 23 5 21 23 5 27 18 6 45 18 5 32 11 4 13 10 6 24 16 10 51 18 8 44 484 178 948 495 184 1258 500 212 1405 503 200 1359 PUNCH CARDS NOVEMBER DECEMBER JANUARY FEBRUARY Active Ind. Use Tot. Visits Active Ind. Use Tot. Visits Active. Ind. Use JTot. Visitsl Active I Ind. Use I Tot. Visits 567 92 301 591 105 314 601 102 1 335 609 97 302 DAILY ADMISSION TOTALS NOVEMBER DECEMBER JANUARY FEBRUARY Pooffrack Total Fac. Total Pool/Track Total Fac. Total PoallTrack Total Fac. Total Pooffrack Total Fac. Total 192. 42 234 205 49 254 329 82 411 35R an AAR COMMUNITY EDUCATION CLASS TOTALS Fall Session 2011 (September — December)= 17 Classes Total Average number of participants = 12.2 participants Winter 2012 (January — March)= 14 Classes Total Average number of participants = 11.3 Full Pool Rental (Monday, Wednesday, Friday) 3 Lane Rental (Tuesday, Thursday) Active- The number of current memberships. Total Visits- The number of total check -ins. SWIM CLUB TOTALS Average number of participants= 50 Average number of participants= 21 Individual Use -The number of individuals Total Facility- The number that used both that used the facility that month. Adventure Peak and the Pool. 1 MASTER COPY OF EMAILS FROM THE COMMUNITY REGARDING THE EDINBOROUGH PARK -STUDY (Last updated 3/1.5/2012) From: Arnold Bigbee [mailto:arnieb1(5)me.com1 Sent: Sunday; January 15,.2012 8:43 PM To: James Hovland Cc: Joni.Bennett; Sprague Josh ;, Mary 'Brindle; Neal Scott; Schaefer Lisa Subject:.Edintough Park fitness center Jim, thanks for all you do for our community. As a resident of the Village Homes of Edinborough, I was very interested in the report about Edinborough Park. Barbara and I. are frequent users of the fitness center and enjoy seeing members_ of our diverse community (residents of the high rise senior center, residents of the 392 condominium homes at Edinborough, people who live in the neighborhood and come to use the facility as well as those who are staying at the Marriott Residence Inn who come to use the fitness center) engaged in using the various facilities. As the City of Edina considers alternatives for facility use and appropriate revenue /expense structures I would suggest another consideration be added to the conversation. The City has recently undertaken an initiative which is unique and important. Being a "Do Town" is a significant step for the City, it's employees and our tax structure. I had the privilege of working in Administration at Mayo Clinic for 32 years. During that time two things happened: I received world class medical care and self care coaching and - was provided with resources to pursue recommendations for maintaining good health. I don't know if you and other Edina leaders have considered the possibility of encouraging City employees to stay fit through complimented or subsidized membership in a fitness center. If that has not been considered or implemented, I would suggest that the Edinborough fitness center would be a good opportunity for a pilot test for City employees. The benefits of this use would not be immediate and the results would not affect long term decisions about the fitness center. And, it might just save a life! A bold assertion I know, but we saw that happen at Mayo Clinic when we began supporting employee fitness centers with a shower, locker and changing room for the runners, joggers and bikers. Later there was a workout center with all of the stationary equipment and weights. And today, Mayo has a fully equipped fitness center with a pool, indoor track and healthy foods cafeteria. Who would have thought that 20 years ago? I'm guessing that employee salaries and benefits take up a significant portion of the City of Edina budget, not to mention medical insurance /disability income insurance, etc. Investing in the preservation and good health of these human assets is a worthwhile (and noble) task. I'm just planting a seed here. Lets consider use an existing facility to support our City workforce family. PS: The $6.00 guest fee I'll pay at the fitness center to take my 7 year old grandson swimming tomorrow (MLK Day) is very reasonable and he and I will have another memory to last a lifetime. Have a great MLK Day. Arnie Arnie Bigbee arnieb1(&— me.com C 507 250 5678 H 952 831 3508 From: Barbara Lee [mailto:barbaralee77 @gmail.com] Sent: Monday, January 23, 2012 4:17 PM To: John Keprios Subject: Edinborough Park Pool and Track concerns John- I spend most of my mornings at Edinborough Park before work, and am very unhappy hearing that they are considering closing the pool and track. Edinborough is one of the only places in the area where I can exercise and not feel like I am in a factory - I'm referring to other clubs with rows of machines and wall to wall people in the pool. In addition, it provides a convenient and affordable place to go. The area health clubs are not affordable to many of us who use the Edinborough Park facilities. In addition, this place is a lifeline for many of the seniors who live in the housing in the same building. I hear many of them say that this is what.keeps them going. Theyare well into their 80's, and would not be. able to drive anyplace to use" other facilities. In addition to this, they are unable to get out in the Winter - this provides them a place to go and still move around. As I said, I believe it is a lifeline for many of them. In addition, please remember the adaptive recreation, and other classes regularly using the pool - the decision to remove the facility would be leaving many people without a place to go. I am sorry to hear the consultants have proposed removing much of the. greenery as well. I thought Edinborough was meant to be a community facility. Removing all of these things (pool, track, greenery) and catering even more to the children would make the usage very "one sided ". It is fine to consider families with children, and the large play structure; and the birthday party program do a great job of that. However, please consider the rest of.tlie community, the elderly, as well as us working people, and allow us to keep the place that we have grown to love and consider our "exercise home" I hope you will route my comments to the people on the City Council who are working on this issue. If you or any of them has questions for me, I'd be happy to respond. Thank you for considering my input in this matter. Sincerely, Barbara Lee From: clseidenfeld(5)aol.com [mailto:clseidenfeldaaol.com] Sent: Wednesday, February 15, 2012 9:36 PM To: Lynette Biunno Subject: SWIMMING POOL TO WHOM THIS MAY CONCERN: I MOVED TO THE EDINA PARK PLAZA IN JUNE, BECAUSE I KNEW THEY HAD AN INDOOR POOL. I NEED THIS POOL FOR MY EXCERCISE FOR SWIMMING LAPES AND WALKING, SINCE I HAVE TROUBLE WALKING BECAUSE OF MY BACK.- ALSO HAVE HAD 7 SPOTS REMOVED FROM MY FACE AND 3 WERE DONE THIS PAST YEAR AND 1 ON MY. BACK, SO I CANNOT BE IN THE SUN ANYMOREI I HAVE MOVED ALOT IN MY LIFETIME AND TIRED OF MOVING AND ALSO TOLD PEOPLE THAT THIS IS MY LAST MOVE AND HOPEFULLY.IT IS. LOTS OF PEOPLE IN THIS BUILDING HAVE ALSO MOVED IN HERE BECAUSE OF THE POOL. IT IS VERY IMPORTANT FOR SR. CITIZENS TO HAVE THE USE OF THIS POOL FOR THEIR PHYSICAL EXCERCISE: THE CHILDREN- HAVE ENOUGH ROOM TO RUN AND SCREAM. BUT -WE DO NOT HAVE ENOUGH TIME TO USE THE POOL. I USED TO BELONG TO A HEALTH CLUB, PAID MEMBERSHIP AND $10.00 FOR TRANSPORTATION EVERYTIME I WENT,-HERE I DO,NOT HAVE TO PAY FOR TRANSPORTATION, JUST WALK OVER TO GET MY EXCERCISE. OTHERS'BESIDE MYSELF, WOULD HAVE TO MOVE AGAIN IF THE POOL CLOSES! SO PLEASE CONSIDER THE ADULTSI RESPECTFULLY YOURS, CAROL SEIDENFELD EDINA PARK PLAZA - APT 1609 3330 EDINBOROUGH WAY EDINA, MN 55435 From: Cheryl Lany [mailto:csiany(&yahoo.coml Sent: Wednesday, February 01, 2012 4:28 PM To: Lynette Biunno Subject: Edinborough Park - -Park & Recreation Board Members Dear Edina Park & Recreation Board Members: Mr. David Deeds Mr. Todd Fronek Mr. Joseph Hulbert Ms. Susan Jacobson Ms. Ellen Jones Mr. Bill Lough Mr. Randy Meyer Mr. James Neville (student) Mr. Daniel Peterson Ms. Louise Segreto Ms. Keeya Steel Ms. Patricia Weicht (student) Edinborough Park is the only city park I use of the 40 city parks and 12 ice skating rinks —some considered premier complexes —in Edina. I am pleased that our city offers these amenities to others in the community and especially to youth. In fact, I voted in favor of the park improvement initiative several years ago. However, removing the Edinborough Pool and Fitness Center and turning an Edina City park into a fee -only Amusement Park/Birthday Party destination is not compatible with the Park Board mission to provide a comprehensive park and recreation department for the whole community. As a 60- something retiree I use the Edinborough City Park pool mornings twice a week for Water Aerobics classes year- round. Water exercise provides support for muscles and joints, burns more calories than on land, improves cardio health and is safer because of the climate controlled environment. Some students in the class have had joint replacements or have walking limitations (which disappear when in the water). This provides an exercise opportunity for those who have developed limitations due to aging and for some, it is the only exercise they can do. During our class time, nearby there are others who come to swim laps, swim with their children/grandchildren, or walk above on the track and use the exercise equipment. There is a need for community in all of our lives. Many surrounding communities have built their own comprehensive city Community Centers including Eden Prairie, Chaska, Plymouth, Maple Grove and now there is interest in St. Louis Park. Kay Zuccaro, our water exercise instructor, teaches 8 classes per week year -round at the Edinborough Pool. She has taught aquatics in the Edina Community Education program in Edina since 1986 and is terrific at building community among the class members. Many students have been in her classes for years. Edinborough Park is the only indoor pool with year -round capabilities in the Edina. public sphere. If. the Edinborough Pool is removed there will no longer be a comprehensive park and recreation program for the whole community and there will be many whose park and recreation needs will go unmet., Very truly yours, Cheryl S. Lany 6100 Ewing Av. S. Edina From: Dianne Numelin [mailto:dianne numelinC5)hotmail.com_1 Sent: Friday, January 27, 2012 5:57 PM To: Emilie Kastner Subject: The Closing of the Pool and Exercise Facilties at'Edinborough Park As a senior and resident of the Coventry at Centennial Lake, I would like to voice my opposition of the closing of the Edinborough Park pool. I understand that the workout equipment is -not used, but for many seniors the pool is a major asset used for therapeutic workouts which are gentle on older bodies and those with arthritis. In addition, there are many youth that use the pool which offers an alternative for children who are too old for the climbing park. Please, consider leaving the pool open for those who benefit from it. Thank you for your consideration of this matter. Dianne Numelin 209 Coventry Court, 55435 From: diannemollyft.com [mailto:diannemolly(ag.com] Sent: Saturday, January 14, 2012 8:32 AM To: Emilie Kastner Subject: Edinborough Pool I just heard a terrible rumor that you are thinking of closing Edinborough Pool. I have been using the pool since moving here 20 years ago in classes and on my own. As a senior citizen I am asking you to please keep it open as water aerobics is the best exercise-we can do for our health. Most of the same people in the water aerobics clasees have been coming for years and years and rely on it to keep us moving. Please don't close the pool. Dianne Stokes 6896 Langford. Dr Edina MN 55436 952- 938 -2839 From: JWP3GroupO- aol.com To: edinamaiIQ_)d :edina:mn.us CC: jwo3groupCc�aol.com Sent: 1/28/2012 12:36:58, P.M. Central Standard Time Subj: Edinborough Park Edinborough Park is a really nice and well managed Park, one we users are quite proud to recommend to others, both from Edina and neighboring communities. However, I am not entirely. sure if what I recently heard is true, but if it ii ,:'I would like to let someone know how inappropriate I believe it is. First, my information is that the City-Council'has recently heard recommendations that might result in closing -the pool to expand the children's playzrea. Frankly, it is my opinion that this would-be bad policy "i.e., to stop the pool services for all generations to provide the Tots a larger play space, 'Based on the rumor, I hear this action is being discussed because of finances. I believe a bit more marketing for to get. more pool users, for classes and /or a bit higher charge for users would solve this•problem; without denying all the generations use, of the pool. This pool serves the needs of many people who cannot partake in more rigorous physical activity plus the great exercise that swimming provides to many who cannot run, etc. I therefor, want go on record that many of us who use the pool, some who have paid taxes to build this Park and to sustain it for many years, are VERY Opposed to letting this go beyond the idea exploration stage. We suggest there has been no real viable alternatives evaluated or given much thought. Seems, the council and employee's should be able to do more to give the Pool Use a better due diligence review before some consultant and some contractor gets greedy with spending money to destroy an assetlike the pool at Edenborough. Sincerely: James (Jim) W Payne III jwp3groupCaD_aol.com 952835 -1099 r From: Jitka / Michael Sebek fmailto:jitkae- skypoint.com] Sent: Friday, January 27, 2012 10:12 PM To: Emilie Kastner Cc: Josh Sprague Subject: Edinborough Park Plans Hello: As a response to the Edina Sun Current article about changes being planned for the Edinborough Park play area, I would like to vote for keeping the pool filled with water (not with balls). Should you decide on upgrading the lockers and do a better advertisement for the pool, the play area can be enjoyed by people of all ages (thanks to the kept pool without turning the play area into an area for ages 0 - 9 years only). For many reasons, I will also miss the live plants. Thank you for your consideration, Jitka Sebek From: judy sausen <iumasaua- fastmaiUrn> Date: January 26, 2012 8:13:58 PM CST To: Joni Bennett12(&-comcast.net Subject: Closing Edinborough Pool Dear Joni, I am writing to voice my opposition to the proposal to close the Edinborough Pool. I have been participating in Senior Water Arobics classes through the Community Ed program for more than 4 ,years. There have been many health benefits as well as opportunities for socializing. Many senior citizens of Edina would be deprived of these activities if the pool were to close. I urge you to support keeping the pool open. Perhaps more publicity about the pool, and scheduling more programs there would increase the use. Thank you, Judy Sausen P.S. Please share my thoughts with other members of the Edina City Council. http: / /www.fastmail.fm - The professional email service From: Anguscottieaaol.com [mailto:Anguscottie(a aol.coml Sent: Wednesday, January 25, 2012 2:03 PM To: Lynette Biunno Subject: Fwd: Proposed closing of Edinborough Pool To the attention of the Edina Park and Recreation Department;:. I am a participant in the Edina Community Education program for senior water aerobics and am distressed to hear that there is a possibility that the pool might be closed. It is the one exercise program I have ever stayed with and am so happy with the benefits of just such an exercise. The pool is busy with swimmers in the other lanes while our classes is going on. We have classes that are quite full, the members are very loyal in attendance and we are fortunate to have a wonderful instructor. I am hoping you will take into: consideration the effect that the closing of the pool will have on the many participants who are regular users of this facility.. Thank you for your consideration of this request. Ruth M Reed CC:. Edina City Council' i From: Ann Kattreh Sent: Saturday, January 28, 2012 2:38 PM To: iluypointers juno.com Cc:, Janet: Canton; Susan Howl Subject: Re: Pool closing - Edinburough Park Hi Terry, Thanks for taking the time to send an email. I will forward your email onto the Edina Park Board and Edina City Council. Sincerely, On Jan 28, 2012, at 1:07 PM, "iluvpointersgiuno.com" <iluvpointersgjmo.com> wrote: Dean Ann - I am writing you to strongly urge you not to close.the pool at Edinborough Park. I have regularly attended water aerobics at this facility for over the past.8 years. This program has markedly helped to keep me mobile. Kay is an excellent instructor and makes everyone comfortable. I am 80 years old and have diabetes, heart problems and have had both knees replaced. This.program has helped me keep healthy. I would please ask to you reconsider this decision. Thank You. Sincerely, Terry Miller 8010 Queen Avenue South, #208 Bloomington, MN 55431 952- 884 -3651 Groupon& #8482 Official Si 1 ridiculously huge coupon a day. Get 50 -90% off your city& #39;s best! http:// thirdpaMoffers. *uno.com/TGL3141 /4f2447Ocl999d8 i3f3bstO4duc �Frbm: VI STROUP [mailto:vistroup10)msn.com1 Sent: Sunday, January 29, 2012 7:39 AM To: Emilie Kastner Subject: Edinborough Park info Good morning, members of the Edina City Council. Thank you for your commitment to our city. I sincerely appreciate all you've done for us and continue to do. I'm including a copy of the letter I sent to Mayor Hovland regarding the consultants' recommendations about Edinborough Park. I thank you, too, for your consideration about this. Have a nice day! Vi Stroup 7520 Edinborough Way - #2115 Edina, MN 55435 January 29, 2012 Honorable Jim Hovland, Mayor Edina City Hall 4801 W. 50th St. Edina, MN 55424 Dear Mayor Hovland: This letter is in reference to the January 3rd City Council,minutes. I am a resident of Village Homes at Centennial Lakes. With the many .programs being implemented to promote health .and wellness, it was disturbing to read the consultants' recommendation to consider closing the Edinborough Park Pool: With so much emphasis on preventive health, especially exercise, would it make sense to close the pool, etc.? Over one third of our residents are senior citizens - what better place than the Edina Park pool and track to do rehab after knee replacement and other surgeries. This is in our back yard - we don't have to travel a great distance to get there. Bloomington, Edina, and Richfield have joined forces to create Minnesota's first healthy `do.town' program. Couldn't a program similar to that be created for the Edinborough Park area to increase revenues? How much advertising has been done about the pool, which is an exceptional facility. The pool is used for the Edina Community Education Exercise Classes, Edina Swim Club for young swimmers, Edina Adaptive Recreation for Special Needs Kids, to name a few. I have some questions for the consultants: Have they researched as to how much revenue is brought into the Park (pool and track, etc.) from our homeowners? What would the cost be to close the pool, etc., and repurpose the areas? Could that amount not be applied to the Edinborough Park budget, rather than renovating what we have. I urge you and the Council members (I'm emailing a copy of this to the members) to study this project and do more research about it before deciding to go with the consultants' recommendations. Thank you for your consideration. Sincerely, Vi M. Stroup 7520 Edinborough Way - #2115 Edina, MN 55435 , From: Maria Berle jmailto:mariaberte@)me.coml Sent: Wednesday, February 15, 2012 9:50 PM To: Lynette Biunno Subject: Edinborough Park Swimming Pool Hello, I am writing to voice my opinion on the Edinborough Park,swimming pool subject. I am very saddened to learn from reading an article on Karel l.com that there are talks of filling in the pool. I am an owner of a condo unit at Edinborough Condos and my Association fee covers a membership -to the fitness club and swimming pool at,Edinborough Park. I have a thirteen year old son and we'both love;swimming in that.pool. That is the one activity he can do over there, since they don't let 16 and under in the track area. The many people who I have spoken to throughout the years at the pool always mention how much they love this swimming pool. I. believe the pool should be kept-in place to provide a full fitness center environment for all ages of adults and children. That indoor pool is one of the nicest pools around. It would be a shame to fill it in. Please consider the many opinions of the people who love this pool! Thank you, 'Maria Berte 7621 Edinborough Way,, #2309 Edina, MN 55435 Maria Berte :: UX // UI Designer & Creative Director iphone: 952 -484 -9548 website: httr: / /mariaberte.com/ email: mariaberte @me.com LinkedIn: http: / /www.linkedin.com /in /mariaberte twitter: http : / /twitter.com /mariaberte From: Katie Villasenor jmailto:kavillas @hotmail.coml Sent: Thursday, February 16, 20121:16 PM To: Lynette Biunno Subject: edinbourough park I am writing because I just read an article in the Star Tribune about the possible closing of the pool at Edinbourough Park. My husband and I have been season pass.holders for over a dozen years and enjoy the pool and it's many benefits very much. Edinbourough Park.has been, up til now, everything a city park should be. It is accessible to people of alt "ages, abilities and disabilities; particularly the swimming pool. I disagree with the consultant Edina hired when he said that few people actually swim laps - that is untrue! The pool is always full during scheduled lap times. The advantage this pool has over others is the friendly, non - competitive atmosphere. Where else can seniors, babies, lap swimmers and young people with developmental disabilities enjoy the pool together, at the same time, in harmony? It'only happens at this great place. What about the many young swimmers on the Edina swim team who practice faithfully every week in this pool? As many others have stated, swimming also brings great health benefits to all, and unlike the YMCA, Edinborough pool is a calm, safe place to exercise. I thought the idea behind a community park was to provide a safe, fun recreational space for all its citizens, not just children! Please listen to voices of all pool users, young and old. We appreciate having the use of this great place and would like to continue using it in the years ahead. Katie Villasenor January 16, 2012 RE: Edinborough Park TO: John Keprios, Park and Recreation Director Edina.Park Board Members Mayor James B Hovland City Manager Scott Neal Edina City Council Members FROM: Inna K. Hays 5857 Creek Valley Road Edina MN 55439 -1211 952.941.3795 innaci@aol.coni I have lived in Edina since 1967 and have been ever glad for the city's encouragement of multi - generational activities and sites over the years. I applaud Edina for evaluating all its facilities but am shocked that Edina would consider taking away meaningful, healthful, multi - generation community amenities at Edinborough Park. Edina would lose too much if the pool /walking track/fitnesscenter /plants were eliminated from Edinborough Park. I recently visited the Park on a windy, winter Saturday, purchased some delicious, health - friendly snacks at the new food counter and a park bag at the service counter. walked past parents with children signing up for activities, multi -age groups eating at the tables, to an upper level bench, so I could enjoy the greenery, watch children with parents, grandparents at a birthday party, at the adventure tower, adults enjoy the far pool and all in between. I had opportunity to talk with wet swim- suited adults and teenagers walking from the pool back to the Residence Inn, [which pictures ALL of Edinborough Park amenities on its website] visitors, "most delighted ', they said, "with an opportunity to swim",-and a bit later, a resident of Edina Park Plaza [which highlights Edinborough Park amenities in the second paragraph of its website description] came along for a safe, pleasant `Como Park Conservatory' walk on the upper level. In past years, I've attended helpful, safe, warm swimming classes at Edinborough; walked through with Edina Park Plaza residents pleased with such amenities as plants in their `new backyard', walking paths, the concert area, warm swimming pool with special classes, safe 365 - day /year walking /running track which added so much to their new home after challenging, emotional transition decisions. Surely, there are more positive, creative ways to `balance the budget "than to destroy what offers so much, are so good for so many people - Edina residents and visitors of all ages.. FOR THE GOOD OF US ALL ...PLEASE KEEP THE POOL, WALKING TRACK, FITNESS CENTER And THE PLANTS [which absorb noise and `bad' air]. From: gbalden@)aol.com Lmailto:pbalden(&aol.coml Sent: Friday, February 17, 2012 8 :42 AM To: Lynette Biunno Subject: Edinborough Park pool Dear Mayor Hovland: I was distressed to read in the Tribune of the possible closing of the Edinborough Park pool. I swim in it two to three times.a week, and Flove it. It is incredibly important tome. I'll turn 65 in May, and just attended a Blue Cross Medicare information session yesterday, in which the representative talked at first-about how BC, is turning more and more to being a health company, rather than just an insurance company. It's just so important to all of us, in whatever ways we can, to maintain and increase-our health and - fitness:. Swimming is such an excellent way to do so. Adult pools for lap swimming are riot supposed to be packed with people, nor perhaps be money - makers. I understand the financial considerations, but it would be an incredible waste and shanie'to fill in that pool. 'It could never be replaced. Not everything is about money or children! Please preserve the Edinborough Park.pool. Sincerely, Paulette Bates Alden 612- 920 -1896 - - .-- Original Message---- - From: IojalaCcD-cpint6met.com fmailto:loialaCD-cpinternet.coml Sent: Tuesday, February 21, 2012 7:08 PM To:. Lynette Biunno Subject: Closing Edinborough Park pool and gym am writing to express, my opposition to the closing of the Edinborough Park pool and gym /work out facility. I am an attorney with an office in the adjacent Edinborough Corporate Center. I have rented office space here since 2006 and a major factor in my decision to rent here was the adjacent pool and gym facilities which I use daily Monday through Friday during my lunch hour. I know that many of my work colleagues renting here feel the same way. If it is no longer available, [will think twice about renewing my lease in 2013. Linda Ojala Suite 550 330 Edinborough Way Edina From: MARVIN R ECKERLE rmailto:eckerlem2(@msn.com] Sent: Sunday, February 19, 2012 10:20 PM To: Lynette,,Biunno Subject: Edinborough Park Pool Dear Mayor Hovland, Council Members Bennett, Brindle, Sprague and Swenson and to whom it may concern: I ari writing in response to.the recent article in the Star Tribune and,news feature on Channel 11 . regarding the future of Edinborough Park Pool. I am 66 and have been swimming at Edinborough for over 12 years. I swim la0s•f6r 50 minutes, three times a week as part of my therapy in` an, ongoing battle with osteoarthritis, elevated.cholesterol levels, and weight gain. The results have been priceless. Edinborough pool is a unique, intergenerational atmosphere. Perhaps the majority of,the patrons are seniors, but there is also a large number of families, special needs individuals, young adults,'and middle - aged adults that make use of the, pool. It is a pleasure to swim and be able to watch children playing through the window and view live trees and plants amidst,the park's visitors; and we are a good example to those children who often watch us and wave. Yes, the Y.M.C.A. is right down the street, but that experience is more crowded, more expensive, and more institutional. We don't need more offices; we don't need more kid space (and I love children as I have raised 4 and now have 8 grandchildren whom I bring to Edinborough often); we don't need waterslides to add more noise to a tranquil, nurturing environment; and the older kids get enough "Wii ", etc. at home. Perhaps there can be an increased effort in marketing the pool and give more people a chance to experience the "best kept secret" as it has been labeled. In closing, please consider, toddlers are toddlers for two or three years; seniors (hopefully) are seniors for twenty to thirty years. Thanks for preserving some quality space for those of us trying to maintain and improve our health. Marilyn Eckerle 1700 Nokomis Court Minneapolis, MN 55417 612 - 825 -4599 612 - 237 -8410 (c) eckerlem2(dmsn.com From: Cheryl Lany jmailto:cslany(ayahoo.com] Sent: Wednesday, February 01, 2012 4:22 PM To: Ann Kattreh Subject: Edinborough Park Dear Ms Kattreh: Edinborough Park is the only city park I use of the 40 city parks and 12 ice skating rinks —some considered premier complexes —in Edina. I am pleased that our city offers these amenities to others in the community and especially to youth. In fact, I . voted in favor of the park improvement initiative several years ago. However, removing the Edinborough Pool and Fitness Center and turning an Edina City park into a fee -only Amusement Park/Birthday Party destination is not compatible with the Park Board mission to provide a comprehensive park and recreation department for the whole community. As a 60- something retiree I use the Edinborough City Park pool mornings twice a week for Water Aerobics classes year - round. Water exercise provides support for muscles and joints, burns more calories than on land, improves cardio health and is safer because of the climate controlled environment. Some students in the class have had joint replacements or have walking limitations (which disappear when in the water). This provides an exercise opportunity for those who have developed limitations due to aging and for some, it is the only exercise they can do. During our class time, nearby there are others who come to swim laps, swim with their children/grandchildren, or walk above on the track and use the exercise equipment. There is a need for community in all of our lives. Many surrounding communities have built their own comprehensive city Community Centers including Eden Prairie, Chaska, Plymouth, Maple Grove and now there is interest in St. Louis Park. Kay Zuccaro, our water exercise instructor, teaches 8 classes per week year -round at the Edinborough Pool. She has taught aquatics in the Edina Community Education program in Edina since 1986 and is terrific at building community among the class members. Many students have been in her classes for years. Edinborough Park is the only indoor pool with year -round capabilities in the Edina public sphere. If the Edinborough Pool is removed there will no longer be a comprehensive park and recreation program for the whole community and there will be many whose park and recreation needs will go unmet. Very truly yours, Cheryl S. Lany 6100 Ewing Av. S. Edina From: clseidenfeld @aol.com [mailtoxIseidenfeld @ aol.coml Sent: Wednesday, February 22, 2012 2:24 PM To: Lynette Biunno Subject: KEEP THE POOL OPEN I HAVE TALKED TO THE ACTIVITY DIR. AT THE EDINA PARK PLAZA AND SHE TOLD ME THAT OUR BUILDING PAYS ABOUT $5000.00 A MONTH FOR OUR RESIDENTS TO USE THE POOL AND TRACK. NOW IF YOU CLOSE THE POOL THERE WILL BE A VERY LARGE MIGRATION FROM THIS BUILDING AND I'M SURE YOU WILL NOT GET $5000.00 A MONTH FROM HERE. ALSO. I WANT TO MENTION THAT DURING THE WINTER VACATION, I WAS OVER AT THE DESK, AND AS I WALKED BACK TO THE EDINA PARK PLAZA,) PASSED THE CONCERT SECTION AND THERE WERE GIRLS ABOUT 8 -10 YEARS OLD, PLAYING ON THE STEPS WITHOUT ANY SUPERVISION. NOW LETS FACE IT, ANYONE COULD HAVE FALLEN AND THE PARENTS COULD HAVE SUED, BECAUSE NOONE WAS WATCHING- HOW DO YOU PLAN ON TAKING . CARE OF THE EXPENSE OF SUPERVISER'S WATCHING ALL THE EXTRA KIDS YOU WANT TO HAVE IN THE AREA IF THE PARENTS ARE NOT AROUND:? ALSO, I HEARD YOU MAY WANT TO BUILD OFFICES. I'M SURE YOU HAVE EXTRA OFFICES NEXT DOOR THAT YOU COULD USE INSTEAD OF IN THE POOL AREA. THIS CITY HAS TOO MANY EMPTY OFFICES! SO HELP THE SENIOR CITIZENS AND KEEP THE POOL OPEN AND THE TRACKS! RESPECTFULLY YOURS, CAROL SEIDENFELD EDINA PARK PLAZA - #1609 From: gregorysolum@solumlaw.com rmailto :gregorysolum(&solumlaw.com, Sent: Wednesday, February 22, 2012 2:26 PM To: Lynette _Biunno Subject: Edinborough Pool For the past 30 years, I have maintained a law office in the City of Edina. Currently, my office is located in the Edinborough Corporate Center. I swim 2 -3 miles per week in the attached pool in Edinborough Park. According to an article in the Star Tribune on February 15, 2012, a consultant recommended closing the pool & track in order to save $30,000`in projected annual losses. According to the article, the consultant "said that less than 4 percent of the park's admissions were for fitness activities." Therefore, his recommendation is to eliminate this 4 percent. Given the obesity. epidemic among children and the dearth of fitness /social activities available for seniors, the consultant's reasoning is backward. Rather than eliminating these healthy activities, the City and Park administrators should be encouraging aquatic and cardio fitness. For example, the pool's "best kept secret" should be widely marketed. The pool is shallow and can accommodate multiple aquatic classes for both children and seniors. I learned to swim over 50 years ago and I assure you that swimming classes are "kid oriented activities." The consultant may be correct in stating that there is a problem with the community perception that the park is only for children. His solution is to redesign the park to conform to this perception in order to save $30,000 annually. The better solution is to address the misperception through marketing and increased fees to mitigate the $30,000 shortfall. I am circulating a petition in the Edinborough complex in opposition to this plan. As seniors and tenants, we have paid and continue to pay the property taxes required to support Edina's parks (including Edinborough). By the time the consultants, architects and contractors have been paid and taking into account the down -time for construction, the cost- effectiveness of the project is doubtful. As a community resource, the park can and must accommodate both kids and seniors. Greg Solum Attorney at Law 3300 Edinborough Way, #550 Edina, MN 55435 are4orysolumCc�solumlaw.com 952/835 -1300 From: Lynette Bledsaw rmailto :lbledsaw(&Ibledsawlaw.coml Sent: Wednesday, February 22, 2012 2:55 PM To: Lynette Biunno Subject: Edinborough Park Pool, etc. Mayor James Hovland and City Council Members: I am a tenant in the 3300 Edinborough Way building. I am opposed to the elimination of the Edinborough Park Pool, Track, and Fitness facilities. I hereby request that you not remove these important services. Thank you. Z"ette N. idled " Attorney at Law Lynette M. Bledsaw Law Office, LLC 3300 Edinborough Way, Suite 550 Edina, MN 55435 PH: 952.975.9962 FAX:952.405.2089 EMAIL: lbledsaw@lbledsawlaw.com - - - -- Original Message---- - From: Marie Tinnes fmailto:swimariec@-yahoo.coml Sent: Saturday, February 25, 2012 2:59 PM To: Emilie Kastner Subject: Save the Pool Dear Edinborough Park and the City of Edina, Please don't close the pool at Edinborough Park. My six year old daughter and I use your facility often. We love to go swimming and we love to go to Adventure Peak. There are so few pools in this area where you can just drop in and pay to swim. Almost all the other pools in the area are membership based (YMCA, YWCA, Lifetime Fitness, etc). We need this pool. I live in South Minneapolis. Sincerely, Marie Tinnes 5929 Newton Ave South Minneapolis, MN . 55419 From: Heidi Brenegan rmailto :heidibreneoan(agmail.com] Sent: Saturday, February 25, 2012 4:15 PM To: Emilie Kastner Subject: Edina City Council - James Hovland Dear Mayor Hovland, While I don't live in Edina, I have strong feelings about your Edinborough Park facility. Please don't close the pool. It is one of the few non - membership pools in the area where you can pay a drop in fee of only $6 and go swimming. Most of the other pools nearby (YMCA, YWCA, Lifetime Fitness, etc) require you to be a member. I swim laps at your pool; in the summer I do triathlons and it is essential that I keep up my swimming endurance through the winter. I would love to bring my boys and let them swim as well; if the pool were a bit warmer, I would certainly do that. My boys need swimming experience and lessons; I can't afford a Y membership, and Foss Swim School is also very expensive. With two very active boys, we also spend a LOT of time at Adventure Peak. There is no reason that Adventure Peak and the pool cannot continue to co- exist. I hope that you will hear that this pool is utilized by many people who cannot afford to use a pool elsewhere. Sincerely, Heidi Brenegan 612 - 423 -1106 hbrenegah(2gmail.com From: NANCY JOHNSON fmailto:naj97 msn.coml Sent: Saturday, February 25, 2012 6:56 PM To: Emilie Kastner Subject: Edina Park Board: Edinborough Indoor Park -- proposed changes Importance: High I am reaching out to express my disappointment in the City of Edina park board considering to change Edinborogh Indoor Park, by removing the indoor track & swimming pool, due to interest in attracting more "children" to use the park. As a resident of Edina, who lives in Edinborough & has been an active user of the track & pool since 1997 -- I find it extremely upsetting you would consider removing a park of Edina's charm, enchantment that caters to all age groups. W/ the baby boomers aging at such a rapid rate, who are used to using technology to explore resources, entertainment, why would you alter a crown jewel of the Edina park board, setting it at a different rate of financial standards, than all other parks, aka demanding it completely off sets its costs & add revenue to the city. W/ some adjustments to the promotion of the park, I believe you could adjust & create the traffic you are aiming for, by promoting & hosting more all age events. In addition, to take away an environment that provides successful recreational needs to the aging population of the community, why would our needs be considered less, by making a statement of "we can go to the Y' -- we would already be going to the Y if that was in our best interest. As a person healing from 2 separate car accidents, who has specific limited physical abilities, I wouldn't be able to fulfill the medical orders I have been following if I didn't have Edinborough park & track. It provides the right atmosphere, energy & hours, for a person living in the association to utilize. I am in the pool at 5:30 am ... on days I have to be someplace by 6 -- I am in the pool at 5:30 for lap swim. The lap swim is vital to my needs. I have not found another resource to meet these needs, nor am I financially able to pay on top of my association dues, city taxes to add another member plan to my financial situation. To learn, the city of Edina Park Board would rather strip the aging population they have served, to increase children events by 20% for non residences is very saddening to me. These children need parents -- these parents are not loyal to edina, nor are they paying taxes ... they will go to the next best thing .... your stable group, pays fees, taxes & would grow if you would channel your marketing dollars appropriately to let them know of the park. To think you would rather have corporate rentals, and destroy the 1st indoor park of this nature & trash the legacy Edina has invested in, I find short sighted & truly would be the tipping point for me to move from this community. I ask that you look long & hard at why you feel you would not want to attract & grow the aging baby boomer demographic, to use the track & pool, especially w/ the hybrid of medical facilities (tria, etc) around the area who has the additional built in clients to help spread the word. To remove this park, shows me Edina no longer has the pride in its park & rec board, and is willing to remove the rest of the parks that add to the culture & charm of the Edina community. Show some pride, Edina Park Board - -- your solution of removing the track is short sighted & lazy & if you allow this to happen, not 1 member of the board will have my vote & I will use my marketing & PR talents to ensure my voice of disappointment is heard load & far, of how you felt the baby boom generation not worthy of continuing to provide a beautiful park, such as Edinborogh in the park offereings. Cheers - nancy!Johnson 612.281.8198, cellular From: Colleen Broderson jmailto:cmcbro@)msn.coml Sent: Sunday, February 26, 2012.12:54 PM To: Emilie Kastner Subject: Edinborough pool Dear City Council Member, I understand you are considering closing the pool at Edinborough. This possibility saddens me. Several months ago, .I discovered the pool when I start participating in Tria water aerobics two mornings a week. I researched other water aerobics programs and this time and location works for me, when most others did not. The pool is perfect for me as I am learning to adapt to living with arthritic knees. I am.not a proficient swimmer and having the entire pool at swallower depths helps me feel more secure in the water. I enjoy my time in the pool and hope to keep going for many years to. come. You have one of the best kept secrets in the area. Use it to your advantage. Make the pool with its advantages more well known. Please don't close it or add another water slide geared to young people.. Thank you for your time and consideration. Colleen Broderson Bloomington, MN From: Stephanie Hein fmailto:shorty twin(aD-hotmail.coml Sent: Monday, February 27, 2012 4:26 PM To: Lynette Biunno Subject: Closure of pool My mother chose your facility because of the pool which she uses five days a week. It is necessary for her heart and osteoarthritis. She has felt so much better since she moved there and able to use the pool. You should realize that this is the best way for anyone to exercise especially the elderly. It is a safe and effective way for range of motion strengthening and cardio. It would be devastating to my mother and your other residents who use it. Please reconsider. I would think-you could find another way to expand your daycare. Sincerely Stephanie Hein Sent from my iPhone From: boboenz@)aol.com [mailto:boboenz0)aol.com1 Sent: Monday, February 27, 2012 4:31 PM To: Lynette Biunno Subject: Edinbourough Pool Good afternoon, saw in the new the other day that you were thinking of closing the pool. i / Well, I just wanted to let you know that I think it is a bad idea. Reason being, when my wifes Grand Mother lived there ( 6 years ) she said it was one of her favorite things to do while living there ( beside s,bowling..), I just remember her going out and purchasing a swimsuit ( which she had not owned in 15 years ) just so she could go to the swimming classes. So, I encourage you not to close the swimming pool. Sincerely, Robert Enzler . From: Penny.Enzler [mailto:genny enzler@hopkins.k12.mn.us1 Sent: Tuesday, February 28, 2012 9:45 AM To: Lynette Biunno Subject: hmmmmrn To Whom. It May Concern, I recently heard a horrible "rumor'-' that Edinborough Park in Edina was planning on closing the pool facilities to make room for more play activities for young children. I would like to voice my concerns over that possibility. My gramma (Loretta Salie), lived at Edinborough Park in the mid 1990's and'the pool was a lifesaver for her. She actually reacquainted herself to swimming in that pool during her years at Edinborough Park, something she hadn't done since she was a child. She always: talked fondly and excitedly about her "swimming lessons" and "water robics" as she called them. Not only did it help her to remain physically active, which is very important aspect of life for senior citizens, but it did so in a non- weightbearing manner. She could get into the pool and motor about with minimal pain or- risk of falling and breaking something. She was able to ' exercise and work on keeping herself reasonably fit for someone in her 90's. And she was proud of that fact! My gramma, was able: to make friends and.socialize through use of the pool, again, a very important aspect of life in.a senior center.. While it is also very important for children to be active and socialize, they are not as restricted in Where they can go to "play ". Whether it's indoors, outdoors, at a facility or park, children have far more options available to them in general. Ednborough is a senior living center, and a nice one as I recall from when my gramma lived there, it should cater to it's main clientele and keep programs /facilities that enhance the quality of life for those people. I'm guessing that most of the folks that use the pool probably wouldn't be going, or do not have the means to go to a fitness /workout center to swim. Please reconsider your thoughts on converting the pool to a play area for kids .... the "old kids" need a play area too! Sincerely, Penny Enzler From: Dave and Kathy Rennie [mailto:kdrennie @amail.com] Sent: Tuesday, February 28, 2012 10:26 AM To: Lynette Biunno Subject: Please keep Edina swimming pool open, Dear Mayor Hovland and Council Members, I am writing to ask you to please keep the Edina swimming pool open. It is such a nice pool and serves so many people. Because it is already operating, it would be too bad if it was shutdown. I have really enjoyed my time at the pool and so do all the others that come also. It is one of the best exercises that we can do to help keep us healthy. There are no life guards so that does not cost the city in that way. People are paying "so it seems that must cover the other costs. Every age has something at that Oxborough Center. The young children have a play area and the adults and children have the pool. It is a great plus for the city of Edina. Please do everything you can to keep the pool open. Sincerely, Kathy Rennie From: Leslie Knight jmailto :lesliefknight @gmail.coml Sent: Tuesday, February 28, 2012 3:35 AM To: Lynette Biunno Subject: Hello Hello, My name is Leslie Knight and I am writing in on behalf of my grandmother; Ester Hein. This past summer, my family moved 'my grandma from her home in the State of Washington all the. way to Minnesota. Before she came, her and my mom spent many days talking about different residences and places to live. There were certain criteria that they wanted her future home to fulfill: After visiting handfuls of different places, the two women had settled on Edina's Edinborough Park. What more perfect place to live? From my parent's house it's about a 10 minute drive, there are top -notch medical centers nearby, it's a beautiful building equipped with an indoor park and most important of all, it has a swimming pool. My grandma is 86 years old and she is one of the most health conscious people I know. Her, body might look wrinkled and soft, but on the inside she is as young as ever. I take it for granted that she is as mobile as she is, but there aren't very many other 86 year olds that move like she does. Why is my grandma able to walk up stairs all by herself? Why is she able to help my mom in the kitchen on Christmas? Why is she able to go to church all by herself? Well, my heartfelt answer to all of these questions is because she is able to stay physically active at Edinborough Park by using the swimming pool almost every morning of the week. That swimming pool is a magical pool for my grandma. Its water is the best physical therapy that she could ever ask for. Not only has this pool, in my opinion, helped her to stay in quite decent physical health, but it has also helped her to be happy, internally. Every morning she spends an hour down in the pool, flexing her muscles and feeling her body working. The amount of satisfaction that this daily exercise provides her is literally priceless. By exercising everyday she experiences the benefits of endorphins, the benefits of keeping a healthy waist line, and the benefits of keeping her body more agile and fit so that she may continue living life as independently as possible. I am extremely worried about the future of the Edinborough Pool. Talking with my grandma the other day on the phone she told me that there were suspicions about the pool's closure. When she said this to me, my heart sank to the pit of my stomach. I know how much that pool means to her. I myself am a physically active person and understand how much better I feel after a day of activity opposed to a day spent sedentary. Swimming is one of the last physical activities in which she can participate in. I am positive that that pool is the key to keeping her physically fit and internally happy. She loves that pool with a passion and if it gets taken away, I'm not sure how her body will react. I wanted to write and express my opinion in regards to the pool's future. I hope that my e-mail is read and given great consideration. Keeping the pool alive and available would mean the world to me, my family, my grandma and all of the other residents who benefit from its therapeutic waters. Thank you for your time, Sincerely, Leslie From: Kim Anderson [mailto:daisy629990msn.com1 Sent: Monday, February 27, 2012 7:49 PM To: Lynette Biunno Subject: Edinborough Park Pool Closure Greetings, This email is being sent to ask you not to close the pool at this facility. There are so many people who need that pool and closing it could be a huge mistake. Some of the seniors depend on that for exercise it isfor their health. I know that alot of families use the play area for their kids and I have grandchildren who come there and honestly it is big enough for the kids to play in not sure why you would need to expand. A caring mom /daughter /friend who wants to put a voice out there for the seniors who may not be able to. Thank you. K%wvA nAe4 -soi u 952-938-2241 daisy62999@msn.com From: Troy Hein [ mailto:cobera333Ca)hotmail.coml Sent: Monday, February 27, 2012 7:01 PM To: Lynette Biunno Subject: Pool Closure Please do not to close the pool in the Edinborough Park because my grandmother lives at Edina Park Plaza and wants to continue to use the pool for water aerobics and exercise. Troy,E. Hein From: Trevor C. Knight [ mailto :TKnight0superdimension.com1 Sent: Monday, February 27, 2012 4:56 PM To: Lynette Biunno Subject: DO NOT CLOSE Edina Pool Please do not close the Edina Community pool. This pool provides a safe and healthy area for area seniors and children to excersise. The community pool is an important part of the Edina Edinborough Park. I stress, DO NOT CLOSE THE POOL H My grandmother chose this location specifically because of the access to such a wonderful am enity at the Edenborough Location. Thank you, Trevor Knight Sr. Manufacturing Engineer, , superDimension 161 Cheshire Lane, Suite 100 Plymouth, MN.- 55441 PH: 763:210:46 2 TrevorK(aD-superdimension.com www.superdimension.com If you or anyone you know has a spot on their lung learn more at www.spotonyourlung.com -:To learn.more about the i -Logic System go to www.superDiinension.com Video Link to the superDimension Procedure: Here From: waiczm@)comcast.net rmailto:walczm(&comcast.net1 Sent: Monday, February 27, 2012 4:48 PM To: Lynette Biunno Subject: the future of a pool To whom it may concern: I have friends who are quite disappointed that Edinborough Park is considering closing the pool at Edina_Park Plaza. From what I'm told, you will take away an amenity from the seniors so that kids will have more space to play? Is this really needed? And- at what price (both monetarily and otherwise)? I know that swimming is quite a beneficial exercise for seniors — what are they to do without the pool? And did they rent/buy their apartments with a pool as a featured amenity? If so, I can understand why they are upset. I certainly hope you will reconsider this plan. Seniors don't deserve to be given a lower priority than kids. The seniors have earned it. Today's kids don't appear to HAVE to earn anything. Regards, Monica Walczak Hopkins, MN. From:. Kathryn A. Jensen jmailto:KathOOmbcm org] Sent: Tuesday, February 28, 2012 6:22 PM To: Lynette:Biunno Subject:. Edinborough Park pool To the City of Edina, Please do not close the pool at Edinborough Park to the citizens of Edina Park Plaza. A close friend recently chose to live at Edina Park Plaza specifically due to the convenience of the pool: for water aerobics and exercise. As you know regular exercise is important to all of us. Convenience is an even more important factor in contributing to maintaining a' regular exercise habit in the senior population. Please keep this pool available to the residents of Edina Park Plaza. Thank you for your time, Kathy je' nsen, MT(ASCP)SBB Donor Advocate Memorial Blood Centers Phone (651) 332 -7287 Toll free 1. -888-282-1884 Fax (651) 332 -7001 ka thyi @mbc. org It's About Life From: joan mcmillan fmailto:jmcmillan6a- gmail.coml Sent: Wednesday, February 29, 2012 11:07 AM To: Lynette Biunno; bohaniohn(aD-aol.com Subject: Edinborough Park To all members of the Edina City Council, I have been most disappointed in hearing of your possible plan to fill in the pool and closing the indoor walk/run track. I feel these are fantastic neighborhood resources and this neighborhood needs all the help we can get. Since moving her 16 years ago, we have had the most commercial development in Edina without adding any amenities to overcome the distractions brought to the community by all of this development. The poolArack have been my main reason for not leaving my condo which has changed so much by the excessive traffic, excessive street lighting and lack of police patrolling. I have been distressed to see the pushing of snacks to the children who most likely come to the park for some exercise - -not fill the city coffers. But now to see you would rather get more funds by adding more children to the mix than maintain the original purpose of the park - -a park like facility for all ages. I approve of children. One of my grandchildren learned to skate on the charming little rink, two more have enjoyed the toddleF swings and teeter -totter which have since been removed - -to facilitate more birthday parties, I am told. Of course - -you make more money on the birthday parties and therefore want more room for the little ones to eat rather than make room for our children and grandchildren to learn life saving swim skills and lifelong healthy recreation. The birthday parties will be long gone - -but I taught two grandchildren how to swim in the Edinborough pool. Those lessons will last them a lifetime -- birthday parties of cake, ice cream and soda will only make them fatter and unhealthier for a lifetime. I use the park facilities frequently - -this has been a warmer and less snowy winter so my use has not been daily as in the past years. The park dressing rooms are modest to say the least -yet they are used and we are not complaining. The track has been neglected the past few years, yet that does not seem to deter us from continuing to use the facilities. I looked on the internet for indoor track locations and the Edinborough Park is not mentioned. When I mention the park to new residents - -they seem surprised that it exists. So I would conclude the Park facilities are the best kept secret. If budget factors are the primary influence, why not let the community know of this "diamond in the rough" as memberships would most likely grow. Many may feel the Y offers more sophisticated amenities and becoming a member there is fine. I already pay monthly fees for the park and am not wanting to pay again for membership to the Y and I am certain I would not have the luxury of teaching my grandchildren how to swim in the pool at the Y. Many times I observe children getting individual swim lessons at the park- - this is a valuable asset! Upon listening to the latest council meeting, I discover the city has funds meant for this neighborhood improvement and is now most certainly planning on sharing these funds with the rest of the city. However I would suggest we look at improving the park facilities, add some traffic moderation. I am green with envy -- really very happy for the residents on 70th street. Could we possibly try some moderation techniques on 76th street ? ? ?? In the past I have asked for less street lighting on the corners of York and Edinborough with no response. We have SIX huge street lights on each corner -- costing the city money it could save. The lights are taller than necessary and light up the area excessively - -we like to sleep too. Some communities have eliminated street lights and some are charging the residents for the lights - -and I have been begging for fewer lights here for ten years. We also have our own lights in each building parking lot. So, please, consider saving some money by removing four lights on each corner - -as they are on France Ave. As for the Edinborough Park - -I urge you - -beg, if that helps - -to keep the park as a facility for all ages! Sincerely, Joan McMillan 7601 Edinborough Way Apt 6105 Edina, MN 55435 jmcmillan6(,M-Qmal.com From: Douglas Jensen fmailto:kdiensenR- mac.coml Sent: Wednesday,` February 29, 2012.3:19 PM To: Lynette Biunno Subject: Edinborough Park pool consideration Good day, I am writing to urge you to continue to operate the Edinborough Park pool for members of your community, especially your elderly members. Our family has an elderly family friend that lives in the Edina Park Plaza and chose that facility over other residences because of the option of daily water aerobics and exercise in the Edinborough Park pool. Without a car for transportation she will find it very difficult and inconvenient to continue with her water aerobics and low impact exercise program which adds greatly to her quality of life. Thank you for considering my request. Sincerely, Doug Jensen From: Laura Prince jmailto:prince kl01Caahotmail.coml Sent: Wednesday, February 29, 2012 4:50 PM To: Lynette Biunno Subject: Don't close the pool, To those whom it may concern We've recently received word that your institution is proposing to close the pool at Edinborough Park. This pool is very important to many of the senior residents, most especially Ester Hein who is my grandmother. Much like many other seniors who use the pool for health reasons, my grandmother uses this pool to help her with her heart and osteoporosis. We ask that you please reconsider for her sake and for the others that share not only her necessity for it's use, but for the joy that it brings her. Kind regards, Laura Prince From: Melanie Hein [mailto:sojo.422 (c-amail.com1 Sent: Thursday, March 01, 2012 11:41 AM To: Lynette Biunno Subject: Pool closing I am greatly concerned on hearing that the pool may be closing. It is a wonderful asset in keeping many of your residents mobil and healthy. It is also a benefit that you use in promoting your place. My mother chose to move across country, to your establishment , because of the pool. It is the one sure form of activity she can do to keep fit and she loves it. As I'm sure many of your other residents do too. I encourage you to do whatever you can to continue this benefit for your clients. Concerned Melanie Hein Sent from my iPhone From: Nell Anderson [mailto:nellray18 a)yahoo.coml Sent: Thursday, March 01, 2012 6:12 PM To: Lynette Biunno Subject: Edinborough pool support To the city council members of Edina: I am a regular swimmer at the Edinborough pool in Edina. It is the best pool in the Twin Cities area. I believe that it has been a treasure that needs more publicity to increase its usage. As a senior who lives in southwest Minneapolis, I gave up my YMCA membership because the Edinborough pool is so outstanding. I am a teacher for children with learning disabilities. I know that children and families enjoy all aspects of the indoor Edinborough Park. PLEASE do not close the pool. My husband is being featured this Sunday in the Star Tribune as an older athlete who has found healthy activities to stay fit. He chooses to ski, but I am a dedicated swimmer. Seniors in both Edina, Bloomington, Minneapolis, and other areas enjoy the Edinborough pool and maintain their health using it. We need to encourage healthy activities and wellness for seniors and children. PLEASE KEEP THE POOL OPEW Thank you for reading my message. Ray Anderson 612- 927 -7464 From: Nell Anderson rmailto:nellray18Ca)yah6o.com] Sent: Thursday, March 01, 2012 6:12 PM To: Lynette Biunno Subject: Edinborough pool support To the city council members of Edina: I am a regular swimmer at the Edinborough pool in Edina. It is the best pool in the Twin Cities area. I believe that it has been a treasure that needs more publicity to increase its usage. As a senior who lives in southwest Minneapolis, I.gave up my YMCA membership because the Edinborough pool is so outstanding. I am a teacher for children with learning disabilities. I know that children and families enjoy all aspects of the indoor Edinborough Park. PLEASE do not close the pool. My husband is being featured this Sunday in the Star Tribune as an older athlete who has found,'healthy activities to stay fit..He chooses to ski, but I am a dedicated swimmer. Seniors ink both Edina, Bloomington, Minneapolis, and other areas enjoy the Edinborough pool and maintain their health using it. We need to encourage healthy activities and wellness for seniors and children. PLEASE KEEP THE POOL OPEN!! Thank you for reading my message. Ray Anderson 612- 927 -7464 From: E.F.Orchard [ mailto :eforchard @mindspring.com] Sent: Tuesday, March 06, 2012 11:44 AM To: John Keprios; John Keprios Subject: Swimming pool John Keprios I appreciate all that you do for our great city. My concern is that I have heard that the Edinborough Park swimming pool may be shut down permanently. I have.an annual membership to the pool. I need it for health reasons. I have to do water therapy there at least three times each week. This is the best pool in the area for this purpose. I hope you can rescue this situation. Thanks in advance for your assistance on this matter. Elwood Orchard 952 - 240 -9403 Cell From: Sue Stover [mailto:suedstover @comcast.net] Sent: Thursday, March 08, 2012 12:42 PM To: 'Sue Stover' Subject: Edinborough Pool As an Edina Senior, I am very much against closing the Edinborough Pool!! I am handicapped and use it for the Stretch and Tone Class and it helps me a lot. I also use the chair to get in and out of the pool. Many people of all ages also use the track and fitness machines. Edina is supposed to be dedicated to improving the fitness of people in their community – see article below. Edina has a large population of seniors. There are many parks for children in the city, including the rest of Edinborough Park. St. Louis Park was noted in the paper as considering an indoor pool as an enhancement for their city. Please considering voting against closing the pool! I think more publicity would bring more people to the pool. Many people in Edina aren't aware of its existence. "Bloomington, Edina and Richfield and Blue Cross and Blue Shield of Minnesota join forces to create Minnesota's first healthy 'do. towns' Edina, Minn., Sept. 27, 2011 – The mayors of Bloomington, Edina and Richfield, and Blue Cross and Blue Shield of Minnesota (Blue Cross) today launched an 18- month project to improve the health of their communities by making changes that support healthy eating and active living choices. The initiative, called "do.town," focuses on preventing illness caused by unhealthy eating and physical inactivity, which combined are the second leading cause of death and disease in Minnesota. The mayors of Bloomington, Edina and Richfield announced do.town today at a meeting of community leaders from across the three cities. The goal of the do.town initiative is to make the communities places where the healthy choice is the easy choice — giving residents more opportunities to eat right, get physical activity and create healthier homes, schools and workplaces." Edina Park Plaza uses the pool as one of their attractions for their apartments and I am sure the hotel does it too. I expect they pay the city for the use of the pool. They, too, would hate to have it close. Bob and Sue Stover 6000 View Lane Edina, MN 55436 952 - 920 -7278 From: Tara Kumar jmailto:kumar.tara gmail.coml Sent: Friday, March 09, 2012 9:28 AM To: Edina Mail - Subject: Multi- generational parks Hello, While I do not live in Edina, I did see this article about multi - generational playgrounds and thought of the proposed Edinborough Park redesign I had read about in the news. Just want to make sure those involved in the planning processes have this type of multi - generational concept on their radar screens. kaboom is a great or and while they may focus on more low - income areas, their ideas can serve all. http: / /www. aarp. org/relationships/ friends - family/ info -03 -2012 /new - playgrounds -ol der adults.html ?sf3439894 =1 Thanks, Tara Kumar SW Mpls resident with a Master in.,City Planning and an interest in community development From: L. C. Winn jmailto:lcwinn@)comcast.netl Sent: Wednesday, March 14, 2012 1 :12 PM To: Edina Mail Subject: Pool at Edinborough I am a resident of Edina and have been for over 30 years. I have seen our city improve and update in keeping with the pace of this growing city. I think we should congratulate every city worker and official for the great job. 1 really need the pool at Edinborough. It is a good senior resource for me: The interaction among the women and advice that is readily given is a god send. I am no longer insulated from the real world. I need the exercise,, it is the only facility that I can use. The time of the classes and easy access to the building make is just the most wonderful opportunity for me. The instructor has been well.trained and really knows how far to push and encourage us. Many of the women have been using this pool for years and years. With all ,the other communities near us expanding some of their community activities and facilities, surely you could manage the pool in a more profitable manner. Our senior population (which is quite large) should be encouraged to partipate in wellness activities. I know the YMCA has services that I could make use of, however, the parking lot is full. I don't feel the closeness in a large multi functional institution. The pool is just right for a lot of us that are intimated by all the traffic and congestion. When you act upon this issue, please think of your Mother. What would be a benefit for her, what can you do for her. I know the taxpayers are the people you serve. But there are a lot of Mothers in that group. Thank you - - - -- Original Message---- - From: Marlys Wiens fmailto:mwiens0-)pro- ns.net1 Sent: Wednesday, March 14, 2012 9:45 PM To: Edina Mail Subject: Edinborough Park - Swimming Pool ( Where is the agenda and hearing information on your website ?) Hi, I understand you or a hearing or a committee meeting that is looking into options for the Swimming Pool at Edinborough Park next Tuesday evening at 5:00. I've been looking all over your website and am not locating any information. Where is it? What is the agenda? How much time do I need to allot for the meeting? I do know, that I a Resident of Edina, I have used the pool at Edinborough Park for many years. How many years has it been open? I've been there close to that many years. The Edina Community Education program has provided Water Aerobics classes and most classes are full and I attend the evening class. An interesting example tonight: There were no children playing on the basketball court (which also used to be Volley Ball Courts) for the last hour and a half of the day. There were probably 30 to 40 people using the pool. The Edinborough Park swimming pool has provided exercise for so many adults. More then that, it has provided "community" and friendships. Because of those classes a group of people that have formed friendships through Water Aerobics meet in the summer to walk Centennial Lake, picnic and enjoy the band concerts at the Band Stand. More then that, because of the friendships at Water Aerobics at Edinborough Park, 4 of us went on a Mediterranean Cruise! I would never have gone without those friendships. That's priceless! I would like to attend the meeting at 5:00 on Tuesday but need more information. Yes, I have been at hearings and participated in Council Meetings to get Pinstripes to come to Centennial Lakes. I have lived in the area for over 30 years and love how it has developed through the years from a sand pit to what we have today. In a few weeks, my cousins from Washington State are coming to visit me. They asked where they should stay and I suggested the Marriott at Edinborough Park because of the child's play area with all the tunnels and the pool for them to exercise and swim. Please consider ALL the residents in the area that would have no pool if you make it a child's play area. We would lose so much as a City and you have done a great job with the Promenade, Centennial Lakes and so far Edinborough Park. Thank you. Marlys Wiens 7310 York Avenue S #105 Edina,.MN 55435 From: Barbara Byrne [mailto:busiabjbca)yahoo.coml Sent: Wednesday, March 14, 2012 9:50 PM To: Edina Mail Subject: Edinborough Park Pool Att: City council and Park Board Greetings. Regarding the pool at Edinborough Park. I am an adult lap swimmer who greatly appreciates having this facility. I am a regular user, especially in the winter. I hope this will be available for myself and others for years to come. Thank you. Barbara Byrne 36 year Edina resident Otte JOINT CITY COUNCIL AND PARK BOARD WORK SESSION REPORT/RECOMMENDATION To: PARK BOARD & CITY COUNCIL Agenda Item Item No. IV. From: John Keprios, Director F-1 Action Park and Recreation Department ® Discussion F-1 Information Date: March 20, 2012 Subject: Sports Dome Study ACTION REQUESTED: The Park Board recommends to City Council to enter into Phase 2 of the Sports Dome Feasibility Study. INFORMATION /BACKGROUND: At the March 13, 2012 Park Board meeting, the Park Board approved a recommendation from the Sports Dome Working Group to recommend that the City Council to approve Phase 2 of the Sports Dome Feasibility Study. Eight of the nine voting Park Board members present at the meeting on the 13th voted in favor of the Sports Dome Working Group's recommendation. Park Board member Joseph Hulbert voted against the motion. Attached to this Report/Recommendation are copies of the Park Board's March 13 packet for the Sports Dome Study agenda item. These copies include the staffs March 13 Report/Recommendation and the following attachments: • Income Statement Pro Forma (Submitted by Tom Connell) • Edina Sports Dome Project Notes (Talking Points and Changes to the Pro Forma) • Letter from Harvey Feldman The Sports Dome Working Group has held nine meetings to date and currently includes the following Park Board members: Susan Jacobson, Chairperson David Deeds Dan Gieseke Ellen Jones As stated in the original Request For Proposal (RFP), Phase 2 states: PHASE TWO — LOCATION PHASE Based on the results of the Financial Feasibility phase study, the City Council will then decide whether or not to authorize phase two, which is the "Location" phase. If phase two is authorized by City Council, the City will provide potential sites for the selected consultant to analyze and provide the following information: • Land acquisition cost (if any) and site preparation costs for each site. • Recommendations for each potential site with estimated project costs including a reference to ownership, construction, capital finance and operational management and maintenance. • An analysis of parking, streets/traffic, neighborhood impact and environmental impact • Identified pros and cons of each potential site. • Identify preferred site location. • Prepare revised financial performance. Our consultants under contract (Park and Recreation Consultants, LLC) have a Phase 2 fee of $12,000 plus reimbursable expenses to complete Phase 2 as outlined in the RFP. ATTACHMENTS: • March 13, 2012 Report/Recommendation • Income Statement Pro Forma (Submitted by Tom Connell) • Edina Sports Dome Project Notes (Talking Points and Changes to the Pro Forma) • Letter from Harvey Feldman • Review of the Edina Youth Group's Plan air •.v V • REPO RT /RECOMMEN DATION To: EDINA PARK BOARD Agenda Item Item No. VI. C. From: John Keprios, Director Park and Recreation Department ® Action F-1 Discussion F-1 Information Date: March 13, 2012 Subject: Sports Dome Study ACTION REQUESTED: The Sports Dome Working Group recommends that the Park Board recommend to City Council to enter into Phase 2 of the Sports Dome Feasibility Study. INFORMATION /BACKGROUND: At the February 14, 2012 Park Board meeting, the Park Board requested additional information needed to make an informed recommendation to the City Council. Park Board members should have already received a hard -copy of the survey results which were recently mailed. The survey was mailed to numerous potential users of a sports dome. The list included all Edina youth athletic associations, Edina School District (Community Education, Athletic Department, etc.) and surrounding community youth athletic associations and School Districts just to name a few. One of the questions from Park Board was to identify how much it costs to build artificial turf fields. I asked Landscape Architect Jay Pomeroy of Anderson - Johnson Associates to help me answer that question. His response was as shown below: "For budgeting purposes, you should figure about $11/ SF to cover construction costs. This will cover excavation, typical storm water containment measures, storm sewer extensions/ connections, concrete curb with nailer board, rock import, fabric, tile, turf carpet and infill. With that in mind, it'll probably -cost about $800,000 to $1,000,000 to convert a grass geld to synthetic turf (- 200'x400' = 80,000 SF). The cost will fluctuate a little depending on the type/ quality turf system, watershed requirements, etc., but this should cover a `typical' installation with a slightly above - average turf system. You should add another $21SF (or about 2054) to cover "project-related" costs including survey, soil testing/ geotechnical services, engineer's fees, contingency, permits, etc." The primary stakeholders of a sports dome (the Edina Soccer Club and Edina Baseball Association) voluntarily spear- headed an effort to meet with the largest user groups to seek a greater commitment in hourly rentals and financial support. A copy of their findings is attached to this Report/Recommendation. Also attached is the response from the Park and Recreation Consultants LLC. If the Park Board feels that they have enough information to make an informed decision, I would strongly encourage the Park Board to make a recommendation. I believe that your recommendation will serve as an excellent starting point for discussing the subject matter at the March 20th Joint Work Session with the City Council. To clarify staff s recommendation, we believe that a sports dome facility has long been a facility that has been desired by thousands of residents and is long over -due and we as staff have been and continue to be supportive of the concept. Even though the operational revenues will not be capable of paying for all of the debt service and all operating expenses and replacement costs, we believe that this valued amenity will add to the uncommonly high quality of life that Edina residents have come to expect and will draw young families to move into Edina. The value of such a facility has many benefits that are difficult to quantify but should be viewed as a wise investment in the community and its future. For that reason, I would strongly recommend that the Park Board recommend that the City Council authorize Phase Two of the feasibility study which identifies the best locations and further identifies the details in locating such a facility. On Thursday, March 8, 2012, the Sports Dome Working Group unanimously passed a motion, based on the information gathered, to move forward with the Sports Dome Project to Phase 2, which includes studying the location. Staff concurs and supports that recommendation. ATTACHMENTS: • Income Statement Pro Forma (Submitted by Tom Connell) • Edina Sports Dome Project Notes (Talking Points and Changes to the Pro Forma) • Letter from Harvey Feldman Edina Dome For Period Ending Revenue Edina Turf Rentals Other Programs (at 15 %) EHS inc EHS Baseball Baseball Purchase of 87.5 Shoulder Hours Build Back Overlap/Weekday .5 Build Back Wed /Fri .5 Vending Operating Income /Net Sales Income Statement Pro Forma Assume 2% Increase in Turf Rentals -Other Programs Flat Year One Year Two Year Three Year Four $280,500 $285,000 $290,000 $295,800 $56,295 $56,970 $57,720 $54,393 $29,050 $29,050 $29,050 $29,050 $28,000 $28,000 $28,000 $0 $26,250 $26,250 $26,250 $26,250 $10,500 $10,500 $10,500 $10,500 $1,000 $1,000 $1,000 $1,020 Year Five $301,716 $55,283 $29,050 $0 $26,250 $10,500 $1,040 $431,595 $436,770 $442,520 $417,013 $423,840 Assume 3% inc Year Over Year Expenses Year One Year Two Year Three Year Four Year Five Heat $93,100 $95,893 $98,770 $101,733 $104,785 Light and Power $51,205 $52,741 $54,323 $55,953 $57,632 Dome Set Up/Take Down $35,000 $36,050 $37,132 $38,245 $39,393 Part Time $33,915 $34,932 $35,980 $37,060 $38,172 Full Time $21,240 $21,877 $22,534 $23,210 $23,906 Prof Services $8,000 $8,240 $8,487 $8,742 $9,004 Dome Insurance $8,000 $8,240 $8,487 $8,742 $9,004 Benefits $7,434 $7,657 $7,887 $8,123 $8,367 Services Contracts Equip $6,000 $6,180 $6,365 $6,556 $6,753 Central Services Personal $4,200 $4,326 $4,456 $4,589 $4,727 Other Payroll Costs $3,100 $3,193 $3,289 $3,387 $3,489 Security $1,800 $1,854 $1,910 $1,967 $2,026 General Supplies $1,500 $1,545 $1,591 $1,639 $1,688 Prof Services Audit $700 $721 $743 $765 $788 Cleaning Supplies $500 $515 $530 $546 $563 Printing $500 $515 $530 $546 $563 Training $300 $309 $318 $328 $338 Rubbish Removal $300 $309 $318 $328 $338 Telephone $300 $309 $318 $328 $338 Sewer/Water $300 $309 $318 $328 $338 Mileage or Allowance $250 $258 $265 $273 $281 Office Supplies $250 $258 $265 $273 $281 Postage $250 $258 $265 $273 $281 Dues and Subscriptions $100 $103 $106 $109 $113 Contracted Repairs $0 $2,000 $2,060 $2,122 Total Operating Expenses $278,244 $286,591 $297,189 $306,105 $315,288 Operating Income (Loss) $153,351 $150,179 $145,331 $110,908 $108,552 Unanticipated Items $27,824 $28,659 $29,719 $30,610 $31,529 Net Operating Income (Loss) $125,527 $121,520 $115,612 $80,298 $77,023 Estimated Cost Recovery Operating Exp. 141% 139% 135% 124% 122% Year One Year Two Year Three Year Four Year Five Fund Balance as of Beg of Year $0 $125,527 $247,046 $362,658 $442,956 Fund Balance as of End of Year $125,527 $247,046 $362,658 $442,956 $519,979 Operating Income /Net Sales Expenses Heat Light and Power Dome Set Up/Take Down Part Time Full Time Prof Services Dome Insurance Benefits Services Contracts Equip Central Services Personal Other Payroll Costs Security General Supplies Prof Services Audit Cleaning Supplies Printing Training Rubbish Removal Telephone Sewer/Water Mileage or Allowance Office Supplies Postage Dues and Subscriptions Contracted Repairs $430,803 $437,906 Year Six Year Seven $107,928 $111,166 $59,361 $61,141 r' Edina Dome $39,317 $40,496 $24,623 $25,362 $9,274 For Period Ending $9,274 $9,552 $8,618 $8,877 $6,956 Revenue Year Six Year Seven Year Eight Year Nine Year Ten Edina Turf Rentals $307,750 $313,905 $320,183 $326,587 $333,119 Other Programs (at 15 %) $56,192 $57,118 $58,063 $59,027 $60,010 EHS inc EHS Baseball $29,050 $29,050 $29,050 $29,050 $29,050 Baseball Purchase of 87.5 Shoulder Hours $0 $0 $0 $0 $0 Build Back Overlap/Weekday .5 $26,250 $26,250 $26,250 $26,250 $26,250 Build Back Wed /Fri .5 $10,500 $10,500 $10,500 $10,500 $10,500 Vending $1,061 $1,082 $1,104 $1,126 $1,149 Operating Income /Net Sales Expenses Heat Light and Power Dome Set Up/Take Down Part Time Full Time Prof Services Dome Insurance Benefits Services Contracts Equip Central Services Personal Other Payroll Costs Security General Supplies Prof Services Audit Cleaning Supplies Printing Training Rubbish Removal Telephone Sewer/Water Mileage or Allowance Office Supplies Postage Dues and Subscriptions Contracted Repairs $430,803 $437,906 Year Six Year Seven $107,928 $111,166 $59,361 $61,141 $40,575 $41,792 $39,317 $40,496 $24,623 $25,362 $9,274 $9,552 $9,274 $9,552 $8,618 $8,877 $6,956 $7,164 $4,869 $5,015 $3,594 $3,702 $2,087 $2,149 $1,739 $1,791 $811 $836 $580 $597 $580 $597 $348 $358 $348 $358 $348 $358 $348 $358 $290 $299 $290 $299 $290 $299 $116 $119 $2,185 $2,251 $445,151 $452,540 Year Eight Year Nine $114,501 $117,936 $62,976 $64,865 $43,046 $44,337 $41,711 $42,963 $26,123 $26,906 $9,839 $10,134 $9,839 $10,134 $9,143 $9,417 $7,379 $7,601 $5,165 $5,320 $3,813 $3,927 $2,214 $2,280 $1,845 $1,900 $861 $887 $615 $633 $615 $633 $369 $380 $369 $380 $369 $380 $369 $380 $307 $317 $307 $317 $307 $317 $123 $127 $2,319 $2,388 $460,078 Year Ten $121,474 $66,811 $45,667 $44,251 $27,713 $10,438 $10,438 $9,700 $7,829 $5,480 $4,045 $2,349 $1,957 $913 $652 $652 $391 $391 $391 $391 $326 $326 $326 $130 $2,460 Total Operating Expenses $324,747 $334,489 $344,524 $354,859 $365,505 Operating Income (Loss) $106,057 $103,417 $100,627 $97,681 $94,573 Unanticipated Items $32,475 $33,449 $34,452 $35,486 $36,551 Net Operating Income (Loss) $73,582 $69,968 $66,175 $62,195 $58,022 Estimated Cost Recovery Operating Exp, 121% 119% 117% 116% 114% Year Six Year Seven Year Eight Year Nine Year Ten Fund Balance as of Beg of Year $519,979 $593,561 $663,529 $729,704 $791,899 Fund Balance as of End of Year $593,561 $663,529 $729,704 $791,899 $849,921 Edina Dome For Period Ending Revenue Year Eleven Year Twelve Year Thirteen Year Fourteen Year Fifteen Edina Turf Rentals $339,781 $346,577 $353,508 $360,579 $367,790 Other Programs (at 15 %) $61,013 $62,036 $63,079 $64,143 $65,229 EHS inc EHS Baseball $29,050 $29,050 $29,050 $29,050 $29,050 Baseball Purchase of 87.5 Shoulder Hours Build Back Overlap/Weekday .5 $26,250 $26,250 $26,250 $26,250 $26,250 Build Back Wed /Fri .5 $10,500 $10,500 $10,500 $10,500 $10,500 Vending $1,172 $1,195 $1,219 $1,243 $1,268 Operating Income /Net Sales $467,766 $475,608 $483,606 $491,765 $500,087 Expenses Year Eleven Year Twelve Year Thirteen Year Fourteen Year Fifteen Heat $125,119 $128,872 $132,738 $136,720 $140,822 Light and Power $68,815 $70,880 $73,006 $75,196 $77,452 Dome Set Up/Take Down $47,037 $48,448 $49,902 $51,399 $52,941 Part Time $45,579 $46,946 $48,355 $49,805 $51,299 Full Time $28,545 $29,401 $30,283 $31,192 $32,127 Prof Services $10,751 $11,074 $11,406 $11,748 $12,101 Dome Insurance $10,751 $11,074 $11,406 $11,748 $12,101 Benefits $9,991 $10,290 $10,599 $10,917 $11,245 Services Contracts Equip $8,063 $8,305 $8,555 $8,811 $9,076 Central Services Personal $5,644 $5,814 $5,988 $6,168 $6,353 Other Payroll Costs $4,166 $4,291 $4,420 $4,552 $4,689 Security $2,419 $2,492 $2,566 $2,643 $2,723 General Supplies $2,016 $2,076 $2,139 $2,203 $2,269 Prof Services Audit $941 $969 $998 $1,028 $1,059 Cleaning Supplies $672 $692 $713 $734 $756 Printing $672 $692 $713 $734 $756 Training $403 $415 $428 $441 $454 Rubbish Removal $403 $415 $428 $441 $454 Telephone $403 $415 $428 $441 $454 Sewer/Water $403 $415 $428 $441 $454 Mileage or Allowance $336 $346 $356 $367 $378 Office Supplies $336 $346 $356 $367 $378 Postage $336 $346 $356 $367 $378 Dues and Subscriptions $134 $138 $143 $147 $151 Contracted Repairs $2,534 $2,610 $2,688 $2,768 $2,852 Total Operating Expenses $376,470 $387,764 $399,397 $411,379 $423,721 Operating Income (Loss) $91,296 $87,843 $84,209 $80,386 $76,367 Unanticipated Items $37,647 $38,776 $39,940 $41,138 $42,372 Net Operating Income (Loss) $53,649 $49,067 $44,270 $39,248 $33,995 Estimated Cost Recovery Operating Exp, Fund Balance as of Beg of Year Fund Balance as of End of Year 113% 112% 110% 109% 107% Year Eleven Year Twelve Year Thirteen Year Fourteen Year Fifteen $849,921 $903,570 $952,637 $996,906 $1,036,154 $903,570 $952,637 $996,906 $1,036,154 $1,070,149 Edina Sports Dome Project Participants: Tom Connell and Jeff May, Edina Baseball Association Ann Buratti, Gerry Greene and Jeff Northrup, Edina Soccer Club Primary Contacts: Edina Baseball Association: Tom Connell (612) 384 -5109 connit@comcast.net Edina Soccer Club: Jeff Northrup (612) 910 -0833 jeff(gconcordusa.com Talking Points • Edina Youth Sports Associations including baseball, soccer, lacrosse and football have been partnering in this effort and are willing to and capable of making substantial financial commitments to help meet operating expenses. We believe that current Edina youth association commitments would cover operating and renewal /replacement costs. • Beyond the commitments of local organizations, we are confident (as evidenced by other domes) that we could find additional renters from outside our community to take additional hours • While recognizing the constraints of cost, the youth associations would like the Edina City Council to consider all possible sites and sizes of domes. • Edina sports organizations are aligned in their dome utilization expectations and would be willing to construct a plan to share peak hours • Each of the youth associations would prefer that this project result in additional green space for the city and school use • The recent destruction of the Edina Golf Dome presents a unique opportunity to consider a combination facility that would generate favorable financial results and address multiple community needs. • The broader need for this facility is evidenced by the very high utilization of current facilities and the current practice by local sports associations to rent time at other domes in the metropolitan area. • In Edina's mission to provide parks and programs, the addition of a sports /recreation dome would allow for programs that don't even exist now such as physical education classes, winter baseball and soccer leagues, and adult fitness. • Studies by the City and the School District over the past 10 or more years have continually identified a sports /community dome as a priority facility for our community. The lack of use or financial viability has never been seen as the barrier to building such a facility. We now have a unique opportunity to make this a reality. • Representatives of the EBA, ESC, and EHS baseball program have visited the private facility being built on the west side of 169 by Braemar Arena. It is our conclusion that while there may be some possible uses for baseball practice, it is not a substitute for the dome being proposed and the EBA and ESC would commit to not allocating any funds to such a private facility or facility outside Edina at the expense of available space at the proposed dome. Changes to the Pro Forma 1. Reorganize Revenue and Expense lines in descending order 2. Assume rental agreements with potential users not included in the consultant study including: a. Nevers Larkin/Players Only Baseball b. Simon Soccer c. St. Louis Park Soccer d. Pat Barbatsis of CSC Sports 3. Build back overlap hours during peak season (page 12) at a rate of 50% by moving some of the times to weekend hours. (15 weeks X 10 hours /week X.5 X $350= $26,250) 4. Build Back Wednesday /Friday hours during peak season (page 12) at a rate of 50% by committing to purchase /use of those hours. (15 weeks X 4 hours /week X .5 X $350= $10,500) 5. Add in 83 hours for Edina High School including EHS baseball (83 hours including partial dome hours = $29,050) 6. Add in Edina Baseball Association purchase of 87.5 shoulder season hours (87.5 hours X $320 = $28,000) *This commitment is currently for the first three years of operation. It will include the right to re- sell hours not used. 7. Increase variable costs of Part Time Employee, Light and Power and Heat by 33% 8. Add Unanticipated Items Line at 10% of Operating Expenses Potential Additions to Pro Forma 1. Participant Fee of $20 per participant per year for debt service to guarantee priority access from the following associations: a. Edina Baseball Association 1400 participants X $20 = $28,000 *This fee directed toward debt service would begin in Year Four b. Edina Soccer Club 700 participants X $20 = $14,000 c. Edina Football Association 800 participants X $20 = $16,000 Additional Note: We have confirmed commitments from Edina sports associations and Edina High School for the following number of hours: Edina Baseball Association 505.5 *includes purchase of shoulder season hours Edina Soccer Club 380 Edina Lacrosse Association 75 Edina Football Association 50 Edina High School Athletics 50 Edina High School Baseball 33 Grand Total 1093.5 Ann We Want to express our appreciation for the: opportunity to assist the Park Board in making their recommendation to the City-Council. We have enjoyed working with you on this'project especially with the efficient and timely way you responded to our requests for information. We want to stress two tenets we believe are extremely important in your Board's deliberation of their recommendation. Based on our, interviews with the Edina youth organizations representatives, we provided as accurate a picture as possible and did NOT deliver upon an expectation this project was risk free. The major performance risk is two -fold; the potential impact of the new private facility Pin .Eden Prairie and the ability to secure bon- a- fide`contracts from Edina organizations during the shoulder season from the end of October until the end of December. We thought we should share some feedback about our presentation from those in attendance we spoke with after the meeting. Many of them believe that some of the representatives we spoke with gave u's lower numbers than they should have. Our projection of Edina hours used in the pro forma is an experienced based calculation, carefully reviewed to discountoverlapped requests for time and balanced to produce a "no less than number ". As we said,in.the study, it would not surprise us to see some increase in the Edina number, if an actual schedule is eventually developed. Anything significantly beyond this figure would likely represent "could be" hours as program creation expands to include speculative needs. We would be concerned about any additional hours actually materializing during the prime time shoulder season. , Finally, we also agree with Park. Board Member Deeds who noted the bigger issue facing the feasibility of this facility, is finding the capital funds to build the facility and meeting the. debt service. a Sincerely, Harvey Feldman Park and Recreation Consultants LLC SUBJECT: Review of the Edina Youth Group's Plan In our February 10 report, we identified revenues in year one at $280,550 based on sales of 820 full dome prime time hours. This number is less than the total number of hours requested from Edina organizations; the result of our developing a preliminary 'blue print' schedule from the requested days /times of the organizations. The report also suggested the 820 number would likely increase once an actual schedule was developed, as organizations backfilled in for lost hours. Furthermore, we suggested that the sale of additional hours, primarily in the shoulder season, would be very important in reaching the target of selling 1,100 prime time dome hours, the 'tipping point' for the facility to breakeven. Our breakeven goal is determined on operating expenses of $234,000 and renewal and replacement fund of $124,000 for a total budget of $358,000. We have been very conservative in developing previous use projections by not assuming every hour requested is counted as a likely "Sold Hour" unless there is an available slot for that request. We have been deliberately conservative to ensure a high level of confidence in the income projections. Our review of the recent proposal is measured against this framework. Adding Edina Football Association's commitment for 50 hours to the schedule in the fall should not be a problem as there are ample time slots. Since there is a written reply from Edina Football Association, we would count all those hours as likely sold hours. We can assume from previous conversations, there will be hours purchased by Nevers /Larkin Baseball, Simon Whitehead, and CSC Sports, however specific hours were not identified. We believe, it would be best if each would identify in writing when, how many hours and length of contract they would agree to. As for St. Louis Park Soccer, they have been purchasing hours at facilities that charge much less per field hour and should be contacted and asked to put in writing their proposal before being counted as likely sold hours. There are ample hours on Saturdays, Sundays and Fridays in the shoulder season as well as time in the peak season on these days. Securing commitments for these hours would be highly desirable for Edina. Suggestion 3 and 4 has the Edina organizations guaranteeing the building back of 500 of the double requested hours into Saturdays and or Wednesday /Fridays and seems reasonable. We would only point out that these hours are during the peak season and may conflict with hours from Nevers/ Larkin and Whitehead mentioned above. As an alternative, consideration might be given for each of the organizations to move up some of their hours from January/February into December, if this is possible. Whichever way the hours are distributed, all groups should pay close attention to holiday's, school vacation days, and special days such as Super Bowl Sunday, MEA meetings, and the like when drawing the schedule. As for suggestion 5, the high school Athletic Director has previously committed to $30,000 in dome time for spring sports programs. We are uncertain if the hours mentioned in the youth associations group's proposal are for additional hours, increasing the high school budget for other activities or for fall sports. The State High School League sets beginning dates for sports seasons that need to be adhered to and counting these hours may be premature without a written statement from the High School or High School Athletics. Suggestion 6 has Edina Baseball taking 87.5 hours during the shoulder season, for three years, with the right to resell hours they don't need. Assuming they would be willing to take these hours, after all the requests have been filled by the four organizations mentioned earlier (Nevers, Whitehead, SLP Soccer, CSC), Edina Baseball may not need to commit to purchase this high a number of hoursl It's admirable that baseball is willing to make this commitment, albeit for only three years; which might be troublesome for dome management having to sell those hours in year four and beyond. That is why we suggested drawing up a schedule first. If you can develop a schedule that meets the needs of both the Edina youth organizations and the other non - resident groups, the City wouldn't have to depend on the generous offer from Edina Baseball. With all of the above efforts the City may reach the 1,100 prime time domes hour goal previously mentioned. As for suggestions 7 and 8, we see no reason to increase the expenses as shown in the pro forma. We are confident that our pro forma is a realistic and a conservative estimate of expenses. In closing, we stand by our recommendations that the City bring all the potential user groups together to draw a six -month schedule. It also seems timely to proceed with the site analysis phase, if the City Council feels the 1,100 prime time dome hours are within reach. Please note, if a site analysis study is authorized, and rebuilding the Golf Dome is under consideration, the City should review the option of a two dome -one support building, because of the economy of scale. If we can be of further assistance or if clarification is needed, please feel free to contact me. Harvey Feldman Park and Recreation Consultants, LLC Prepared for : The City of Edina March 14, 2012 Final Report Prepared by : ATS &R Planners /Architects /Engineers Ballard * King & Associates a boro Pw1k C I T Y 0 F E D I N A Prepared by: ATS61 ATS &R Planners /Architects /Engineers 8501 Golden Valley Road, Minneapolis, MN 55427 Telephone 763 545 3731 Fax 763 525 3289 Website www.atsr.com Contact: Tammy Magney AIA k:� B`.a�LI�ARD*KING SSOCIATES LTD Ballard " King and Associates Ltd. 2743 E. Ravenhill Circle, Highlands Ranch, CO 80126 Telephone (303) 470 -8661 Fax (303) 470 -8642 Website www.Ballardking.com Contact: Jeff King Contents Page Edinborough Park Study Summary 1 -3 Goals 4 Options 5 -8 Statement of Probable Costs 9 Financial Impact Spreadsheet 10 -11 Concept Plans and Images Option A 12 Option B 13 Option 131 14 Option C 15 Option D 16 -17 Option E 18 -19 Option F 20 -21 Option F1 22 -23 Option F2 24 -25 Option G 26 -27 Market Analysis Demographic Summary and Market Review 28 -54 Facility Assessment 55 -62 ATS &R Planners /Architects /Engineers in collaboration with Ballard *King Recreational Facilities Consultants STUDY ,e�_ '� I Summary Market Analysis The primary goal of this study was to explore the market conditions, physical structure and feasibility of expansion /renovation of Edinborough Park. The size and magnitude of Edinborough Park, along with researching customer data of the distance people travel to access Edinborough Park, helps define the market draw for services that encompasses a 20 -mile radius from Edina. Edinborough has clearly established itself as one of the top attractions and activities for the 3 -12 year old age group in the Twin Cities. The fact the Park hosts over 1,200 birthday parties annual is a testimony to the market appeal and draw the Park has, especially Adventure Peak. , The primary service area population is increasing steadily with the population projected to grow about 2.5% over the next five years to reach a population of 2,370,703 people by the year 2015. Analysis of the primary age group demographic attracted to Edinborough Park (under 12) indicates a growth rate of about 5.4% by the year 2015 to a population of 423,263. The median age of Edinborough primary service area is younger than the national level, while the median household income is significantly higher. Median household income of the primary service area is $70,454 compared to the national level of $54,442. Closer examination of the household income statistics show that over 73% of the households in the primary service area have income higher than $50,000 per year which is significantly higher than the national level of 54.5 %. Age and household income are two determining factors that drive participation in Parks and Recreation services. The demographic profile suggests that there will be continued support and demand for recreation activities and programs Edinborough Park provides in the future. There are other recreation providers in the primary service area that offer indoor playgrounds and structures similar to Adventure Peak. However, the City of Edina distinguishes itself with the height, size and diversity of the Park. Without question, the City of Edina has set the top benchmark and established a high standard for service that is unparalleled in the Twin Cities. While the City of Edina has enjoyed this lofty market position, other municipal recreation centers and private businesses have worked to close the gap on Edinborough Park. The City of Edina can choose to continue their past practice of modest upgrade and capital improvements to retain their present market position and status in the Twin Cities or make a bold, entrepreneurial step in expanding the Park by diversifying the market attraction and further securing Edinborough Park as the top area attraction. This can be accomplished by building on the foundation of Adventure Peak attraction by expanding the attractions for the 2 -6 age group with a soft play area. This is the age group that tends to get a bit lost and overshadowed by the size of Adventure Peak and represents over 423,000 people in the service area. One of the options the consulting team developed includes expansion into the interactive computerized games designed to attract the "tween" population. This option will further diversify the draw and increase market potential and revenue opportunities for Edinborough Park. It should be noted that one area facility (Shoreview) is planning a significant expansion of their playground facilities and Southdale Mall is planning a soft play structure as part of the mall renovation. The other area service providers in the area will start eroding Edinborough Park's penetration rate, if the City of Edina continues to operate the Park on a status -quo basis. ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants The analysis concluded that the overall market conditions are favorable to support the expansion of the core program elements at Edinborough Park, including a soft play and interactive media center. These program elements will expand usage of Edinborough Park, especially for pre - school aged children and family fitness activities. Renovating the fitness component and swimming pool does not have market support to make this practical, cost effective or, most importantly, the ability to generate increased usage and revenue. Program The program options for Edinborough Park were driven by Council comments and information gathered during the market analysis, including the demographic profile of the community, statistical research of data, competitive analysis of other recreation and indoor play structures in the Twin Cities, and repurposing of under - utilized or under - performing spaces within the Park to maximize attendance and revenue generating potential. During the program phase of the study, ten different options were developed that range from selling Edinborough Park to converting the facility back into an indoor Park minus Adventure Peak to expanding the pool to adding components to accommodate a wide diversity of options. Edinborough Park was built almost 20 years ago and needs a major renovation to assure Edina retains its dominate position in the Twin Cities for the delivery of unique, affordable and cost efficient facilities to promote family activities. Operations An operations analysis was conducted to examine facility costs and revenues for the three different options developed during the programming phase of the study. The operating pro - forma developed represents a conservative approach to estimating expenses and revenues and was completed based on the best information available and a basic understanding of the project. Fees and charges utilized for this study were generated from information gathered during the assessment of market value in the Twin Cities area. The fees and charges are subject to review, change, and approval by the City of Edina. The operations estimate does not include debt service, since there is about $3 million in reserve that could be used as a funding source for implementing the chosen option. There is a wide range of financial impacts depending on the option. Some options available to the City of Edina will increase the amount of general fund support required while others will reduce the support required. Some options are estimated to generate a small operating surplus. The operations estimates for expanding Edinborough Park with new components includes a plan to replenish and build new capital reserves for equipment replacement. For comparison purposes, it should be noted that most community centers in urban areas around the Twin Cities recover 75% to 95% of their operating expenses through fees and charges. 2 ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants Conclusion The final report does not include a recommendation, but rather a summary of the various options that were explored as a tool to help with the decision making process. The options were developed, in part, by Council feedback and the information gathered over the course of this study. The market conditions are favorable for supporting some of the program options developed in the report. In particular, Option F in the report, by virtue of the soft play area, interactive computer and tech exercise area will differentiate this facility from the any other recreation facility in the Twin Cities area. The City of Edina is ideally positioned to not only improve the quality of Edinborough Park, but also to enhance the quality of life for residents and become an identifying landmark to the City Edina. Although Edinborough Park is over 20 years old, it is still considered on the cutting edge for innovated design and concept and is the envy of many Parks and Recreation agencies across the country. To illustrate an example of the impact Edinborough Park has had on other communities, the City of Largo, Florida is going through a facility expansion that patterned elements of Edinborough Park into its design. The fact that people come to Edinborough Park from across the Twin Cities region is another testimony to the unique status the facility has in the market place. Without question, expansion of Edinborough Park will enhance the quality of experience for area youth and families while improving youth fitness exercise and expanding fitness opportunities. Some of the options in the report fill the service gaps for leisure and recreation needs in the community for teenagers, families and seniors. Some of the proposed options that will further entrench Edinborough Park as the premier destination for youth and birthday parties in the Twin Cities and will also help strengthen and recognize the City of Edina Parks and Recreation Department as a contributor to the economic health for Edina by generating business trade for the City of Edina. ATS &R Planners /Architects /Engineers in collaboration with Ballard *King Recreational Facilities Consultants 3 Goals for Edinborough Park 1. Meet 90% to 100% of expenses through self generating revenues 2. Provide a venue for intergenerational families that promotes physical activities and includes parents and /or grandparents in play with their children 3. Provide physical activity areas in an indoor park -like setting for children to combat childhood obesity 4. Offer a place in the city to host a variety of meetings and classroom settings 5. Provide an indoor option for adverse weather where families can participate in active lifestyles 6. Add value to the hotel, senior living, and office partners 7. Expand on and create a brand for Edinborough Park 8. Provide a premier birthday party venue 9. Provide a place that creates song in your heart! 4 ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants Options This section outlines the options considered. Bullet points highlighting important considerations for each option are below. A spread sheet outlining the cost analysis for each option follows this section. Concept plans that visually represent the options are detailed in the Concept section. Options considered, but not included, in the final study are listed at the end of this section. Option A — Close Edinborough Park as a City of Edina Enterprise • Sell Edinborough Park to an interested party, city would need to work with commercial real estate company to assess value and market property • Gift Edinborough Park to partner facility, Marriott, office entity or senior housing • Eliminate operations and maintenance costs for the city Option B — Edinborough Park with Currently Proposed CIP Improvements and Energy Improvements • Provide recommended maintenance updates to preserve the city asset • Improve energy efficiency and reduce operating expenses • Maintain amenities the park partners are accustomed to • Improve security • Improve access for physically challenged park users • Funding options - Trust Fund - Financing Option 131 — Edinborough Park CIP improvements for Pool and Track Area • Provide recommended maintenance updates to preserve the city asset • Improve energy efficiency and reduce operating expenses • Upgrade exercise equipment and desirability of track area • Funding options - Trust Fund - Financing Option C — Edinborough Park as a Park • Operate park similar to outdoor parks • Reduce operating costs by - Close activity areas, pool and Adventure Peak, that require staffing - Close operations that require staffing (concessions, birthday parties) - Remove equipment that requires maintenance and staff to monitor (exercise equipment on track, Great Hall play equipment) • Provide play equipment (climbing apparatus, slides) similar to other Edina Parks in lieu of Adventure Peak for children to come to the park to play on • International Play Company suppliers of Adventure Peak indicate it is possible to remove and relocate this equipment, but it would be very costly • This option provides no increased revenue with loss of current revenue sources • This option would reduce staffing costs; however, resources will need to be allocated for staffing to keep the park and users safe. People will continue to come to the Park for a FREE place to play. This is similar to what the Park was like before adding the lower level. Edinborough Park was very popular because it was a unique, free indoor environment for kids to play. • Funding options - Trust Fund - Financing ATS &R Planners /Architects /Engineers in collaboration with Ballard "King Recreational Facilities Consultants 5 Option D — Edinborough Park with Upgraded Pool • Upgrades to pool and increase locker rooms sizes will support increased aquatics programs • Reduce operational costs - Upgrades to pool include energy efficient savings - Changes to upper level area includes energy efficient upgrades to mechanical system • Avoid making costly upgrades to lightly used track area • Increase revenue opportunities with pool program offerings such as classes, swim club, lessons, rentals, and groups • Market research does not definitively indicate there is a demand for additional pool programs with the facilities Edina currently has at the outdoor pool and the new competitive pool at the school district facility. Investment in advertising / marketing will be necessary to promote pool facilities. • Maintain existing revenue opportunities - Adventure Peak, birthday parties, Great Hall activities. • Repurposing upper level toilets for unisex family toilets supports family needs currently lacking in park and provides for efficient and much needed storage for concessions. • Repurposing east storage room to larger locker rooms requires storage in another location. . • Storage would be relocated to the current office location adjacent to park storage and receiving in an area that is not prime for park users or staff as it is void of daylight. • Repurpose lightly used track to office area with windows, meeting rooms, party related storage and picnic deck. • Provide lower level green room to support amphitheater programs • Funding options - Trust Fund - Financing Option E — Edinborough Park with Private Rentals • Infill pool to provide multiuse private rental space • Provide park like walking path for multi age users • Reduce operational costs - Omit pool and operational costs to maintain and operate - Changes to upper level areas include energy efficient upgrades to mechanical system • Avoid costly upgrades to pool and track • Increase revenue opportunities - Infill pool to create multiuse rental facility that can be used as one large space or divided into smaller spaces. This would provide a separate space that can be closed off from park functions and allow the park to keep in operation and maintain its revenue generating functions with parties and Adventure Peak. • Other facilities do exist in the city for this function, investment in advertising and marketing will be necessary to promote these facilities. • Maintain existing revenue opportunities - Adventure Peak, birt hday parties, Great Hall activities. • Loss of upper level. walking track replaced with a longer more interesting walking path area for park users. (existing track is 1/16 of mile "Walk in the Park" would be 1/6 mile) • Repurposing upper level toilets for unisex family toilets supports family needs currently lacking in park and provides for efficient and much needed storage for concessions. • Repurposing locker rooms for restroom facilities and coat storage supports event needs. • Storage and the east and west end will support a catering set up area and table, chair and staging storage needs. • Repurpose lightly used track to office area with windows, meeting rooms, office and party related storage and picnic deck. • Provide lower level green room to support amphitheater programs • This would expand the brand for Edinborough Park as a rental facility for a variety of types of events and an indoor walking venue. • - Parking agreement with the office partner - should -be considered -to- include sshared lower level parking use on the evenings and weekends. Current parking is no adequate for this use. • Funding options - Trust Fund - Financing 6 ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants Option F — Edinborough Park with Toddler Play and Meeting Rooms • Infill pool to provide toddler soft play area and flexible rooms for meetings, classes, and parties • Reduce operational Costs - Omit pool and operational costs to maintain and operate - Changes to upper level areas includes energy efficient upgrades to mechanical system • Avoid costly upgrades to pool and track • Increase revenue opportunities - A toddler play area provides a much larger area for small children and an opportunity to separate younger children and older children whose activity level and size differ greatly. This supports market analysis and primary users of park indicating a need for this type of area. This differs from the soft play planned for Southdale which is not a destination as much as a time filler for toddlers while parents are shopping. - The adjacent flexible rooms provide multiple opportunities for rental for classes, meetings, celebrations and for larger birthday parties with parents and extended family members, need for this space is supported by continued request for this kind of space currently at Edinborough. • Toddler Play area supports current goals for park providing intergenerational active play areas for children, parents, siblings and grandparents to participate together in a safe environment. • Maintain existing revenue opportunities - Adventure Peak, birthday parties, Great Hall activities. • Repurposing upper level toilets for unisex family toilets is needed to support both family needs and seniors needs. This is currently lacking in the park. • Creating storage adjacent to concessions will not only be more efficient but help to meet of health code requirements. • Repurposing locker rooms for rest room facilities and coat storage would support the event needs. • Repurposing the pool east storage room to birthday party offices and storage will be convenient and user friendly. • Storage will be relocated to the current office location adjacent to other park storage and receiving in an area that is not prime for park users as it is void of daylight. • Repurpose track to office areas with windows, meeting rooms, workroom, and picnic deck. • Provide lower level green room to support amphitheater programs • This would expand the brand and participation for Edinborough with younger children and provide space for community classrooms and meetings. • Parking agreement with the office partner should be considered to include shared lower level parking use on the evenings and weekends. • Funding options - Trust Fund - Financing Option F1 — Add Challenge Course • Increase revenue opportunities by providing a unique area for multigenerational play for users to participate in a challenging, exhilarating activity that would add value to a trip to Edinborough Park. •, The challenge course can be expanded by creating additional courses above the Great Hall and Grotto area if it proves to be popular attraction. • The challenge course area could also be used for adult team building activities and broaden the use of the meeting rooms for corporate and group use. • This would expand the brand for Edinborough Park to include teamwork and challenge activities. • Parking agreement with the office partner should be considered to include shared lower level parking use on the evenings and weekends. • Funding options - Trust Fund - Financing ATS &R Planners /Architects /Engineers in collaboration with Ballard *King Recreational Facilities Consultants 7 Option F2— Add Techno Zone • Increased revenue opportunities by supporting and enhancing a variety of popular technology games and activities in a "super sized venue" maintaining trees and plants and the park like atmosphere. • This supports the multigenerational, physically active goals of the park. Children, parents and grandparents alike can participate in games of electronic tennis, ping pong, dance, and other unlimited options. • Infilling the grotto lower level would eliminate the inaccessible portion of the park providing accessibility to all areas of the park for the physically disabled. • The Eye Click activity on the stage of the amphitheater would provide an interactive playground, yet provide the flexibility to maintain the amphitheater venue. When the amphitheater area is not used for concerts the Eye Click flooring mat would be on the stage and would be rolled up and put in adjacent storage area when amphitheater is in use. Projection device would be hung from rigging above stage and would be hidden from viewer's sight. • This would expand the brand for Edinborough Park as a family friendly indoor park with a technology rich environment. • Parking agreement with the office partner should be considered to include shared lower level parking use on the evenings and weekends. • Funding options - Trust Fund - Financing Option G— Reduction of Plantings • Decreased operational costs by reducing labor to maintain plants and reducing grow light fixtures with more energy efficient light fixtures. • This option may be conflict with the survey of patrons indicating users like the park like atmosphere including trees and plantings. Additional Options Considered Option H— Edinborough Park Fitness Center with Swimming Create second floor over pool for fitness equipment, improve track and update pool for lap swimming. This was not pursued because initial studies revealed very high cost for construction and it was felt the area was at a saturation point with fitness centers including YMCA, Lifetime, and other centers thereby limiting possible revenue source. Option I— Edinborough Park Fitness Center without Swimming Improve track and infill pool to create space for exercise equipment, weights, exercise classes, yoga etc. This was not pursued because it was felt the area was at a saturation point with fitness centers including YMCA, Lifetime, and other centers thereby limiting possible revenue source. Option J— Edinborough Park with Trampoline Zone Infill pool and provide recessed trampoline active zone similar to facility in Plymouth. This was not pursued because it took a large area and did not offer enough multi use revenue opportunity. It was felt the demand may not be great enough. Option K— Edinborough Park with Indoor Paintball Zone Infill pool to provide a paintball venue. This was not pursued as it does not follow the goals of the park in terms of a healthy, safe environment. 8 ATS &R Planners /Architects /Engineers in collaboration with Ballard *King Recreational Facilities Consultants Statement of Probable Costs The following cost estimates and concept plans have been provided to allow the Planning Commission and City Council a framework to evaluate the proposed changes. The construction cost estimates are based on similar projects and March 2012 construction costs. These are not bid numbers or final cost estimates, but planning numbers. When the year for construction is determined in the phasing plan, inflation should be added to the estimates when possible construction dates are determined. Furniture and equipment estimates are based on standard furnishing for the areas and equipment estimates are based on estimates provided by IPC, International Play Company, the provider of the Adventure Peak equipment. Theses are not bid numbers or final cost estimates, but planning numbers. The Yearly Operating Expenses are based upon adding staff members to supervise, operate and maintain the new program components as well as estimates for commodity supplies and materials for replacements and upkeep. These numbers were generated by Ballard"King from similar type projects and best practice recommendations. The utility rebates, energy savings, and paybacks were provided by ATS &R based on information from local utilities, Edinborough Park utility bills, and similar projects. ATS &R Planners /Architects /Engineers in collaboration with Ballard`King Recreational Facilities Consultants 9 -o-r-o-u-g-h-Pauk . ' .. - . . b-v-A-T-S-P,-R -Pl a ii--,i-e-cs/-A-rch-itects/Engineers Prepared by Ballard King Associales 3/20/2012 Improvements Estimated Construction Costs %evenue per Estimated Yearly Direct Expenses Year Net Income ROI Existing use Recommended use Park CIP Energy Improve- ments Pay back In years Maintenance Improve- ments Construc- tion Cost + Fees Furniture and Equipment One Time Utility Rebate Total Project Cost Staffing Expenses Contract Services Commodities Capital Replace-ment Estimated Expense /Yr Total Yearly Revenue Energy Estimated minus Yearly Return on Savings/ Yr Revenue Expense Investment Option A - Close Edinborough Park as a City of Edina Enterprise No longer operated or manitained by the City of Edina Total Option A 1 $ - Total Operational Impact Option B - Edinborough Park with Currently Proposed CIP and Energy Improvements Park and Site Replace walk at parking ramp entry $ 125,000 yes $ 125,000 $ 125,000 $ (180) $ (323) Replace deteriorating sidewalks $ 30,000 yes $ 30,000 S 30,000 Replace 4 entrance doors $ 80,000 yes yes $ 80,000 $ 80,000 Replace 4 interior doors $ 60,000 yes $ 60,000 $ 60,000 Replace Great Hall riser carpet $ 12,000 yes $ 12,000 $ 12,000 Replace worn events structure components $ 55,000 yes $ 55,0001 $ 55,000 Handicap lift for party plateau $ 40,000 7 ADA $ 40,000 $ 40,000 Replace HVAC boiler $ 12,000 yes yes $ 12,000 $ 129000 Rest room update $ 30,000 - $ 309000 Replace metal halide lighting $ 35,000 yes $ 35,000 $ 35,000 Update Grotto pondlwaterfall $ 20,000 - yes $ 20,000 Occupancy Sensors, lighting $ 16,600 7 $ (150) S 16,450 Revise Great Hall Lights $ 6,820 10 $ (2,200) $ 4,620 Replace security camera system $ 12,000 yes $ 12,000 $ 12,000 Total Option B S 532,070 ,Total Operational Impact 783,2101 330,9971 281,2001 0 :` 1,395,4071 1,151,600 ($243,807) . Option B1- Edinborough Park CIP Improvements for Pool and Track Areas Pool Energy Improvements $ (8,700) Recommision HVAC $ 26,600 1.6 $ (13,800) $ 12,800 Pool Pumps VFD $ 6,300 4.4 $ (750) $ 5,550 Replace pool boiler $ 12,000 - $ 12,000 Upgrade Pool Tank and Deck Tile $ 150,000 yes $ 150,000 SubTotal Pool $ 180,350 Track Energy Improvements Energy Recovery Unit at Rooftop $ 142,300 $ 142,300 Add air conditioning track area $ 65,000 $ 65,000 $ 65,000 Resurface track $ 60,000 yes - $ 60,000 Replace work out equip - $ 72,500 $ 72,500 SubTotal Track $ 339,800 Total Option B1 $ 520,150 !Total Operational Impact $783,2101 $322,2971 $281,2001 1 $1,386,707 1 1 $1,151,600 ($235,107)1' Option C - Edinborough Park as a Park Pool Close off, not used $ 5,000 $ 5,000 Track Walking only, no equip Adventure Peak Remove and relocate (cost to remove not relocate included) $ 25,000 $ 25,000 Play equipment at Adventure Peak location $ 20,000 $ 20,000 Amphitheater As is Restrooms As is Locker Rooms As is Concessions none Grotto As is Offices As is Plantings Remain Total Option C $ 50,000 iTotal Operational Impact $522,1401 $291,2101 $226,2001 1 $1,039,550 1 $0 1 ($1,039,550) tainborough ?-ark Study -Page 2 of 2 Prepared by ATS&R Planners/Arciiitects/Engineers Improvements Estimated Construction Costs Energy Improvement Construc- Recommends Pay back In Maintenance tion Cost + Furniture and One Time Total Project Existing use Recommended use Park CIP tions years Improvement Fees Equipment Utility Rebate Cost Option D - Edinborough Park with Upgraded Pool Pool Upgrade Pool Tank / Tile (estimate from CIP) S 180,350 Prepared by Ballard King Associates Estimated Yearly Direct Expenses Staffing Contract Capital Estimated Yearly Energy Expenses Services Commodities Replace-ment Expense /Yr Savings avenue Year Net Income Total Yearly Revenue Estimated minus Yearly Revenue Expense 3/20/2012 R01 Return on Investment Track Omit track provide offices and meeting rooms $ 666,000 $ 15,400 $681,400 Adventure Peak As is Amphitheater As is Restrooms Upgrade for family restrooms $255,000 $255,000 Locker Rooms Repurpose storage, exg Ikr rooms to larger Ikr rms $554,000 $ 554,000 Concessions As is Grotto As is $ Offices Repurpose for storage and green room $ 5,000 $ 51000 Plantings As is ,Total Option D S 1,675,750 Total Operational Impact $798,9841 $322,2971 $281.2001 1 $1,402,481 1 $1,244,570 1 ($157,911) -115. Option E - Edinborough Pool Park with Private Rentals Infill provide rooms for events, classes, meetings, catering set up appx 350 people $ 1,652,400 $ 25,000 $ 1,677,400 Track Omit track provide for offices/ meeting rooms (includes ramp up) $ 666,000 $ 15,400 $ 681,400 Create "Park Walk" (includes ramp down) $ 104,500 $ 104,500 Adventure Peak As is Amphitheater As is Restrooms Upgrade for family restrooms $255,0001 $255,000 Locker Rooms Upgrade for restrooms/coats and lockers $277,000 $ 277,000 Concessions As is Grotto As is $ Offices Repupose for storage and green room $ 5,000 S 5,000 Plantings As is Total Option E $ 3,000,300 Total Operational Impact $783,210 1 $322,297 1 $281,2001 $1,386,707 $1,171,550 1 ($215,157) - 120.1% Option F• Edinborough Pool Park with Toddler Play and Meeting Rooms Infill pool provide Soft Play and Party Rooms $1,342,000 $ 232,400 $1,574,400 Total Operational impact $821,2091 I-T $292,797 1 $337,9501 $11,250 $1,463,206 1 $1,471,725 1 $8,5191 5.1% Track Omit track provide offices / meeting rooms $ 666,000 $ 15,400 5681,400 Adventure Peak As is Amphitheater As is Restrooms Upgrade for family restrooms $255,000 $255,000 Locker Rooms Upgrade for restrooms/coats and lockers $277,000 $ 277,000 Concessions As is Grotto As is Offices Repupose for storage and green room $ 5,000 5 5,000 Plantings Option F1- Add Challenge Challenge Course As is Total Option F Course Over soft play area $2,792,800 $ 90,000 $ 200,000 S 290,000 Challenge course over Main Hall $100,000 $ 200,000 (option) Challenge course over Grotto $100,000 $ 200,000 (option) Total Option F1 $ 290,000 Total Operational Impact $861,6741 $292,797 $335,547 $27,150 $1,517,168 $1,558,125 $40,957 22.4% Option F2- Add Techno Zone Techno Zone Interactive Technology in Grotto $422,000 $ 200,000 S 622,000 Total Operational Impact $891,277 $292,797 $335,547 $38,500 $1,558,121 $1,597,500 $39,379 18.4% Eye Click in Amphitheater - can be removed included above when amphitheater in use Total Option F2 S 622,000 Option G- Reduction of Plantings Reduce Plants / Infill / revised lighting 1 $ 20,0001 $176,9001 option I J$ (400)1$ 196,500 Total Option G S 196,500 I $ (20,000) $ (2,900) Total Operational Impact $763,2101 $319,397 $281200 $1,363,807 1 1 $1,151,600 1 ($212,201) CONCEPTS Cz Cm I O c W (1) _O U I Q c O Q No Longer Operated by City of Edina 12 ATS &R Planners /Architects /Engineers in collaboration with Ballard *King Recreational Facilities Consultants Currently Proposed CIP and Energy Improvements Replace walk at parking ramp entry Replace deteriorating sidewalks Replace 4 exterior entrance doors, Replace 4 interior entrance doors Replace Great Hall riser carpet Replace worn Adventure Peak events structure components Handicap lift for party plateau Replace HVAC boiler Restroom Updates Upgrade Grotto pond waterfall Replace Metal Halide Lighting Occupancy sensors for lighting Revise Great Hall lights Replace Security Cameras Occu- pancy sensors on lights - throughout- -a Cn N C 0 O a. E O (D 11 O Q }' E U � _r__ C: I` cz �N C � O 0) E N O O C Q Ei E W CL 1 U CD O tL O ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants 13 Pool and Track CIP Improvements Pool energy efficiency items Upgrade pool deck and tank tile Add air conditioning Add energy recovery unit to roof top unit Resurface track Replace exercise equipment on track Upper Level 14 ATS &R Planners /Architects /Engineers in collaboration with Ballard *King Recreational Facilities Consultants Amenities of an Outdoor Park No programming, no entrance fees, park supervisor /attendant Close pool Walking track only Remove exercise equipment Plantings remain Remove Adventure Peak Provide park play equipment No concessions 'f Remove Adventur Peak -- 10:' - -. _ T- U) c� (Z 0- cz W O C W U c O M ATS &R Planners /Architects /Engineers in collaboration with Ballard`King Recreational Facilities Consultants 15 O O n a� Cz C_ Cz n C_ 0) 0 -0 w 0 _O 4-a • �J Upgrade Pool, Expand Locker Rooms Upgrade pool —tank and deck tile Upgrade pool mechanical system Provide larger locker rooms using storage area Move storage to lower level office area Plantings remain Adventure Peak remain as is Lower Level 16 AT5 &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants Repurpose Track, Provide Offices and Meeting Move Offices / Meeting Rooms to Track Area Provide Ramp to Office Level Provide Concessions Storage Provide Family Restrooms Upper Level Class Flo MeetirIg oo� In rIM R Example: Meeting room Example: Private Office with windows ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants 17 O O r2 Q- D cti n c- 0) 73 O O W 0 C- 0 Q X u c�5 a� rr a) CIO n C- cat n C- 0) O L O W LU O An Infill Pool, Provide Private Rental Space Infill Pool, create multi use / size event spaces Repurpose locker rooms for restrooms and coats Plantings remain Adventure Peak remains Amphitheater with green room Lower Level i .e c I:a adventure PeaF -- -. -rte I torage 1.7phitheater 18 ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants Repurpose Track, Provide Offices, Meeting Rooms, Walking Path Provide walking path Move Offices / Meeting Rooms to Track Area Provide Ramp to Office Level Provide Concessions Storage Provide Family Restrooms Upper Level k, 7- � Example: Meeting room Example: Private Office with windows ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants 19 C- n n C- 0 0 c 70 w w C- 0 0- ME Provide Toddler Play Zone and Meeting Rooms Infill Pool for Soft Play, Private Party / Meeting Rooms, Check In / Lobby Area Family Toilets Coats and lockers Offices / Party Storage Adventure Peak remains Amphitheater with green room Lower Level 1- Party, Stor. i soft play areas 20 ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants Repurpose Track, Provide Offices and Meeting Move Offices / Meeting Rooms to Track Area Provide Ramp to Office Level Provide Concessions Storage Provide Family Restrooms Upper Level Sto 'Soft Clas Hoorn ; Party ;" Play =, Party Roo ', Be1ow �� Room on { FTI';� in A A AN A IN ON MM— � t -I i E a- 00 (2) Offices _ N (3) Work room .r.. N Y- Family Toilets _� (D Concession SSt' Storage r CZ M Concessio ,ckQ 0) Q w 4 r .. , a � %" � . Q 2 sizes of party rooms 32 x 20 accommodates 32 people 24 x 20 accommodates 24 people Example: Private party rooms ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants 21 V) w U z 0 U 1 tyr If 3 ~r_• ��y• �,_ �� ,fir rib= H'Mt llll I119iSiniiiREW:r: • iu p�1 �dNt1U Illi'11tlIt1��11111111■ ri uu III1 i11Ii�1:11111111�� � �' _ ni u; p!ruiiplllll 1 11 p �� II, "I, fA +T. jM r -' i Illl�u�� -I �,�� .�11li irlp!!:�Si�i '.��.. 1111111111 1�r1 iiiinisi!F 11111111111 il._ I •o! alms left dmr0l���! // 11111111111 I�u' inw III III Ili1���1�� 11111111111 I�1! ' �I ��v Mill t.1 /� /Iti�►1 J 'll,IIIIIIIIIlii� ,, ►!! [Ila111111112I1■ �,I :411'; � % woo Add Challenge Course to Option F Challenge Course over Soft Play Future Options: Challenge Course over Great Hall Challenge Course over Grotto Upper Level I� ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants 23 a� 0 U Q� U T I LL C O 4-0 Q. r 1 L•J Physically Active Techno Games aD I` O N O c U Q I LL O Q- M .1 1 Large screen Wii Light floor j Dance Revolution .6 Eye Click, - Interactive �■� +r" playground 24 ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants Technology Games in Park Setting Infill Grotto Floor — Interactive Tech Zone, Eye click in amphitheater (Removable) Tech zone will be designed to fit within the outdoor park- like theme with trees, plant- ings, and stone. Eye Click will not replace the amphitheater, but will provide an alternate use for the space when the amphitheater is not in use. ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants 25 O C O N O U Q N L.L O Q �W O7 C c� O U N O Q Al u Reduce Plant Areas Keep plants as a focus through central core of park Reduce plants and grow lighting around perimeter of park Keep Grow level light- ing in mid section only 26 ATS &R Planners /Architects /Engineers in collaboration with Ballard'King Recreational Facilities Consultants Market Analysis Section I o Demographic Summary & Market Review The City of Edina is examining their current operation of Edinborough Park and determining what amenities could be changed and /or added to increase revenue production. As such, the following market analysis looks at the demographic realities within the Immediate and Primary Service Areas and compares that information to both state and national numbers. The following is a summary of the basic demographic characteristics of the service areas and a comparison with basic sports participation standards as produced by the National Sporting Goods Association 2010 Survey. Service Areas The focus of the facility would be to serve the needs of the residents of Edina and as such the Immediate Service Area is Edina proper. A Primary Service Area of a 20 -mile radius has been identified from the current facility. This service area was identified based upon use from patrons and input from staff. Primary service areas are usually defined by the distance people will travel on a regular basis (a minimum of once a week) to utilize a facility or its programs. Secondary service areas are usually defined by the distance people will travel on a less consistent basis (a minimum of once a month) to utilize a facility or its programs. Use by individuals in a secondary area will primarily be limited to special events (tournaments, etc.). Service areas can also vary in size with the types of components that are included in a facility. A center with active elements (weight cardiovascular equipment area, gym, track, etc.) will generally have a larger service area than a more passively oriented facility. Specialized facilities such as Edinborough Park will have larger service areas that make it more of a regional destination. Service areas can also be based upon a facility's proximity to major thoroughfares. Other factors impacting the use as it relates to driving distance are the presence of alternative service providers in the primary service area. Alternative service providers can have an impact upon membership, daily admissions and the associated penetration rates for programs and services. 28 Ballard'King Recreational Facilities Consultants Table A — Service Area Comparison Chart ,. 'Immediate.Service`Area Primary•Service Area Population: 2000 47,425 2,151,964 2010 47,446 2,312,639 2015 47,857 2,370,703 Households: 2000 20,996 852,213 2010 21,407 926,076 2015 21,671 951,630 Families: 2000 12,878 526,113 2010 12,546 552,584 2015 12,519 561,869 Average Household Size: 2000 2.91 3.12 2010 2.90 3.11 2015 2.90 3.11 Ethnicity: Hispanic 2.3% 6.5% White 92.2% 77.6% Black 1.7% 8.9% American Indian 0.2% 1.0% Asian 3.8% 6.4% Pacific Islander 0.1% 0.1% Other 0.6% 3.0% Multiple . 1.5% 3.1% Median Age: 2000 44.5 34.3 2010 48.1 35.9 2015 49.4 35.9 Median Income: 2000 $66,368 $52,512 2010 $81,322 $70,454 2015 $103,896 $83,126 Household Budget Expenditures: Housing 173 130 Entertainment & Recreation 173 129 Ballard *King Recreational Facilities Consultants 29 N N OC v L CU CU L ca E E to U iE Q CU L O E O Map A — Immediate Service Area 0 .r, v Q) ca ca L E E D cn U_ i Q Ca L t1A O E 0 30 Ballard'King Recreational Facilities Consultants Population Distribution by Age Utilizing census information for the Immediate Service Area, the following comparisons are possible. Table B — 2010 Immediate Service Area Age Distribution (ESRI estimates) Ages Population % of Total Nat. Population Difference -5 2,349 5.0% 7.0% -2.W o 5 -12 4,355 9.1% 10.5% -1.4% 13 -17 3,075 6.3% 6.8% -0.5% 18-24 3,030 6.4% 9.8% -3.4% 25 -44 8,665 18.3% 26.7% -8.4% 45 -54 7,530 15.8% 14.6% 1.2% 55 -64 7,198 15.2% 11.6% 3.6% 65 -74 1 4,619 1 9.7% 1 6.8% 1 2.9% 75+ 1 6,620 1 13.9% 1 6.3% 1 7.6% Population: 2010 census estimates in the different age groups in the Immediate Service Area. % of Total: Percentage of the Immediate Service Area population in the age group. National Population: Percentage of the national population in the age group. Difference: Percentage difference between the Immediate Service Area population and the national population. 30 25 20 15 10 5 0 -5 .ii kbL 5 -12 yrs 13 -17 18 -24 25-44 45 -54 55-64 65 -74 75- ■ Immediate Service Area ■ National Chart A — 2010 Immediate Service Area Age Group Distribution The demographic makeup of the Immediate Service Area, when compared to the characteristics of the national population, indicates that there are some differences with a larger population in the 45 -54, 55 -64, 65 -74 and 75+ age groups and a smaller population in the -5, 5 -12, 13 -17, 18 -24 and 25 -44 age groups. The largest positive variance is in the 75+ age group with +7.6 %, while the greatest negative variance is in the 25 -44 age group with -8.4 %. Ballard'King Recreational Facilities Consultants 31 �T v oc L C c>3 L E E Gn U Q fo L tW O E N 0 N a--+ N L fcB G C fa L E E I cn U_ S Q ca L O E N 0 Population Distribution Comparison by Age: Utilizing census information from the Immediate Service Area, the following comparisons are possible. Table C - 2010 Immediate Service Area Population Estimates (U.S. Census Information and ESRI) Ages 2000 Popula- 2010 Popula- 2015 Popula- Percent Percent tion tion tion Change Change Nat'l -5 2,546 2,349 2,334 -8.3% 14.0% 5 -12 5,103 4,355 4,264 -16.4% 5.2% 13 -17 3,189 3,075 2,852 -10.6% 2.9% 18 -24 2,073 3,030 3,026 46.0% 14.2% 25 -44 11,187 8,665 8,794 -21.4% 0.0% 45 -54 7,552 7,530 6,771 -10.3% 14.2% 55 -64 5,010 7,198 7,552 50.7% 65.7% 65 -74 4,776 4,619 5,896 23.5% 45.9% 75+ 5,989 6,620 6,363 6.2% 19.5% Chart B - Immediate Service Area Population Growth 12,000 10,000 8,000 6,000 4,000 2,000 0 -5 5 -12 yrs 13 -17 18 -24 25-44 45 -54 55-64 65 -74 75+ ■ 2000 ■ 2010 ■ 2015 Table C illustrates the growth or decline in age group numbers from the 2000 census until the year 2015. It is projected that the age categories of 18 -24, 55 -64, 65 -74 and 75+ will see an increase in population. It must be remembered that the population of the United States as a whole is aging and it is not unusual to find negative growth numbers in the younger age groups and net gains nearing 45% in the 45+ age groupings in communities which are relatively stable in their population numbers. 32 Ballard *King Recreational Facilities Consultants Below is listed the distribution of the population by race and ethnicity for the Immediate Service Area based on 2010 population estimates. Table D — Immediate Service Area Ethnic Population and Median Age (Source — U.S. Census Bureau and ESRI) Ethnicity Total Population Median Age % of Population % of Minnesota Population White 43,744 49.6 92.2% 86.5% Table E — Immediate Service Area Population by Race and Median Age (Source — U.S. Census Bureau and ESRI) Race Total Population Median Age % of Population % of Minnesota Population White 43,744 49.6 92.2% 86.5% Black 804 32.4 1.7% 4.5% American Indian 75 34.6 0.2% 1.2% Asian 1,802 31.3 3.8% 3.6% Pacific Islander 26 31.7 0.1% 0.1% Other 292 25.0 0.6% 2.0% Multiple 698 17.8 1.5% 2.10 2010 Immediate Service Area Total Population: 47,446 Residents Chart C — Immediate Service Area Non -White Population by Race 1.5% 1.7% 0.6% 0.2% 0.10% iiii 3.8% ■ Black ■ American Indian ■ Asian Pacific Islander ■ Other Multiple Ballard'King Recreational Facilities Consultants 33 Rm v DC N L r0 G co L ca E E N U i Q. cv L hA O E a1 0 '1 �� v IY a--r v a L c� Map B — Primary Service Area r qnr _ my a Co plc o rooklyn Park I Hennopi I Count 17 Ply out% C S I. I s Minn o r V ,+ •IL' � • I� 3 Eden Prairl r rl • Y tarvpr unty r St. Louis Park Edina Q r11 Y Wrsyi . Cou aqpury (JI) Population Distribution by Age: Utilizing census information for the Primary Service Area, the following comparisons are possible. Q Table F — 2010 Primary Service Area Age Distribution t]0 (ESRI estimates) O EAges Population % of Total Nat. Population Population: 2010 census estimates in the different age groups in the Primary Service Area. % of Total: Percentage of the Primary Service Area population in the age group. National Population: Percentage of the national population in the age group. Difference: Percentage difference between the Primary Service Area population and the national population. 34 Ballard'King Recreational Facilities Consultants Difference 247,969 10.8% 10.5% 0.3% 13 -17 150,451 6.5% 6.8% -0.3% 18 -24 229,831 9.9% 9.8% 0.1% 25 -44 675,418 29.2% 26.7% 2.5% 45 -54 343,956 14.9% 14.6% 0.3% 55 -64 248,120 10.7% 11.6% -0.9% 65 -74 128,538 5.5% 6.8% -1.3% 75+ 125,079 1 5.4% 6.3% -0.9% Population: 2010 census estimates in the different age groups in the Primary Service Area. % of Total: Percentage of the Primary Service Area population in the age group. National Population: Percentage of the national population in the age group. Difference: Percentage difference between the Primary Service Area population and the national population. 34 Ballard'King Recreational Facilities Consultants Chart D — 2010 Primary Service Area Age Group Distribution 30 25 20 15 10 5 r 0 -5 5 -12 yrs 13 -17 18 -24 25-44 45 -54 55 -64 65 -74 74; ■ Primary Service Area ■ National The demographic makeup of the Primary Service Area, when compared to the characteristics of the national population, indicates that there are some differences with an equal or larger population in the -5, 5 -12, 18 -24, 25 -44 and 45 -54 age groups and a smaller population in the 13 -17, 55 -64, 65 -74 and 75+ age groups. The largest positive variance is in the 25 -44 age group with +2.5 %, while the greatest negative variance is in the 65 -74 age group with -1.3 %. Ballard`King Recreational Facilities Consultants 35 CIO rZ v L fc� G C f� L E E Ln U t Q c>3 L tw O E �k N tY v L fC13 G C m a L U Q L 0 E N 0 Population Distribution Comparison by Age: Utilizing census information from the Primary Service Area, the following comparisons are possible. Table G — 2010 Primary Service Area Population Estimates (U.S. Census Information and ESRI) Ages 2000 Popula- 2010 Popula- 2015 Popula- Percent Percent tion tion tion Change Change Nat'l 5 151,149 163,277 166,223 10.0% 14.0% 5 -12 250,327 247,969 257,040 2.7% 5.2% 13-17 148,592 150,451 149,126 0.4% 2.9% 18 -24 207,730 229,831 227,008 9.3% 14.2% 25 -44 716,407 675,418 685,191 -4.4% 0.0% 45 -54 293,727 343,956 327,132 11.4% 14.2% 55 -64 163,355 248,120 268,524 64.4% 65.7% 65 -74 110,673 128,538 164,789 48.9% 45.9% 75+ 110,004 125,079 125,670 14.2% 19.5% Chart E - Primary Service Area Population Growth 800.000 60Q000 400.000 200,000 0 �r -5 5 -17 yr 18 -24 25 -44 45 -54 55 -64 65 -74 75+ ■ 2000 ■ 2010 ■ 2015 Table G illustrates the growth or decline in age group numbers from the 2000 census until the year 2015. It is projected that all of the age categories, except the 25 -44 age category will see an increase in population. It must be remembered that the population of the United States as a whole is aging and it is not unusual to find negative growth numbers in the younger age groups and net gains nearing 45% in the 45+ age groupings in communities which are relatively stable in their population numbers. 36 Ballard'King Recreational Facilities Consultants Below is listed the distribution of the population by race and ethnicity for the Primary Service Area based on 2010 population estimates. Table H - Primary Service Area Ethnic Population and Median Age (Source - U.S. Census Bureau and ESRI) Ethnicity Total Population Median Age % of Population % of Minnesota Population Hispanic 1 %,88 , 24.3 6.50 0 4.5") o Table I - Primary Service Area Population by Race and Median Age (Source - U.S. Census Bureau and ESRI) Ethnicity Total Population Median Age % of Population % of Minnesota Population White 1,794,464 39.6 77.60 > 86.50o Black 205,374 27.1 8.9% 4.5% American Indian 22,101 29.1 1.0% 1.2% Asian 147,677 26.5 6.4% 3.6% Pacific Islander 1,712 28.0 0.1% 0.1% Other 69,209 24.8 3.0% 2.0% Multiple 72,102 18.0 3.1% 2.1% 2010 Primary Service Area Total Population: 84,943 Residents Chart F - Primary Service Area Non -White Population by Race 3.1% 3.0% 8.9% 0.10% Iiiii 6.4% 1.0% ■ Black ■ American Indian ■ Asian Pacific Islander ■ Other Multiple Ballard'King Recreational Facilities Consultants 37 .r, N tr N Y L C fB L (B CE C U L Q fII L t]A O E N N 4J CC v L c� C: c� a L E E Z) Ln V Q f>3 L tW O E N 0 Next, the median age and household income levels are compared with the national number. Both of these factors are primary determiners of participation in recreation activities. The lower the median age, the higher the participation rates are for most activities. The level of participation also increases as the income level goes up. Table J — Median Age Chart G — Median Age 50 4<1 30 20 10 0 2000 2010 2015 FE 1rr fate Service Area ■ Priffary Service Area ■ National The median age in the Immediate Service Area is well above the National number and indicates an older population. In contrast, the median age in the Primary Service Area being at or below the National number indicates a slightly younger population. It will be important to focus on facility components that will address the needs of all age groups as well as the programming of the facility. 38 Ballard'King Recreational Facilities Consultants 2000 Census 2010 Estimate 2015 Projection Immediate Service Area 44.5 48.1 49.4 Primary Service Area 34.3 35.9 35.9 Nationally 35.3 37.0 37.3 Chart G — Median Age 50 4<1 30 20 10 0 2000 2010 2015 FE 1rr fate Service Area ■ Priffary Service Area ■ National The median age in the Immediate Service Area is well above the National number and indicates an older population. In contrast, the median age in the Primary Service Area being at or below the National number indicates a slightly younger population. It will be important to focus on facility components that will address the needs of all age groups as well as the programming of the facility. 38 Ballard'King Recreational Facilities Consultants Map C — Primary Service Area, 2010 Median Age by Zip Code A' '�11YP 2010 f.ledian Age by ZIP Codes N 42.4-55.4 p 39.5-42.3 ❑ 36.4-39.4 ❑ 33.2 -36.3 ❑ 0.0-33.1 Ballard'King Recreational Facilities Consultants 39 14 k v v L L LO U LE Q C6 L 0 E Q� 0 v CIO v L L E E laoU Q. fII L O E N Table K — Median Household Income Chart H — Median Household Income $120,000 $100,000 $80,000 $60,000 $40,000 $20,000 $o 2000 2010 2015 ■ Immediate Service Area ■ Primary Service Area ■National In the Immediate Service Area, the percentage of households with median income over $50,000 per year is 73.2% compared to 54.5% on a national level. Furthermore, the percentage of the households in the immediate service area with median income less than $25,000 per year is 11.1 % compared to a level of 20.7% nationally. In the Primary Service Area, the percentage of households with median income over $50,000 per year is 67.4% compared to 54.5% on a national level. Furthermore, the percentage of the households in the primary service area with median income less than $25,000 per year is 12.9% compared to a level of 20.7% nationally. These statistics indicate there may be a higher level of discretionary income within the Immediate and Primary Service Area. 40 Ballard`King Recreational Facilities Consultants 2000 Census 2010 Estimate 2015 Projection Immediate Service Arca $66,368 $81,322 S103.896 Primary Service Area $52,512 $70,454 $83,126 Nationally $42,164 $54,442 $61,189 Chart H — Median Household Income $120,000 $100,000 $80,000 $60,000 $40,000 $20,000 $o 2000 2010 2015 ■ Immediate Service Area ■ Primary Service Area ■National In the Immediate Service Area, the percentage of households with median income over $50,000 per year is 73.2% compared to 54.5% on a national level. Furthermore, the percentage of the households in the immediate service area with median income less than $25,000 per year is 11.1 % compared to a level of 20.7% nationally. In the Primary Service Area, the percentage of households with median income over $50,000 per year is 67.4% compared to 54.5% on a national level. Furthermore, the percentage of the households in the primary service area with median income less than $25,000 per year is 12.9% compared to a level of 20.7% nationally. These statistics indicate there may be a higher level of discretionary income within the Immediate and Primary Service Area. 40 Ballard`King Recreational Facilities Consultants Map D — Primary Service Area, 2010 Median Income by Zip Code AV WPM r Q10 in Ic e IP Co es 1 2 - $120, 67 $65, T - 3, 1 O $57,499 $6 Q $48,734 - D $0-$48.73 Ballard'King Recreational Facilities Consultants 41 2 E E ,� V ! V Q. CII i aA 0 E N N N L fCQ G C f13 L Ln U Q f>3 L tw 0 E QJ a In addition to taking a look at Median Age and Median Income, it is important to examine Household Budget Expenditures. In particular, looking at housing information such as shelter, utilities, fuel and public services along with entertainment and recreation can provide a snap shot into the cost of living and spending patterns in the services areas. The table below looks at that information and compares the Immediate and Primary Service Areas to the State of Minnesota. Table L - Household Budget Expenditures Immediate Service Area SPI Average Amount Spent Percent Housing 173 $35,222.40 31.5% Shelter 177 S27,968.52 25.0% Utilities, Fuel, Public Service 160 $7,253.89 65% Entertainment & Recreation 173 $5,572.00 5.0% Primary Service Area SPI Average Amount Spent Percent Housing 130 $26,380.70 31.2% Shelter 132 $20,793.26 24.6% Utilities, Fuel, Public Service 123 $5,587.44 66% Entertainment & Recreation 129 $4,148.13 4.9% State of Minnesota SPI Average Amount Spent Percent Housing 109 $22,087.78 30.4% Shelter 108 $17,117.87 23.5% Utilities, Fuel, Public Service 110 54,969.91 68% Entertainment & Recreation 113 $3,627.69 5.0% SPI: Spending Potential Index as compared to the National number of 100. Average Amount Spent: The average amount spent per household. Percent: Percent of the total 100% of household expenditures. (Note: Shelter along with utilities, fuel, public service are a portion of the Housing percentage. Consumer Spending data are derived from the 2004 and 2005 Consumer Expenditure Surveys, Bureau of Labor Statistics. ESRI forecasts for 2010 and 2015. 42 Ballard "King Recreational Facilities Consultants Chart I — Household Budget Expenditures Spending Potential Index 200 150 100 50 0 Housing Shelter Utilities, Fuel, Entertainment & Public Service Recreation ■ Immediate Service Area ■ Primary Service Area ■ Minnesota National The Median Household Income in both service areas is above the National level. Examining the Household Budget Expenditures indicates that the cost of living in the Immediate and Primary Service Area is higher than the State of Minnesota and the National Spending Potential Index (SPI) Number of 100. Additionally, it appears that the Spending Potential Index (SPI) for Entertainment and Recreation in the Immediate and Primary Service Area is higher than the State of Minnesota and the National Spending Potential Index of 100. It will be important to keep this information in mind when developing fee structure and looking at an appropriate cost recovery philosophy. Ballard'King Recreational Facilities Consultants 43 0 - 14` cu v L C cts L E E Ln U Q ry L 4A O E N 0 C- v OC v i fc>3 G fII L f6 E E V) U L Q c>3 tw E v in Recreation Activities Participation On an annual basis, the National Sporting Goods Association (NSGA) conducts an in -depth study and survey of how Americans spend their leisure time. This information provides the data necessary to overlay rate of participation onto the primary service area to determine market potential. Comparison With National Statistics: Utilizing information from the National Sporting Goods Association 2010 Survey and comparing them with the demographics from the Primary Service Area, the following participation projections can be made (statistics were compared based on age, household income, regional population and national population). Table M - Participation Rates for Various Indoor Recreation Activities Actrvjty; Age x Income F Region Nation Average 14.4% 13.6% Aerobic 14.0% 13.8% 13.9% 20.9% 19.0% Exercise w/ Equipment 19.9% 19.7% 19.9% 35.9% 33.2% Exercise Walking 34.0% 34.2% 34.3% 12.7% 15.1% Running /Jogging 13.1% 12.7% 13.4% 18.5% 19.3% Swimming 18.8% 18.5% 18.8% 11.8% 12.4% Weight Lifting 11.5% 11.2% 11.7% 12.8% 11.7% Workout Clubs 13.1% 14.2% 13.0% 0 7.2% 0 6.4/0 Yoga 7.5% 7.2% 7.1% Age (median): Participation based on individuals ages 7+ of the primary service area. Income: Participation based on the 2010 estimated median household income in the primary service area. Region: Participation based on regional statistics (West North Central). National: Participation based on national statistics. Average: Average of the four columns. 44 Ballard'King Recreational Facilities Consultants Anticipated Participation Numbers by Activity: Utilizing the average percentage from Table M on the previous page, plus the 2000 census information and census estimates for 2010 and 2015 (over age 7), the following comparisons can be made. Table N - Participation Rates Activity � k Average 1000'Part ° 2010 fart. 115 26 Differences Aerobic 13.9% 270,424 291,062 298,459 28,035 Exercise w/ Equipment 19.9% 385,557 414,980 425,528 39,971 Exercise Walking 34.3% 665,553. 716,344 734,551 68,998 Running/Jogging 13.4% 260,002 279,843 286,956 26,954 Swimming 18.8% 363,929 391,702 401,658 37,728 Weight Lifting 11.7% 227,407 244,761 250,982 23,575 Workout P, Clubs 13.0% 251,285 270,461 277,335 26,051 Yoga 7.1% 136,955 147,407 151,153 14,198 Note: The estimated participation numbers indicated above are for each of the sports listed and do not necessarily translate into expected attendance figures at a City of Edina multiuse facility since many participants utilize other facilities for these activities and may participate in more than one activity at a time. However, these figures do indicate the total number of people participating in various activities within the Primary Service Area. Ballard'King Recreational Facilities Consultants 45 0 �T N DC N L fC73 G s` ca i U Q f6 L 0 E Q� 0 d.1 dJ DC Q1 L CQ S` (a L cv E E cn U t O_ CU 4o O E N 46 Participation by Ethnicity and Race: Participation in sports activities is also tracked by ethnicity and race. The table below compares the overall rate of participation nationally with the rate for Hispanics and African Americans. Utilizing information provided by the National Sporting Goods Association's 2010 survey, the following comparisons are possible. Table O - Comparison of National, African American and Hispanic Participation Rates Primary Service Part: The unique participation percentage developed for the primary service area. National Rate: The national percentage of individuals who participate in the given activity. African American Rate: The percentage of African Americans who participate in the given activity. Hispanic Rate: The percentage of Hispanics who participate in the given activity. Based on the fact that there is not a significant Hispanic or Black population in either service area, those participation rates become less relevant to the impact on overall participation percentages. Ballard'King Recreational Facilities Consultants Primary Service Area National Participation African American Participation Hispanic Participation Aerobic 13.9% 12.3% 12.2% 10.0% Exercise w/ Equipment 19.9% 21.2% 19.7% 20.0% Exercise Walking 34.3% 34.6% 30.1% 33.8% Running/Jogging 13.4% 11.9% 10.7% 13.5% Swimming 18.8% 18.6% 9.8% 18.1% Weight Lifting 11.7% 12.8% 10.9% 15.6% Workout @ Clubs 13.0% 14.2% 1.0% 3.1% Yoga 7.1% 7.2% 5.6% 8.3% Primary Service Part: The unique participation percentage developed for the primary service area. National Rate: The national percentage of individuals who participate in the given activity. African American Rate: The percentage of African Americans who participate in the given activity. Hispanic Rate: The percentage of Hispanics who participate in the given activity. Based on the fact that there is not a significant Hispanic or Black population in either service area, those participation rates become less relevant to the impact on overall participation percentages. Ballard'King Recreational Facilities Consultants Summary of Sports Participation: The following chart summarizes participation in various - sports and leisure activities utilizing information from the 2010 National Sporting Goods Association survey. Table P — Sports Participation Summary Sport NatI ` Nat'l Participation' Primary. Primary Service % Rank. (in millions) - Service Participation ; Rank Exercise Walking 1 95.8 1 34.3% 2 Exercising w/ E ui ment 2 55.3 19.9% 3 Swimming 3 51.9 18.8% 4 Aerobic Exercising 7 38.5 13.9% 6 Workout P, Club 9 36.3 13.0% Running/Jogging 10 35.5 5 13.4% Weightlifting 12 31.5 7 11.7% 9 Yoga 16 20.2 7.1% Nat'l Rank: Popularity of sport based on national surrey. Nat'l Participation: Percent of population that participates in this sport on national survey. Primary Service %: Ranking of activities based upon average from Table M. Primary Service Rank:The rank of the activity within the primary service area. 2 This rank is based upon the 51 activities reported on by NSGA in their 2010 survey instrument Ballard'King Recreational Facilities Consultants 47 ► 7T N !Y a-J L (cB G C CO L CU E E D V) U Q ro L 4A 0 E N 0 N N MC a-J v L fcB G C L E E U_ Q L O E Comparison of State Statistics with National Statistics: Utilizing information from the National Sporting Goods Association, the following charts illustrate the participation numbers in selected sports in the State of Minnesota. State of Minnesota Participation Numbers in Selected Indoor and Outdoor Sports - As reported by the National Sporting Goods Association in 2009. Table Q — Minnesota Participation Rates ,.. " Sp - .- Minnesota 1'articipat�on .. : '., `Age Group `,y; Lari6f Number n'thousands : Exercise Walking 1,875 55 -64 45 -54 1,363 Exercising w/ Equipment 25 -34 25 -34 Swimming 1,258 7-11 7 -11 Aerobic Exercising 921 25 -34 25 -34 Workout Club 831 25 -34 25 -34 Running/Jogging 1,092 12 -17 25 -34 Weightlifting 868 18 -24 25 -34 Yoga 473 25 -34 25 -34 MN Participation: The number of people (in thousands) in Minnesota who participated more than once in the activity in 2009 and are at least 7 years of age. Age Group: The age group in which the sport is most popular or in other words, where the highest percentage of the age group participates in the activity. (Example: The highest percent of an age group that participates in exercise walking is 55 -64.) This is a national statistic. Largest Number: The age group with the highest number of participants. Example: The greatest number of exercise walkers is in the 45 -54 age group. (Note: This statistic is driven more by the sheer number of people in the age group than by the popularity of the sport in the age span.) This is a national statistic. 48 Ballard *King Recreational Facilities Consultants Minnesota Sports Percentage of Participation Compared with the Population Percentage of the United States: Minnesota's population represents 1.7% of the population of the United States (based on 2010 estimates from ESRI). Table R — Minnesota Participation Correlation g Sport .. Participaiion Perccntages.: '. Running/Jogging 3.1% Weightlifting Weightliffing 2.8% Swimming 2.5% Exercising w/ Equipment 2.4% Aerobic Exercising 2.4% Workout Club 2.3% Yoga 2.3% Exercise Walking 2.0% Note: Sports participation percentages refer to the total percent of the national population that participates in a sport that comes from the State of Minnesota's population. The fact that the rate of participation is greater in all 8 activities indicates a relatively high rate of participation. Ballard *King Recreational Facilities Consultants 49 i- N DC v L fa G c>3 L E E U Q f� L O E 14F N DC v i f6 G C f>3 i fB E E Ln U Q ry L O E N 0 Recreation Expenditures Spending Potential Index: In addition to participation in recreation activities ESRI also measures recreation expenditures in a number of different areas and then indexes this against national numbers. The following comparisons are possible. Table S — Recreation Expenditures Spending Potential Index [mmediate.Service Area SPI ,Average Spent Fees for Participant Sports 189 $201.97 Fees for Recreational Lessons 195 $266.80 Social, Recreation, Club Membership 202 $330.52 Exercise Equipment /Game Tables 136 $111.68 Other Sports Equipment 158 $14.99 Primary- 'Service Are :' SP[, ���' x Average $pent'; Fees for Participant Sports 131 $140.23 Fees for Recreational Lessons 137 $186.93 Social, Recreation, Club Membership 134 $219.54 Exercise Equipment /Game Tables 107 $87.47 Other Sports Equipment 127 $12.01 State of Minnesota U y,in .g. ., .. : .. , e: ... �..= z �., " �. `°,a., p , F. SP[ . � . • ..+.° `. �_, . -. k Average Spent eft r2yk Fees for Participant Sports 110 $117.72 Fees for Recreational Lessons 110 $149.98 Social, Recreation, Club Membership 109 $179.41 Exercise Equipment /Game Tables 93 $76.50 Other Sports Equipment 115 $10.85 Average Amount Spent: The average amount spent for the service or item in a year. SPI: Spending potential index as compared to the national number of 100. 50 Ballard'King Recreational Facilities Consultants Chart J — Recreation Spending Potential Index 300 200 1000 hr I hr I hr I k ( or I CP 1 ■ Immediate Service Area ■ Primary Service Area ■ Minnesota National The SPI index indicates that in the Immediate and Primary Service Area the rate of spending is higher than the state average and the National Spending Potential Index (SPI) of 100. This information is very important when determining a price point for activities and cost recovery philosophy. It is also important to note that these dollars are currently being spent, so the identification of alternative service providers and the ability of another facility to capture a portion of these dollars will be important. Ballard'King Recreational Facilities Consultants 51 ►E �FA aJ N ca G L E Un U_ LE Q r� O E N 0 �4r L E E V) U twQ f6 L 0 E N Map E — Primary Service Area, 2010 Entertainment & Recreation Spending by Zip Code Entertainment /Recreation (Index) by ZIP Codes ❑ 165 - 243 ❑ 137 .164 ❑ 111 - 136 -11Q} ■.r88 - 52 Ballard "King Recreational Facilities Consultants s... r 1 Below are listed those sports activities that would often take place either in a community recreation facility, or in close proximity to, and the percentage of growth or decline that each has experienced nationally over the last 10 years (2001- 2010). Table T - National Activity Trend (in millions) Sport /Activity 201O.Participation. 2001 Participation PercentEhange Hockey (ice) 3.3 2.2 50.0% Aerobic Exercising 38.5 26.3 46.4% Running/Jogging 35.5 24.5 44.9% Workout P. Club 36.3 26.5 37.0% Weight Lifting 31.5 23.9 31.8% Exercise w/ Equipment 55.3 43.9 26.0% Exercise Walking 95.8 78.3 22.3% Tennis 12.3 10.9 12.8% Soccer 13.5 13.9 -2.9% Basketball 26.9 28.1 -4.3% Swimming 51.9 54.8 -5.3% Volleyball 10.6 12.0 -11.7% Baseball 12.5 14.9 -16.1% Softball 10.8 13.2 -18.2% Skateboarding 7.7 1 9.6 -19.8% 2010 Participation: The number of participants per year in the activity (in millions) in the United States. 2001 Participation: The number of participants per year in the activity (in millions) in the United States. Percent Change: The percent change in the level of participation from 2001 to 2010. Ballard'King Recreational Facilities Consultants 53 4--1 N L CCU c 1` CU L CU E E U Q ca tW O E N 0 ► Q) Of a--+ L Ca G S✓ rp L E E I Ln U S? C6 L tw E aJ 0 In addition to examining the demographics of the Immediate and Primary Service Areas and applying participation rates from the 2010 NSGA Survey, it is important to look at the alternative service providers in the area. Map F — Alternative Service Providers ply Rapids Blaine I 5 Q [ rooklyn 1 T 2 rk 13 T .M c I Washin tp 1 Ram ey COU! / ✓ e ur/r Ply out Cou t Hen epin n't b l i s t. Louis Minn onk Park a 6 d na i WO Ede Prair a Ea an Bloo ington Apple Valley J, akeville Dakota Scott M County • Y� 1. Edina Community Center 2. Shoreview Community Center 3. New Brighton Community Center 4. Woodbury Community Center 5. Maple Grove Community Center 6. Southdale Shopping Mall 54 Ballard'King Recreational Facilities Consultants Count urvi I Section II - Facility Assessment One of the functions included in the Ballard *King scope of services is an assessment of the existing facility from a programming, operations and market perspective. It should be noted that the term programming has two different meanings in the context of this section of the report. Programming in this section refers to not only a programmed activity, but also a program space. Fitness The existing fitness component is somewhat an abyss in that it lacks definition and direction. As a result, this program function and space is largely under - utilized. The fact that daily admission and membership sales represent less than 4% of total participation at Edinborough supports this point. The age of the equipment, limited volume of equipment, lack of adequate locker room space, access and lack of support spaces for personal training, aerobic space, group classes, and child watch services clearly sends a message that the City of Edina is not committed to make the fitness component at Edinborough Park competitive in the adult fitness market. Currently, the fitness component requires minimal staffing and budgetary resources. In most recreation centers, the fitness component drives membership and revenue by virtue of the popularity of personal fitness. As shown in Table M, there is a significant percentage of the Edina population that participates in personal fitness activities. Aerobic exercise /classes, exercise with equipment, exercise walking, running /jogging and weightlifting are all in the top 12 activities in the U.S. according to statistics from the National Sporting Goods Association (NSGA). Furthermore, these activities have continued to grow over the past ten years. This suggests that the interest in personal fitness has become a lifestyle choice for many Americans. This is why the fitness component drives membership and revenue in most recreation centers and also explains why the private fitness industry continues to grow and expand. However, Edinborough faces some unique challenges if the City should decide to venture into the adult fitness market. Venturing into the fitness market will require at least 3,500 SF of space for cardio and weight machines. In addition, a minimum of 1,500 SF of space is required for group exercise. A separate area for personal training and staff support, along with more spacious locker room facilities, will also be required. Exercise equipment can cost well over $250,000 with the need to upgrade or replace cardio equipment every two to three years, thus requiring a significant capital outlay in the future. Even if the City renovated the space and committed resources to provide equipment, there is a conflict mixing an adult component into the children's components as these activities may be incompatible in the existing location. There are legitimate questions if an adult fitness component would ever be successful at the present location. The deep branding of the Adventure Peak and indoor play center may be difficult to overcome from a marketing perspective. A number of private fitness operators in the immediate vicinity of Edinborough Park that appear to meet most of the fitness needs in the community. In fact, the YMCA located a short distance to Edinborough is currently expanding and renovating to better meet the demands of the fitness market. The City of Edina cannot compete with the private sector fitness opportunities given the space limitations at the current location and constraints of support spaces required to support the adult fitness market. One aspect that must be considered is the impact and obligation the City of Edina has in providing adult fitness spaces for the senior housing and condominium units that are part of the Edinborough Development. Contractual obligation may require the City to maintain some presence of adult fitness. If that is the case, then minimally maintaining the existing equipment is space is all that is recommended. The reality is that the existing space, as it stands today, will always be under - utilized and under - performing from a cost versus revenue perspective. Ballard *King Recreational Facilities Consultants 55 C N E Ln N QU Ln N Q �U m U_ C N E N N N N Q �U ca 56 Pool The swimming pool has some shortcomings that impact usage and participation. The six -lane, 25 -yard pool lacks the water depth to support competitive swimming or the deck space for hosting a competitive swimming event. The pool is adequate for exercise swimming; however, the small size of the locker rooms limits the participation in swimming activities. The pool is also adequate for a swim lesson program, but the limited deck space and locker rooms are inadequate to support this program. In addition, a learn -to -swim program at Edinborough Park will compete with other City of Edina learn -to -swim programs. It should be noted that most indoor aquatic centers do not make money or cash flow. An indoor swimming element typically is subsidized significantly. The Edinborough Park pool does not generate enough participation and revenue to come close to offsetting the operating costs for the swimming pool. However, outdoor pools generally recover a higher percentage of their operating costs and occasionally make money. The Edina Aquatic Center is a good example as it has made money in the past. Statistically speaking, about 18.8% of the Edina population participates in swimming according to the National Sporting Goods Association (shown in Table M). It should be noted that NSGA does not break down the type of swimming activity within the swimming estimates. For example, the number of lap swimmers is not identified specifically with the NSGA projections. Ballard*King and Associates has been involved with a number of planning processes for community centers across the country that include statistically valid surveys. It has been our experience, based on the survey results in other communities, that about 4% of the swimming interest actually swims for exercise or competitive swimming. Applying this information to the Edina adult population suggests that there are about 262 people interested in lap swimming. This is a relatively small market size to support the pool operation at Edinborough. One aspect of an aquatic component that has merit is converting the existing pool into a leisure pool concept designed to enhance /expand the core business of Edinborough. The leisure component would include zero depth entry, water spray features, interactive play feature and small water slide. The City of Shoreview Community Center reports that the leisure pool generates about 60% of the birthday party business in Shoreview. A leisure pool at Edinborough Park would help generate more birthday parties but there is a legitimate question if the leisure pool component would generate enough revenue to offset the operating costs. Ballard *King Recreational Facilities Consultants Theatre The theatre in the park concept is a unique feature that distinguishes Edinborough Park while providing a community gathering place for smaller performances and events. However, as the Park has evolved with the development and expansion of Adventure Peak, there appears to be a correlation between the decreasing use and interest in the theatre and the increasing conflict between user groups. The primary issue is the inherent conflict between users —in particular, the noise level. Activity and noise generated from the play area often conflicts with theater and distracts from the quality of performances creating an undesirable situation for both performers and audience. The high volume of use in the play structure area during weekends and after school has created an environment that makes the theatre only usable Monday through Friday from 9am to 3pm when school is in session. These times are mostly undesirable and unusable for theater activities. Another issue is the limitation on seating and support elements that consequently limits the type that the theatre can accommodate. Historically, Edinborough Park has been the cultural mecca and home for the Edina Community Band. However, the demand for the theater space, particularly revenue generating events, is decreasing. Usage has dropped to a point the theatre is only used during prime times on Wednesday and Friday evenings along with non -prime use on Mondays over the N noon hour. Clearly the theatre area is under - utilized and the current model is not working. v Consequently, consideration should be given to re- purpose this space for an activity area that A better supports the core activities at the Edinborough Park and creates revenue generating space. +j U CU ILL Ballard'King Recreational Facilities Consultants 57 v E N N v N N Q �U cB U_ Market From a market share perspective, the City of Edina has enjoyed and continues to benefit from a strong market presence. Edinborough Park is considered one of the top party attractions in the Twin Cities. However, the landscape of competing facilities is changing. Although Edinborough Park still has the largest play structure and facility, there are other community centers in the area that are trying to pursue the same market segment being served by Edinborough Park. Woodbury, Maple Grove, Shoreview, New Brighton and Plymouth all have similar facilities. The City of Shoreview is planning to expand the indoor play structure to double the size built around a theme /brand. The City of Edina has two possible directions. The City can do nothing and hope to maintain its current position in the market place knowing that other facilities are looking to expand and capture some of the market served by Edinborough. Edinborough will continue to be financially successful in the short term. The other option is to re- invest and expand the core element that generates revenue for Edinborough Park. Expanding the play features and creating new attractions at Edinborough Park will not only secure their existing market position, but will also expand the use and revenues to a higher level. About 55 % of the total number of season Playpark passes are purchased by Edina residents. In addition, a review of birthday reservations over a three -month period in 2011 indicates that only 6.5% of the birthday parties scheduled over that three -month period was from Edina residents. This information clearly validates that non- resident use accounts for a substantial portion of Edinborough Park users. This information also suggests that the primary service area for birthday parties represents about a 20 -mile radius based on where people live who have booked birthday reservations. Table F indicates that there are over 252,776 children between the ages of 5 and 12 within a 20 -mile radius of Edinborough Park. Knowing that a very high percentage of the birthday party business (93 %) comes from people outside the City of Edina, it is possible to calculate a penetration rate of about .45% of the secondary service. Increasing the penetration rate for birthday parties is possible, but it will require both an expansion of facility components, including a dedicated soft play area and interactive family exercise component, along with increasing the number of birthday party rooms to expand the capacity for parties during peak periods. New attractions and expanded birthday party capacity could net an increase of .25% or more in the secondary service area (20 -mile) that will generate about 650 additional birthday parties above the 1,256 parties recorded in 2010. The demographic make -up of both the primary and secondary service areas is very favorable in relationship to having disposable income to participate in leisure activities. ESRI reports the median household income in the primary service area (20 -mile radius) is $70,454 compared to a national level of $54,442. Closer analysis reveals that over 67 of households in the primary service area have household income over $50,000 compared to a national level of 54 %. Conversely, less than 13 %. of household have income of less than $25,000 compared to a national level of less than 21%. In addition to the comparison of household income, the spending potential index for social, recreation and club membership in the primary service area is over 35% higher than the national average and about 20% higher than the state of Minnesota. Lastly, the age group distribution (Table F) indicates that the 25 -44 age category in the primary service area is slightly higher than the national level. This is significant because this is the age group usually associated with child rearing and families. Age and household income are two determining factors that drive participation in facilities like Edinborough Park. The age group distribution, size of the primary service area and household income combine to create a favorable market condition for Edinborough Park, specifically Adventure Peak and any expansion of attractions for the 5 -12 year old age group. 58 Ballard *King Recreational Facilities Consultants Operations Conducting a cursory review of the facility and operations of Edinborough Park clearly illustrates the pride and dedication to excellence. The main element of the facility, even though it is approaching 25 years old, is well maintained and does not look or feel like a building that is 25 years old. Numerous enhancements over the years have kept the main element of the park attractive. However, other aspects of the facility do not meet the same standards. In particular, the track and fitness area are showing their age and are in need of refurbishing. The pool operating systems have been upgraded over the past few years and appear to be in good working order. Clearly, the revenue generated by pool users does not come close to covering the operating costs of the pool. The utility cost, sewer /water and chemical line items are all impacted by the swimming pool. The City does not provide lifeguarding services at Edinborough. Although this policy keeps operating costs at a minimum, the ability to respond immediately to an emergency situation in the pool is drastically impacted by not having lifeguards. Given that a very high percentage of municipal operated pools across the Twin Cities and beyond have some level of certified lifeguards, an industry standard for lifeguarding has been established. This could potential put the City of Edina at a higher risk for liability if an emergency situation arose, especially a drowning in the pool. The volume of fitness equipment is minimal at best and the weight equipment is outdated. The track has banked corners and the track surface is in need of replacement. Given the lack of equipment, age and condition of the track, and lack of adequately sized support spaces for locker rooms, the fitness area has lost its appeal to the general population. A review of the operating budget indicates that the 46% of the operations budget is allocated for personnel, contractual services accounts for 37% and commodities represents 16% of the operating budget. The percent of budget allocated for personnel is typically over 50% and in some facilities it is approaching 60 %. While the percent of the Edinborough operating budget for personnel is lower than the industry standard, the contractual service is a bit higher. However, when considering the unique environment of maintaining and indoor park, along with a swimming pool, the 37% of operating costs for contractual services does not appear to be out of line. The budget expenses have been relatively stable over the past several years. One of the line items that merit further analysis is the concession operation. Based on the 2010 budget, the concession operation lost $10,669. The concession operation should be a profit center within the Park and requires strict inventory control, pricing strategies, and controlling staff costs. The renovation of the front desk and concession area should help increase concession sales. Generally speaking, the concession operation should strive to keep food costs at or below 30 %, staff costs at or below 30 %, and overhead costs at 10 %. Following this formula will generate a 30% return on the concession operation. Any deviation from the components of the formula will impact the rate of return. It will be important for staff to monitor the concession operation closely. Food packages should be developed for birthday parties to capitalize on convenience. A distinguishing characteristic of the operation that should not be overlooked is the fact the Edinborough Park increased its revenue during the recession. Ballard'King Recreational Facilities Consultants 59 v E Ln N v N N a �U U- C N E Ln CA v V) Q �U ca :IFC Staffing Review of the staffing levels indicates that there are seven full -time employees assigned to Edinborough Park. It is difficult to make an assessment on the overall staffing level because Edinborough Park is so unique. Consequently, finding a comparable benchmark is virtually impossible. Currently staffing costs account for about 46% of the total Edinborough Park operating budget. To put this percentage in perspective, the consulting team researched the operating costs for other Twin Cities recreation facilities with some of the same components as Edinborough, including Maplewood, Shoreview, New Brighton, Egan, Plymouth and Chaska. The consultant team could not find a similar facility in the Twin Cities or upper Midwest. The percent of staff costs within the operating budgets in these facilities range from a low of 45% up to 61 %. This suggests that the 46% level of staff costs in the Edinborough operating budget is well within, and lower than most, other comparison facilities in the Twin Cities. Staffing costs consume 46% of the operating budget at Edinborough that suggests that the center is well within and lower than similar facilities in the area. Further analysis indicates that 63% of the Edinborough staff cost can be attributed to the maintenance of the facility that is driven by the high volume of use and maintaining the natural areas within the park. It should be noted that the high maintenance cost are driven in part by the fact the play structure is cleaned and disinfected on a daily basis. This cleaning procedure typical consumes four to six hours of staff resources daily. One other aspect of staffing that deserves mention is the volume of Birthday Parties scheduled at Edinborough Park. Staff reports that 1,256 birthday parties were scheduled in 2010 and they are on pace to surpass that total in 2011. It should be noted there is one part -time staff person (30 -35 hours /week) that schedules and coordinates all the birthday parties. To put this into perspective, the City of Shoreview has one full -time person coordinating and scheduling all the birthday parties with fewer booked parties than Edinborough Park. Ballard *King Recreational Facilities Consultants Ballard'King Recreational Facilities Consultants 61 Q N U C O U E cB bn O L a- v Z 0 v on m Interactive technology Intergenerational active play ��iwaW Twakgk —ft _ Serious 'Frr"Se lfo� rio .Wo W" 'f 1 62 Ballard'King Recreational Facilities Consultants r� 0 o Tween draw w °1 �o JI ►I�