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HomeMy WebLinkAbout2025-06-26 ACC Packet Meeting location: Edina City Hall Community Room 4801 W. 50th St. Edina, MN Arts & Culture Commission Meeting Agenda Thursday, June 26, 2025 4:30 PM Accessibility Support: The City of Edina wants all residents to be comfortable being part of the public process. If you need assistance in the way of hearing amplification, an interpreter, large-print documents or something else, please call 952-927-8861 at least 72 hours in advance of the meeting. 1. Call to Order 2. Roll Call 3. Approval of Meeting Agenda 4. Approval of Meeting Minutes 4.1. Minutes 5. Special Recognitions and Presentations 6. Community Comment During "Community Comment," the Board/Commission will invite residents to share issues or concerns that are not scheduled for a future public hearing. Items that are on tonight's agenda may not be addressed during Community Comment. Individuals must limit their comments to three minutes. The Chair may limit the number of speakers on the same issue in the interest of time and topic. Individuals should not expect the Chair or Board/Commission Members to respond to their comments tonight. Instead, the Board/Commission might refer the matter to staff for consideration at a future meeting. 7. Reports/Recommendations 7.1. 50th & France Pedestrian Wayfinding Strategic Plan 7.2. ACC Workplan Update 7.2.1. Initiative 1.1.4 Commission Participation in Community Events 8. Chair and Member Comments Page 1 of 70 9. Staff Comments 9.1. Upcoming Meetings & Events 10. Adjournment Page 2 of 70 BOARD & COMMISSION ITEM REPORT Date: June 26, 2025 Item Activity: Approve Meeting: Arts & Culture Commission Agenda Number: 4.1 Prepared By: Laura Fulton, Recreation Supervisor Art Center Item Type: Minutes Department: Parks & Recreation Item Title: Minutes Action Requested: Please approve the meeting minutes from the May 29, 2025 Arts and Culture Commission meeting. Information/Background: Attached, please find the draft meeting minutes from the May 29, 2025 meeting of the Edina Arts and Culture Commission. Supporting Documentation: 1. Draft ACC 5.29.2025 Meeting minutes Page 3 of 70 MINUTES OF THE ARTS & CULTURE COMMISSION REGULAR MEETING 4:30 PM THURSDAY, MAY 29, 2025 Meeting location: Edina City Hall Community Room 4801 W. 50th St. Edina, MN 1. Call to Order 2. Roll Call Members Present: Ann Curtin, Tim Scully, Laura Westlund, Alyssa Fram, Brian Stemmler, Maxine Steinberg, Caroline Byrd, Jignasha Pandya, Student Commissioner Anna Schenk Members Absent: Staff Present: Recreation Supervisor, Laura Fulton, Parks and Recreation Director, Perry Vetter, Facility Manager LEED AP, Julie Dotzenrod, Owner Representative for the Edina Fire Station project 3. Approval of Meeting Agenda Commissioner Steinberg made a motion to approve meeting agenda. Motion seconded by Commissioner Curtin. Ayes: Ann Curtin, Tim Scully, Laura Westlund, Alyssa Fram, Maxine Steinberg, Caroline Byrd No: None Motion passes 4. Approval of Meeting Minutes 4.1. Minutes Commissioner Fram made a motion to approve meeting minutes. Motion seconded by Commissioner Scully. Ayes: Ann Curtin, Tim Scully, Laura Westlund, Alyssa Fram, Maxine Steinberg, Caroline Byrd No: None Motion passes Commissioner Stemmler arrived at 4:42, Commissioner Pandya arrived at 4:50 5. Special Recognitions and Presentations 5.1. Minneapolis/ St. Paul Film Festival recap Megan Feeney from the MSPIFF joined the ACC to thank them for participating in the Film Festival. Commission commented on how much they enjoyed the events and films. 6. Community Comment Page 4 of 70 7. Reports/Recommendations 7.1. Initiative 1.1.3 - Review Public Art Opportunities for New City Facilities and Locations: Fire Station 2 - Derik Otten, Facility Manager LEED AP, explained the process to choose the image of artwork that will be commissioned. Otten also introduced Julie Dotzenrod as the owner’s representative, helping the City of Edina through the construction process. - Commission members offered comments and feedback regarding the design of the public art option. - Otten explained the next steps in the process and thanked the Commission for their opinions. 7.2. Initiative 1.1.3 - Review Public Art Opportunities for New City Facilities and Locations: Edina Art on Loan program - Fulton presented information about the Art on Loan program that is established along the Edina Promenade. - Staff held a call for submissions and nine art sculpture options were submitted via email or the City of Edina's website. - Commission members offered opinions on each piece individually. - Fulton explained the next steps in the process and that selected sculptures will be installed sometime in August. 7.3. ACC Workplan Update Initiative I. I. I .Art Center Colocation at Southdale Library Fulton reported that there are no updates at this time. Initiative 1.1.2 Edina Art Grant Program Commissioner Fram reported that the EAAA event was successful. Commission members discussed upcoming Art Grant recipient events, like the Emerging Artist Booth and Donte Mearon’s booth at the Edina Art Fair. Initiative 1.1.3 Reveiw Public Art Opportunities No updates to include at this time. Initiative 1.1.4 Commission Participation in Community Events Commissioner Scully asked for feedback on the 4th of July parade. Commission will participate and march in the parade. Commission discussed opportunities to hand out stickers and decorate umbrellas. Scully requested that Student Commissioner Schenk work with other students to find a drummer to march with the group. Commission briefly discussed volunteering at the Edina Art Fair, as well as the booth at the Fall into the Arts Festival. Initiative 1.1.5 Utility Art Box Wraps Page 5 of 70 Fulton updated the commission about the timeline for posting a call for art for the Utility Box Wraps. The initiative will begin on June 1 and accept submissions through June 30. Initiative 1.1.6 City Code Update No update at this time. 8. Chair and Member Comments No discussion 9. Staff Comments Fulton reported on upcoming programming and events at the Edina Art Center. 9.1. Upcoming Meetings & Events 9.2. Summer classes and camps 10. Adjournment Commissioner Fram made a motion to adjourn the meeting at 6:15 pm. Motion seconded by Commissioner Scully. Ayes: Ann Curtin, Tim Scully, Laura Westlund, Alyssa Fram, Brian Stemmler, Maxine Steinberg, Caroline Byrd, Jignasha Pandya No: None Motion Passed Page 6 of 70 BOARD & COMMISSION ITEM REPORT Date: June 26, 2025 Item Activity: Discussion Meeting: Arts & Culture Commission Agenda Number: 7.1 Prepared By: Laura Fulton, Recreation Supervisor Art Center Item Type: Report & Recommendation Department: Parks & Recreation Item Title: 50th & France Pedestrian Wayfinding Strategic Plan Action Requested: No action required, presentation only. Information/Background: Attached, please find the 50th & France Pedestrian Wayfinding Report. Economic Development Manager, Bill Neuendorf will present the report and several locations for public art to be used to create memorable places that serve as landmarks in the area. Supporting Documentation: 1. 50TH France Pedestrian Wayfinding Report FINAL May 2025 rev Page 7 of 70 i 50TH FRANCE PEDESTRIAN WAYFINDING STRATEGIC PLAN CITY OF EDINA, MINNESOTA Page 8 of 70 50TH FRANCE WAYFINDING PLAN TABLE OF CONTENTS EDINA 50TH & FRANCE PEDESTRIAN WAYFINDING PLAN Project Intro, Background, and Process1 Existing Conditions2 Getting Here: Removing Barriers to Entry for Visitors3 Exploring 50th & France: Visual recognition, naming, & navigation4 Implementation5 Appendix6 Page 9 of 70 1 PROJECT INTRO & BACKGROUND 50th & France has long been a commercial node, ever since it was connected to the Como-Harriet streetcar line in the 1920s. For thirty years, this intersection benefitted from easy access to the broader Twin Cities via the streetcar system, before the line was closed in 1952. Recognition of 50th & France as a shopping district remained, and as personal vehicles grew in popularity the south parking garage was constructed to help organize the influx of customers without requiring space for surface parking lots, a move that has contributed to the lively pedestrian environment and critical density of businesses that make 50th & France so successful. The Center and North ramps, originally constructed in 1978 and 1992, respectively, were improved and expanded in 2020 to support the area’s continued growth, marking a vastly expanded district that now includes Market Street. 50th & France invested in unique directory kiosks and light posts in the 1980s, and in 2015, added small directories, parking markers, and parking directional wayfinding signs that complement the established aesthetic. Now, Edina is pursuing a coherent wayfinding strategy that will assist visitors in seamlessly navigating the district from arrival through circulation, with the goal of improving pedestrian recognition, comfort, and overall experience when visiting. The preparation of this plan and subsequent implementation is led by the City of Edina’s economic development division. While the need for improved wayfinding had been discussed during the planning for the redevelopment of City properties on Market Street, progress was paused due to the economic uncertainty related to the COVID-19 pandemic. In 2023, the City received a grant from Hennepin County’s Business District Initiative program to provide limited financial support for the first round of implementation. After the Plan is completed, the City intends to begin implementation immediately with additional roll out in years ahead when funds are available. While 50th & France spans Edina and Minneapolis, the focus of this work is on the Edina portion of the district; however, the goal of the proposed approach is to be flexible enough to apply across France Avenue east into Minneapolis as desired. project intro, background Process INTRODUCTION PROJECT PURPOSE • Analysis of the district’s existing wayfinding and placemaking features • Identification of gaps and opportunity points • Development of a coordinated approach to wayfinding that clarifies arrival, destinations and circulation • Drafting recommendations for new/ updated signage, wayfinding locations, art/placemaking interventions, and naming conventions • Creating a report with findings and guidance on implementation/phasing of proposed improvements 1 Page 10 of 70 2 50TH FRANCE WAYFINDING PLAN PROJECT PROCESS The City of Edina hired HKGi to lead the Wayfinding Plan, which began with a tour of the district with city staff. Photos and notes were used to create an inventory of existing wayfinding and placemaking features. The consultants drafted materials, including maps, diagrams, and precedent imagery to aid in discussions with local business owners and other stakeholders, which occurred in early April 2025. These discussions unpacked the existing consumer experience within the district and explored participants’ vision for future improvements related to wayfinding and placemaking. An online forum for feedback from the broader public was posted on the city’s website throughout April in order to gather additional ideas. Draft recommendations were prepared for review with city staff and the stakeholder group in early May, and revised into this final report. 4/9 Meet with Stakeholders PROJECT SCHEDULE MARCH APRIL MAY 3/14 Kickoff & Site Tour 4/4 Meet with Stakeholders 5/30 Final Report 5/15 Present Initial Recommendations to Stakeholders UNDERSTAND NEEDS & OPPORTUNITIES DRAFT RECOMMENDATIONS & PREPARE REPORT District Tour with Staff Discussing Placemaking Interventions Parking Garage Pedestrian Connection 50TH & FRANCE DISTRICT DIAGRAM Online Engagement Page 11 of 70 3 THE 50TH FRANCE DISTRICT Over past decades, 50th & France has evolved from a neighborhood-oriented shopping district with anchor tenants including grocers, pharmacies, and the post office into a destination for high-end retail and restaurants. This shift in what the district is known for has begun to attract regional visitors who may not be as familiar with the area as locals. Completed in the midst of the COVID-19 pandemic, the district’s new mixed-use development, Nolan Mains, offers Market Street-facing retail options and underground parking. The garage’s integrated design is understated, which hinders widespread recognition of this parking option. Post-pandemic patrons returned to an expanded 50th & France and are now trying to navigate the expanded district. The graphic on this page represents the full spectrum of available wayfinding elements utilized within the 50th & France commercial area. Wayfinding to and within parking garages is often the first set of signage visitors interact with. Pedestrian-scale wayfinding elements aim to reinforce district branding and offer assistance for those navigating on foot. Public art and placemaking features, while not signage in a technical sense, provide memorable moments and meeting places. While some elements have not been updated since the 1980s, others, like the small backlit directories were installed more recently. Both primary and backlit directories are annually updated with new maps. Existing Conditions EXISTING CONDITIONS 2 Page 12 of 70 4 50TH FRANCE WAYFINDING PLAN ARTWORK Spaulding the Dog and local murals help to activate the public realm and create memorable destinations for visitors. INTERNAL PARKING GARAGE WAYFINDING Overhead signs help orient visitors as they exit their vehicles and make their way to their desired street. Blue, gold, or green paint marks pedestrian exit routes within each garage. PARKING MARKER Modelled on the iconic Edina Theatre sign, these are posted outside the main entrance to each parking ramp. PARKING DIRECTIONAL WAYFINDING SIGN Posted at intersections of Indianola, 50th, Market, France, and 51st, these signs point drivers to the three parking ramps. Digital counters show how many spaces are available in each. Notably absent from this signage is any mention that all district parking is complimentary. SMALL BACKLIT DIRECTORY These simply framed signs are located at the exits of each parking garage, and aim to orient visitors before they make their way though the district. They always include a map, and sometimes are paired with a second frame that advertises district events. All directory maps are the same and do not include a “You are Here” locator. A QR code is included on each, which directs users to the 50th & France web page with a digital directory. DISTRICT ID MONUMENTS These serve as standalone gateways to the district and signal to visitors that they’ve arrived to 50th & France. Within Edina, District ID Monuments are located in the grocery store parking lot on the corner of Halifax and 50th, and on France south of 49th and north of 51st. LIGHTPOLE DISTRICT ID Lightpoles within the streetscape match the style of the District ID monuments and include central banners that reinforce the brand. PRIMARY DIRECTORY Two primary directories flank 50th Street in the middle of the block. These large kiosks feature the same maps as the backlit directories, which can be changed out periodically. Formerly these were lighted, but they no longer function. Page 13 of 70 5 EXISTING CONDITIONS Page 14 of 70 6 50TH FRANCE WAYFINDING PLAN 50th & France is popular both with local residents who run daily errands here and with regional visitors who come periodically to shop, dine, or attend events like the Edina Art Fair. Just as visitors’ familiarity with the district varies, so too do their traveling habits. Some individuals will research their route beforehand, mapping out parking and routes to their ultimate destination. These “Striders” benefit from clear online information and consistent messaging across search engines and the 50th & France website. Getting Striders to break out of their routine and explore new areas of the district can be a challenge, but if other stores, restaurants, or events are showcased as they are getting their directions or along their route, they may learn about opportunities they otherwise wouldn’t. Other visitors are “Strollers” who are less concerned about efficiency and may navigate the area utilizing public realm signage as it’s available, navigating via visual cues to get in the general vicinity. These visitors may not interact with the district’s web presence at all, or only through vehicular navigation apps, which do not route to a specific garage. For Strollers, conveniently located public realm signage is essential. On their way, they may vary their route and encounter new or unfamiliar portions of the district, which open them up to new possibilities. District wayfinding needs to work for both Strollers and Striders, so that visitors are set up to successfully reach their intended destinations and (ideally) discover new places to enjoy along the way. While this plan focuses primarily on the physical realm, it is essential that pedestrian wayfinding be paired with virtual resources on the 50th & France website and navigation tools like Google and Apple Maps. To aid navigation, parking garages and public spaces or iconic district elements should be intentionally named and called out in a consistent manner so that visitors can navigate the district without having to refer to businesses that may change over time. 50th & France Home Page The South Parking Ramp entry at Lunds does not have recognizable Parking Marker signage like the other garage entries 3Getting Here: REMOVING BARRIERS TO ENTRY FOR VISITORS SOUTH P Page 15 of 70 7 Getting Here: REMOVING BARRIERS TO ENTRY FOR VISITORS North Parking Garage Entrance Center Parking Garage Entrance South Parking Garage Entrance at 51st Parking Marker at South Parking Garage Entry Drive at 51st WELCOME POINTS Visitors primarily enter the district along 50th Street or France Avenue, but neither road has direct access to the parking ramps. Parking Direction Wayfinding Signs point travelers down Market, Halifax, or 51st where they encounter Parking Markers indicating ramp entrances. Unfortunately, some signs are mounted very high or obscured by trees, making them difficult to see; such is the case at the North and Center parking garages. These garages are underutilized compared to the more established South Garage, and may benefit from being renamed to increase geographic recognition. PARKING RAMP LOCATIONS AND ENTRIES Page 16 of 70 8 50TH FRANCE WAYFINDING PLAN RECOMMENDATIONS FOR NAVIGATING TO PARKING: Proposed changes to Parking Directional Wayfinding Signs • Rename the North Parking Garage the Market Garage. • Rename the Center Parking Garage to Nolan’s Garage. • Add signs near the garage entries noting that parking is complimentary for customers. • Increase visibility of the North and Center garage entrances by implementing any of the following: • Add projecting (“blade” or “flag”) signage to the ramp buildings with arrows for increased visibility. Locate these signs lower down the building facades so they are noticeable as drivers or pedestrians get closer to the entry doors • Add street-level signs at the driveways. • Add signage to improve the visibility of pedestrian entrances to garages. • Add a parking marker sign to the Lund’s entrance of the South Parking Garage • Update mapping on the 50th & France website and at directories to show parking ramp entry points for vehicles Pedestrian Entry Signage is only visible head-on. Add perpendicular blade or flag signage. Add signage to increase visibility of parking garage entrances Advertise that parking is complimentary to encourage shoppers to use the parking garages P PARKING 3 HOURS FREE NOLANS MARKET MARKET NOLAN’S NOLAN’S Page 17 of 70 9 STRATEGIES FOR WAYFINDING WITHIN PARKING RAMPS Once patrons exit their vehicles, finding their way out to the street is the next step. Parking garages can be tricky to navigate, but with the right treatments, we can increase patron comfort and make exiting them more convenient. • Each garage is already paired with a corresponding color for visual recognition, but selected colors could be brightened up or combined with eye-catching treatments to increase visibility and better signal pedestrian exit points • Use a combination of groundplane, wall, and ceiling interventions to guide people to internal circulation points and exits • Interior stairways can feel claustrophobic, but offer large vertical walls that make good surfaces for public art or artistic lighting that adds interest and makes navigating the garage more memorable. • Apply interventions consistently across all public ramps.Eye-catching, bright wall treatments Center Ramp Existing Conditions • Formalize recognizable interior navigation treatments: • Use bright and eye-catching treatments at key circulation and decision points • Add 50th & France branding • Add groundplane decals leading to exits • Commission art, murals, or artistic lighting to liven up interior stairwell walls • Improve Small Backlit Directory Signage • Add “You are Here” stickers to each map and orient each map to reflect the actual location and direction wherever helpful • Customize QR codes to direct users to digital maps showing their specific location • Consider the development of an app or other custom navigation system that could offer walking directions to selected destinations RECOMMENDATIONS FOR NAVIGATING FROM PARKING TO THE STREET LEVEL (ALL GARAGES): Proposed Market Garage Mural Wall Proposed Nolan’s Garage Art Wall(s) Page 18 of 70 10 50TH FRANCE WAYFINDING PLAN MAPPING AND VISUALIZING PROPOSED PARKING RAMP IMPROVEMENTS MAP OF PARKING-RELATED RECOMMENDATIONS Page 19 of 70 11 PARKING GARAGE NAVIGATION PRECEDENT IMAGERY The images above illustrate a range of treatments (overhead, groundplane, and wall) meant to clearly guide pedestrians to and from parking garages. Existing Condition of Proposed Nolan’s Garage Art Wall(s) Page 20 of 70 12 50TH FRANCE WAYFINDING PLAN ACCOMODATING PEDESTRIANS, CYCLISTS, AND OTHER MODES OF TRANSPORTATION While the district originally welcomed folks arriving by streetcar, personal vehicles were quickly embraced as the primary mode of transport for shoppers. This may still be the case; however, many visitors still arrive by bus, bike, and on foot. Just as small directory signs are strategically located for pedestrians leaving their vehicles, so too should these essential directories be made available to visitors arriving by other modes. With the increasing popularity of e-bikes and personal transporters like electric scooters, Edina and Minneapolis residents are visiting 50th & France from farther distances and appreciate wayfinding and secure parking just as much as those arriving by car. While the district does have a reasonable quantity of bike parking available, it is not shown on existing directory maps, nor is it easily available on the 50th & France website. Recommendations to improve the experience of those arriving by alternate modes of transport are below. The map on the following page shows locations of existing bike loops and provides suggestions for additional locations where they might improve convenience. Proposed locations for new small directories are noted as well. RECOMMENDATIONS FOR ACCOMODATING OTHER TRAVEL MODES The area next to the Edina Theatre has space for bike parking and is already being used that way despite the lack of formalized bike loops. • Add bike parking on the south side of 50th Street near the Edina Theatre • Update the directory maps both within the district and on the 50th & France website to include locations for bike parking and repair stations. • Consider converting some bike loops to secure bike lockers. • Add small directories at identified pedestrian entries to the district. Page 21 of 70 13 EXISTING AND PROPOSED BICYCLE PARKING AND NEW PEDESTRIAN-ORIENTED DIRECTORIES Page 22 of 70 14 50TH FRANCE WAYFINDING PLAN 4 VISUAL RECOGNITION, NAMING, NAVIGATION When navigating the district, it is helpful for visitors to be able to name an easily recognizable meeting place, or provide simple directions by listing a few key turns. While the district has a handful of key mid-block pedestrian connections, they are hard to describe and not universally known. Part of this wayfinding strategy involves selecting names that can be submitted to search engines for inclusion on their maps, further cementing people’s recognition of each place or route. Naming conventions for 50th & France’s landmarks have changed over time, largely due to establishments moving on and being replaced by new tenants. Stores and restaurants, despite their best efforts, tend to be transitory, which necessitates that naming conventions for navigation transcend individual businesses. History is not always a consistent throughline either, and collective memory can be short. What feels familiar and easily recognizable for one generation may not resonate with the next. Best practices indicate we should avoid current businesses, living people, and brand names when naming district connections and destinations. A better approach would emphasize the local context, reference icons (like the Edina Theatre) or unchanging fixed points like road names, and utilize public art to reinforce recognition. The recommendation of this strategy plan is to amplify placemaking using public art, making each connection or gathering space its own unique experience, and pairing that with a place name that resonates with the setting. Exploring 50th France: The Plaza at Nolan Mains The Fountain at 50th Spaulding’s Walk (anchored by Spaulding the Dog!) Page 23 of 70 15 FOCUS AREAS FOR PLACEMAKING & NAMING The pedestrian-oriented throughways and gathering places mapped here represent primary, but informal navigation connections or destinations. These are the focus of naming and placemaking recommendations to improve their ability to be used as meeting places or key navigation routes. • (1) The Plaza at Nolan Mains • (2) The Fountain at 50th • (pink) Circulation to and from the Plaza at Nolan Mains • (aqua) Nolan Mains shared use “Woonerf” • (dark green) Market St. to the Fountain at 50th • (yellow) Partially-covered shop access from Market to 50th St. • (red) Connection from South Parking Garage to 50th St. • (purple) South Parking Garage Corridor • (mint) Path from grocery store to South Parking Garage • (dark blue) Path from South Garage to France Avenue While the two plazas currently have features that lend easily identifiable names, the connections would benefit from placemaking to assist in cementing their identity. MARKET STREET - FOUNTAIN AT 50TH This prime connection between the two main plazas already feels welcoming, but could use a definitive element to give it its own point of reference. COVERED SHOP ACCESS This covered way has great character and just needs some inviting additions to let people know it’s a fun shortcut to and from shops! SOUTH PARKING GARAGE CORRIDOR This sparse space has good bones with the potential to be a hidden gem for those traveling to and from the South Parking Garage. CONNECTION FROM SOUTH PARKING GARAGE TO 50TH This split-level, partially covered connection along the iconic Edina Theatre offers a significant square footage of wall space to play with. EXISTING PLAZAS & MID-BLOCK PEDESTRIAN-ORIENTED CONNECTIONS Page 24 of 70 16 50TH FRANCE WAYFINDING PLAN NAMING CONVENTIONS PROPOSED NAMES The map on the following page illustrates proposed corridor and place names for the district. Names will be reinforced in a variety of ways: written on gateway markers or wayfinding signage and paired with themed artwork and placemaking elements. Ideas for placemaking focus areas are included in this chapter, and should be considered starting points for commissioned artwork and detailed design. For example, “Art & Park,” named as a nod to the area’s reputation with the arts and its adjacency to the District’s original public parking garage, is envisioned as an outdoor gallery space with artwork that builds on the 50th & France brand. Placemaking is achieved by commissioning ampersand artwork in a variety of media. Recognizable from ubiquitous cultural phenomena like the ampersand t-shirt, and present within the district’s own branding, the ampersand lends itself to photo opportunities with two or more people, making it interactive and playful. While its namesake streets define vehicular navigation at 50th & France, pedestrian navigation is less easily described. A series of mid-block passages and plazas provide an intimate and human-scaled experience for shoppers. These spaces are the bones of the district and offer unique settings that set 50th & France apart from other shopping centers. Names for these walking routes have not been officially established, but this plan offers a starting point to formalize them. Names are subject to change following discussions between City staff and business/building owners, but are offered here based on early engagement. The following definitions informed the proposed pedestrian wayfinding nomenclature throughout the district: PEDESTRIAN-ORIENTED CORRIDORS: These passageways cater only to people and do not allow vehicular access. • Way: A path for traveling along • Walk: A passage for pedestrians (and bronze dogs) • Le Passage: A French word for walkway • Arcade: A sheltered walkway between buildings, especially to connect commercial shops, characterized by arches and supporting pillars. SHARED-USE CORRIDORS: These areas function for both pedestrians and occasional vehicles. • Lane: A narrow road “Art & Park” Visualization Page 25 of 70 17 PROPOSED 50TH & FRANCE NAMING CONVENTIONS Page 26 of 70 18 50TH FRANCE WAYFINDING PLAN GATEWAY MARKERS GATEWAY MARKER LOCATION MAP Gateway Marker B Gateway Marker A Whether labeled with specific names like “Theatre Way” or introduced as standalone welcome elements, gateway markers are a key recommendation throughout the district to formalize pedestrian routes make informal circulation more inviting. Strategically located at key circulation points off of Market, 50th, and France, Gateway Markers will attract interest and demonstrate a level of intentionality that will indicate to visitors that these routes are meant for pedestrian circulation. Gateway Markers can be overhead archways, standalone columns, wall- mounted signs, groundplane decals, or a combination. While customized to suit each individual location, they should carry a similar material theme so that they are recognizable as an intentional, district-specific suite of interventions. This plan recommends developing a suite of signage that complements district branding, so that distinct Gateway Markers still read as a set. These should address graphic motifs for the decals, a specific frame design and finish for metal elements, a typeface for all text, and guide the use of branded elements like the 50th & France logo and iconic ampersand. The examples shown on this spread are intended as explorations of ideas, and are not meant to indicate the exact Gateway Markers to be implemented. The pages that follow show a variety of real-world examples, and can be used to guide discussions with property owners to determine what is most fitting for each location. Page 27 of 70 19 Gateway Marker GGateway Marker E Gateway Marker F Gateway Marker C Gateway Marker D Gateway Marker H Page 28 of 70 20 50TH FRANCE WAYFINDING PLAN OVERHEAD GATEWAY MARKERS Define entrances, create a strong sense of arrival, and signal the transition into a distinct space. They also enhance visibility and can include the corridor’s name. Page 29 of 70 21 GROUND PLANE MARKERS Define passageways through changes in paving, textures, or inlaid features, helping to guide pedestrian movement. These can be temporary in order to increase familiarity in the short-term, or can be permanent. PILLAR MARKERS Vertically signal entry points, providing clear anchors that can carry signage, lighting, or decorative elements to enhance visibility and identity. BUILDING MARKERS Install murals or artful elements on adjacent structures to define gateways, integrating the entrance seamlessly into the existing architecture. Page 30 of 70 50TH FRANCE WAYFINDING PLAN Wall-mounted sign mock-ups Directional sign mock-ups PEDESTRIAN-SCALE DIRECTIONAL SIGNAGE In order to complement the gateway markers and further reinforce the proposed naming conventions, wall-mounted, or in some cases pole-mounted directional signs are proposed at key locations throughout the district. Where building owners are amenable, murals could be substituted for panel signage. While this plan does not specify exact designs for these signs, the following guidelines should be met when they are commissioned: 1. Text should be sized and fonts chosen for optimal legibility by pedestrians. 2. Colors should be high contrast for those with low vision or color-blindness. 3. All pedestrian-scale directional signage panels should be designed as a set, regardless of mounting type, and should reflect the 50th & France brand. 4. Signs should be wall-mounted wherever feasible, in order to reduce clutter. 5. While the current lightpoles are still in use, consider supplementing wall-mounted signage with banner signage mounted within the U-shaped lightposts as a low-cost, low clutter alternative that can be readily updated. Pole-mounted Directional Sign Example Building-mounted Sign Examples 22 Page 31 of 70 PROPOSED PEDESTRIAN-SCALE DIRECTIONAL SIGNAGE LOCATION MAP CORNER-MOUNTED DIRECTIONAL SIGNAGE In certain locations, directional signs could be artfully mounted to span corners in order to add visual interest to the district. 23 Page 32 of 70 24 50TH FRANCE WAYFINDING PLAN RECOMMENDATIONS FOR PLAZAS, PEDESTRIAN CIRCULATION, AND DISTRICT LANDMARKS: • Add gateway markers and directional signs at key circulation points to demarcate pedestrian routes • Add new primary directories near high volume entry points to the district, focusing on Market Street at Market Way and along France Avenue near Spaulding’s Walk. • Redesign and replace the two existing primary directories. • Plan to replace remaining branded streetscape elements (District ID signage, streetlights, parking directional wayfinding signage) once they reach the end of their useful life. Select elements that complement the district’s wayfinding and branding. • Develop themes for each untreated alley or plaza space and work with private property owners where necessary to commission artwork that reinforces the theme and contributes to a recognizable name for easy navigation. • (red) Theatre Way: Consider cinematic artwork along the N-S alley on the west side of the Theatre and the north side of the south parking ramp. Pair with a film reel-themed gateway element. • (dark blue) Spaulding’s Walk: Add a mural to east wall of the south parking ramp in order to draw the eye down Spaulding’s Walk and anchor the space. Add paw prints to the paving. • (purple) Art & Park: Build out this enclosed plaza as a fun to find secret art park primed for photo opportunities. Lean into the district’s iconic ampersand by featuring rotating artwork like ampersand murals, a larger than life “&” sculpture, and neon light displays that keep the space fresh and worthy of a return visit. • (yellow) Le Passage d’Arcade: Embrace the glass conservatory-like structure with silk floral, vine, or bough displays and archway-framed murals. Pair with themed gateway elements. • (green) Market Way: This key connection already features Adirondack chairs; encourage owners to further activate this space to engage visitors. Consider an oversized Adirondack chair to invite playful interactions and photo opportunities. Page 33 of 70 25 PLAZAS, PEDESTRIAN CIRCULATION, AND DISTRICT LANDMARK RECOMMENDATIONS MAP *NOTE: THE LOCATIONS INDICATED ARE APPROXIMATE. ACTUAL LOCATIONS SHOULD BE VERIFIED BASED ON ON-SITE CONDITIONS. Page 34 of 70 26 50TH FRANCE WAYFINDING PLAN 5 GUIDANCE FOR WAYFINDING IMPROVEMENTS As the City of Edina looks to implement the outlined pedestrian wayfinding improvements, the following guiding principles should be referenced: 1. Aim to minimize streetscape clutter. -Select locations for wall- and corner-mounted panels wherever possible -Utilize existing poles where it makes sense -Install new poles/elements sparingly and with intention -Consider walkable groundplane surface treatments -Continue clutter reduction in future streetscape projects 2. Prioritize ease of maintenance. -When possible, pole-mounted signs should be installed in landscaped areas to avoid complications during snow removal. -Select salt-resistant, durable materials where they may be impacted by snowmelt. -Plan for tamper-proof hardware and vandal-resistant finishes. 3. Weigh maintenance, operational, and replacement costs when designing future wayfinding elements. -More affordable, easily replaceable designs may make more sense in areas that are vulnerable to damage or vandalism than expensive, heavy-duty elements that cannot be replaced and must continually undergo maintenance. -Large outdoor kiosks present high costs with potential for high maintenance and operational costs since they are vulnerable to weather and vandalism. Alternatively, consider smaller wall-mounted kiosks in strategic stairways in public parking garages. 4. As transportation trends evolve, consider adapting wayfinding as needed. -Add parking locations for bikes and scooters to maps, and ensure secure parking is available -Add locations for E-V charging stations to maps and ensure they are available in adequate quantities 5. Adapt this plan to suit! Should additional wayfinding needs come to light, strategically locate common sense signage where it will have the intended impact. Just try to merge it with the established brand and keep these guidelines in mind. Implementation Page 35 of 70 27 Any new signs or sign types must be vetted against the existing signage ordinance. As the plan is realized, consider whether changes to the signage ordinance may be desired in the future. SUMMARY OF RELEVANT ORDINANCE LANGUAGE: GOVERNMENT SIGNS These are informational in nature and assist in direction and wayfinding throughout the public realm, including streets, plazas, parking garages, and other interstitial spaces not on private property. Government signs smaller than six square feet are exempt from the permit review process. Small signs to identify names of walkways are acceptable. Bike repair and bike parking signs are acceptable when smaller than six square feet each. A sign plan showing the location, mounting height, and dimensions should be filed for record keeping. Owner permission must be given for signs mounted on private property. DIRECTORY KIOSKS: The City Code has changed since the large kiosks were installed. Existing kiosks can be repaired and replaced, but require input from Engineering, Public Works and Facilities Depts. New kiosks will require a variance if located within 20 feet of a public street. A new kiosk could be installed in the interior portions of the block (away from public streets) without difficulty. Building permits are required for foundations, electrical work, etc. ELECTRONIC KIOSKS: City Code prohibits advertising and animated electronic signs. Electronic signs cannot change images more frequently than 60 seconds to avoid distraction to drivers. SMALL DIRECTIONAL SIGNS: Acceptable if less than six square feet. Cannot name any particular business by name. Must only call out public places – streets, plazas, parking, transit, etc. INTERIOR SIGNS: Signs located inside a building are not regulated by City Code. PARKING GARAGE SIGNS: Signs to identify public parking vehicle and pedestrian entrances at the street level are limited to six square feet each. Round blue “P” is recommended with size compatible for the location. Wall mounted is preferred when possible. MURALS: Artistic murals that are purely for decorative purposes and NOT for advertising purposes are allowed without limit. A concept rendering is requested to be submitted for review to confirm that they are “artistic” rather than “advertising” in nature. COMPLIANCE WITH CITY SIGNAGE ORDINANCES PROPOSED DISTRICT-WIDE WAYFINDING ELEMENTS Page 36 of 70 28 50TH FRANCE WAYFINDING PLAN IMPLEMENTATION TABLES Throughout this document, grey boxes summarize recommendations. These were used to organize more detailed lists of projects, shown here to aid implementation. First Phase projects are intended to be completed in the next two years. Second Phase projects are anticipated to take three to five years, and Third Phase projects are planned for five or more years in the future. Costs were estimated by City staff for internal budgeting purposes, do not include design/engineering/permitting fees, inflation, or other accelerators, and are subject to change. Following these tables are a series of maps that tie the listed projects by phase to their approximate geographic locations. These maps can be referenced in tandem with the implementation tables in order to organize and track projects over the coming years. 1 a Third Add projecting Arrow Signage for Improved visibility 1 ea 5,000 $5,000 City, Sign manufacturer Mount below existing Parking Marker Signs b First Add blade or wall-mounted signage at street-level of North Garage main entrance 2 ea 400 $800 City, Sign manufacturer 1' x 2' mounted near top of garage door. Visible from driver-side window. c First Add blade or wall-mounted signage at street-level of North Garage side entrance; include reference to ADA parking stalls 2 ea 400 $800 City, Sign manufacturer 1' x 2' mounted near top of garage door. Visible from driver-side window. d First Add blade or wall-mounted signage at street-level of Center Garage 2 ea 400 $800 City, Sign manufacturer 1' x 2' mounted near top of garage door. Visible from driver-side window. e First Add "Parking" symbol at pedestrian entries at Nolan's Center Garage (all 3 stairways) 6 ea 300 $1,800 City, Sign manufacturer "D" on the Map of parking-related recommendations on page 10 f First Add "parking" symbol at pedestrian entry to North Market Ramp (east stairway) 2 ea 300 $600 City, Sign manufacturer g Second Add sign near entrance to Center/Nolan's Garage to indicate free customer parking 1 ea 2,000 $2,000 City, Sign manufacturer "A" on the Map of parking-related recommendations on page 10 h Second Add sign near entrance to North/Market Garage to indicate free customer parking 1 ea 2,000 $2,000 City, Sign manufacturer "A" on the Map of parking-related recommendations on page 10 i Second Rename North and Center Parking Garages to Market Garage and Nolan’s Garage 1 ea 1,000 $1,000 City, marketing consultant j Second Change (remote) Parking Directional Wayfinding Signs with new names of North & Center Garages 5 ea 1,000 $5,000 City, Sign manufacturer "B" on the Map of parking-related recommendations on page 10 k Third Change (large on-site) Parking Marker Signs with new names of North and Center Garages 2 ea 5,000 $10,000 City, Sign manufacturer 2-sided, so 4 sides total. 24 letters. SUBTOTAL $29,800 Qty Unit Unit Price Improve visibility of North and Center Parking Garage driveway entrances Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Page 37 of 70 29 Estimated Cost Responsible Party / PartnersPhase Project ID Recommendation and Implementation Method NotesQtyUnitUnit Price 2 a Third Add large Parking Marker sign (similar to 51st St entrance) at Lunds driveway on Halifax 1 ea 25,000 $25,000 City, Sign manufacturer "C" on on the Map of parking-related recommendations on page 10 b First Add wall-mounted "public parking" sign at entry to garage near Edina Liquor 1 ea 2,000 $2,000 City, Sign manufacturer "C" on on the Map of parking-related recommendations on page 10 c Second Add sign near entrances to indicate free customer parking 2 ea 2,000 $4,000 City, Sign manufacturer "A" on the Map of parking-related recommendations on page 10 SUBTOTAL $31,000 Improve visibility of South Parking Garage entrance near Lunds & Byerlys 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 3 a First Replace missing banners on light poles on Market, 50th, 51st, France and Halifax 1 ea 6,000 $6,000 City, Sign manufacturer SUBTOTAL $6,000 Restore consistent branding in public realm 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 4 a First at lobby of North Ramp (east stairway)2 ea 2,000 $4,000 City, Sign manufacturer "H" on the Map of Parking-related Recommendations on page 10 b First at lobby of South Ramp (near Edina Liquor)1 ea 2,000 $2,000 City, Sign manufacturer "H" on the Map of Parking-related Recommendations on page 10 SUBTOTAL $6,000 Add New Small Backlit Directories in Missing Locations 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 5 a First At pedestrian entry points to business district at Halifax, 49th and 51st 3 ea 500 $1,500 City, Sign manufacturer b First At or near E-Line transit stations 1 ea 1,000 $1,000 City, Sign manufacturer SUBTOTAL $2,500 Add new small directories on sidewalks 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Page 38 of 70 30 50TH FRANCE WAYFINDING PLAN Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 6 a First Adopt formal names for The Plaza at Nolan Mains, The Fountain at 50th, and Art & Park Plaza 3 ea 0 $0 City b First Adopt formal names for all pedestrian walkways ea 0 $0 City c First Record names with USPS, Google and others as appropriate 1 ea 500 $500 City, USPS, website providers d First Add 360' photos of pedestrian walkways to Google and other online maps 1 ea 4,000 $4,000 City, photographer e First Install alley name signs in South Block (5000)6 ea 100 $600 City sign shop or Sign Manufacturer Spaulding's Walk, Theatre Way f First Install alley name signs in Center Block (4900)20 ea 100 $2,000 City sign shop or Sign Manufacturer Nolan's Lane, Plaza Way, Market Way, & Le Passage d'Arcade SUBTOTAL $7,100 Establish naming convention for public plazas and public pedestrian routes (Nolan's Lane, Plaza Way, Market Way, Le Passage d'Arcade, Theatre Way, Spaulding's Walk, Le Passage d'Art, Art & Park, The Fountain on 50th , The Plaza at Nolan Mains) 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 7 a First Commission updated maps for use in all on-site directories and website 1 ea 3,000 $3,000 City, graphic designer "G" on the Map of parking-related recommendations on page 10. Include the new garage names, note parking garage entry points for vehicles, show bike parking locations, and add custom "You are Here" markers to each sign along with QR codes that pull up the specific location of the directory on google maps to aid in navigation. b First Update map in small backlit directory cases 12 ea 100 $1,200 City, Sign Manufacturer c First Update map in large directories on 50th St 2 ea 100 $200 City, Sign Manufacturer e NA Print paper brochures with map for use by merchants and general distribution 500 ea 1 $500 50th & France Business Association f NA Update the District Map on the 50th & France Website 1 ea 0 $0 50th & France Business Association SUBTOTAL $4,900 Update District Mapping 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 IMPLEMENTATION TABLES CONTINUED Page 39 of 70 31 Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 8 a First Commission marketing, branding, design specialist to create color palette and iconography guide 1 ea 3,000 $3,000 City b First Install eye catching decorative informational signs at North Ramp, east stairway interior, first level 1 ea 10,000 $10,000 City "F" on the Map of parking-related recommendations on page 10 c First Install eye catching decorative informational signs at South Ramp, lower level interior stairway by Lunds 2 ea 1,000 $2,000 City, Painter, Sign Manufacturer "F" on the Map of parking-related recommendations on page 10 d First Install eye catching decorative informational signs at South Ramp, level two stairway by 3939 & Lunds 1 ea 1,000 $1,000 City, Painter, Sign Manufacturer "F" on the Map of parking-related recommendations on page 10 e First Install eye catching decorative informational signs at Center Ramp, west stair, lower level entrance 2 ea 1,000 $2,000 City, Painter, Sign Manufacturer "F" on the Map of parking-related recommendations on page 10 f Second Install eye catching decorative informational sign, mural or lighting at Center Ramp, west stair, first floor exit (interior) 1 ea 2,000 $2,000 City, Painter or Muralist "F" on the Map of parking-related recommendations on page 10 g First Install eye catching decorative informational signs at Center Ramp, plaza stair, lower level entrance 2 ea 1,000 $2,000 City, Painter, Sign Manufacturer "F" on the Map of parking-related recommendations on page 10 h First Install eye catching decorative informational sign, mural or lighting at Center Ramp, plaza stair, first level exit (interior) 1 ea 10,000 $10,000 City, Painter or Muralist "F" on the Map of parking-related recommendations on page 10 i First Install eye catching decorative informational signs at Center Ramp, east stair, lower level entrance 1 ea 1,000 $1,000 City, Painter, Sign Manufacturer "F" on the Map of parking-related recommendations on page 10 j Second Install eye catching decorative informational sign, mural or lighting at Center Ramp, east stair, first level exit (interior) 1 ea 2,000 $2,000 City, Painter or Muralist "F" on the Map of parking-related recommendations on page 10 SUBTOTAL $35,000 Improve navigation from interior of Parking Garages 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Page 40 of 70 32 50TH FRANCE WAYFINDING PLAN Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 9 a First Install post-mounted marker at Nolan Lanes (near Market/Halifax driveway and Juicery) 1 ea 5,000 $5,000 City, Sign Manufacturer, Building Owners "G" on the Plazas, Pedestrian Circulation, and District Landmark Recommendations Map on page 25 b First Install post-mounted or wall- mounted marker at Arcade/Market driveway (by Spalon) 1 ea 5,000 $5,000 City, Sign Manufacturer, Building Owners "G" on the Plazas, Pedestrian Circulation, and District Landmark Reocmmendations Map on page 25 c Second Install marker at Theatre Way (at 50th St)1 ea 5,000 $5,000 City, Sign Manufacturer, Building Owners "G" on the Plazas, Pedestrian Circulation, and District Landmark Reocmmendations Map on page 25 d Third Install marker at Market Way & Market (near Mr. Pauls)1 ea 5,000 $5,000 City, Sign Manufacturer, Building Owners "G" on the Plazas, Pedestrian Circulation, and District Landmark Reocmmendations Map on page 25 e Third Install markers at other strategic locations TBD 2 ea 5,000 $10,000 City, Sign Manufacturer, Building Owners "G" on the Plazas, Pedestrian Circulation, and District Landmark Reocmmendations Map on page 25 SUBTOTAL $30,000 Add Gateway Markers to key pedestrian corridors 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 10 a First install small directional signs in South Block (5000)10 ea 100 $1,000 City, Sign Manufacturer, Building Owners quantities are estimated; need to verify actual location and type b First install small directional signs in Center Block (4950+)20 ea 100 $2,000 City, Sign Manufacturer, Building Owners quantities are estimated; need to verify actual location and type c First install small directional signs in North Block (4900)5 ea 100 $500 City, Sign Manufacturer, Building Owners quantities are estimated; need to verify actual location and type d First install small direction signs by in West Block (US Bank & Post Office)5 ea 100 $500 City, Sign Manufacturer, Building Owners quantities are estimated; need to verify actual location and type SUBTOTAL $4,000 Add Supplemental Wayfinding Markers 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Estimated Cost Responsible Party / PartnersPhase Project ID Recommendation and Implementation Method NotesQtyUnitUnit Price 11 a First Add new primary directory on Market St near the Plaza at Nolan Mains 1 ea 25,000 $25,000 City, Sign Manufacturer or Streetscape Manufacturer b Second Replace Primary Directories on 50th Street with either traditional or digital kiosks 2 ea 25,000 $50,000 City, Sign Manufacturer or Streetscape Manufacturer Consider directories with a smaller footprint; also consider upgrading to digital signage that is easy to update and more engaging to customers c Third Add new primary directory at 5000 block of France 1 ea 25,000 $25,000 City, Sign Manufacturer or Streetscape Manufacturer SUBTOTAL $100,000 Add and Update primary directories in strategic locations of highest pedestrian visibility 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 IMPLEMENTATION TABLES CONTINUED Page 41 of 70 33 Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 12 a First Art mural - Art & Park, South Ramp wall, east side 1 ea 10,000 $10,000 City, Arts Commission, stakeholders, muralist See map on page 25 b Second Art mural - Spaulding's Walk, South Ramp wall 1 ea 10,000 $10,000 City, Arts Commission, stakeholders, muralist See map on page 25 c First Art mural - Art & Park, South Ramp wall, south side 2 ea 3,000 $6,000 City, Arts Commission, stakeholders, muralist See map on page 25 d Second Art mural - Art & Park, South Ramp wall, south side 4 ea 3,000 $12,000 City, Arts Commission, stakeholders, muralist See map on page 25 e NA Art mural - Art & Park, 3925 wall (north side)2 ea $0 Privately owned building - Al Larson f NA Art mural - Art & Park, 3939 wall (west side)1 ea $0 Privately owned building - Paster Cos. g First Lighting - Art & Park, update overhead lighting to improve sense of place and art theme 6 ea 100 $600 City, Lighting supplier h Second Theatre Way, overhead light strings - possibly movie themed 10 ea 100 $1,000 City, Lighting supplier i Second Le Passage d'Arcade, overhead light strings 4 ea 100 $400 City, Lighting supplier SUBTOTAL $40,000 Create memorable Focus Areas to assist in Wayfinding; include place-making elements such as: art murals, lighting and streetscape 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 13 a First install sign for bike repair near Spalon at Arbor Arcade 1 ea 1,000 $1,000 City, Sign Manufacturer, Building Owners b First install directional signs for bike repair near Market and NM Plaza 2 ea 100 $200 City, Sign Manufacturer c First install signs for loading function near Spalon at Arbor Arcade 2 ea 100 $200 City, Sign Manufacturer, Building Owners d First paint sign on pavers of Arbor Way (by Spalon) "no vehicles past this point" 1 ea 300 $300 City e First install sign for loading function in Nolan's Lane 3 ea 100 $300 City, Sign Manufacturer, Building Owners f First Install white pedestrian route markings and/or reflective bollards on floor of South Ramp leading from Edina Liquor to Art & Park 1 ea 1,500 $1,500 City assume 10 bollards at $50 each SUBTOTAL $3,500 Estimated Total = $299,800 Other Wayfinding Improvements 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 Page 42 of 70 34 50TH FRANCE WAYFINDING PLAN Qty Unit Unit Price Phase Project ID Recommendation and Implementation Method NotesEstimated Cost Responsible Party / Partners 14 a Third Decorative façade improvements at 51st Street vehicle entrance to South Parking Garage 1 ea 30,000 $30,000 City, stakeholders, architect, engineer See map on page 25 b Third Decorative façade improvements at Lunds & Byerlys vehicle entrance to South Parking Garage 1 ea 100,000 $100,000 City, stakeholders, architect, engineer See map on page 25 c Third New District ID Monuments at each entry point into the overall business district 3 ea 20,000 $60,000 3 in Edina, also one in Mpls d Third New lightpoles with integrated banners to identify the business district 40 ea 12,000 $480,000 e First Install bike parking loops within Theatre Way 3 ea 800 $2,400 City coordinate with mapping updates if possible SUBTOTAL $672,400 Plan for Future Updates to Public Facades and Streetscape in Public Realm 50th France Wayfinding Implementation Matrix - DRAFT May 22, 2025 Page 1 of 1 IMPLEMENTATION TABLES CONTINUED Page 43 of 70 35 FIRST PHASE PROJECT MAP (1-2 YEARS) PHASING DIAGRAMS Page 44 of 70 36 50TH FRANCE WAYFINDING PLAN SECOND PHASE PROJECT MAP (3-5 YEARS) Page 45 of 70 37 THIRD PHASE PROJECT MAP (5+ YEARS) Page 46 of 70 38 50TH FRANCE WAYFINDING PLAN 6 This appendix provides supplementary materials compiled for stakeholder meetings held throughout the project development process. Additionally, this section contains a comparison table outlining the potential options for digital kiosks, evaluating each against a set of predefined criteria such as cost, functionality, and user accessibility. Appendix Page 47 of 70 39 Welcome & Introductions Project Background Potential Solutions: What ideas do you have? Existing Wayfinding & Landmarks: - What issues are you seeing? - What are the district’s landmarks and how should we refer to them? 4/4 MEETING AGENDA EDINA 50TH & FRANCE PEDESTRIAN WAYFINDING PLAN 1 2 3 STAKEHOLDER ENGAGEMENT PACKET (4/4 AND 4/9/25 MEETINGS) Page 48 of 70 40 50TH FRANCE WAYFINDING PLAN focus group meeting 4/9 Mtg/w Stakeholders project intro background sheet 1 »Title: 50th & France Pedestrian Wayfinding Strategy Plan »Purpose: This plan aims to improve how pedestrians navigate Edina’s 50th & France business district through: –Analysis of the district’s existing wayfinding and placemaking features –Identification of gaps and opportunity points –Development of a coordinated system of wayfinding that clarifies arrival, destinations and circulation –Drafting recommendations for new/ updated signage, wayfinding locations, art/placemaking interventions, and district naming conventions –Creating a report with findings and guidance on implementation/phasing of proposed improvements PROJECT SCHEDULE MARCH APRIL MAY 3/14 Kickoff & Site Tour 4/4 Mtg/w Stakeholders 5/16 Final Report 5/TBD Present Initial Recs to Stakeholders UNDERSTAND NEEDS & OPPORTUNITIES DRAFT RECOMMENDATIONS & PREPARE REPORT Properties to be redeveloped STAKEHOLDER ENGAGEMENT PACKET Page 49 of 70 41 edina 50th & france wayfinding plan existing district elements wayfinding 2 District ID Monument Lightpole District ID Primary Directory Parking ID Wayfinding SignSmall Digital Directory Parking Directional Wayfinding Sign Internal Parking Garage Wayfinding Artwork NAVIGATION ASSISTANCE Do these elements contribute to a coherent visual identity for the district? Do they stand out when people are looking for them, but blend into the surroundings when they’re not? Are there any types of wayfinding not in the group below that the district would benefit from having? Which of these are working well, and which ones need updating? Page 50 of 70 42 50TH FRANCE WAYFINDING PLAN focus group meeting district landmarks Visual Recognition Naming PARKING GARAGE - EXISTING CONNECTIONS North Parking Garage Entrance Center Parking Garage Entrance South Parking Garage Entrance STAKEHOLDER ENGAGEMENT PACKET Page 51 of 70 43 edina 50th & france wayfinding plan PLAZAS & PEDESTRIAN - EXISTING CONNECTIONS Page 52 of 70 44 50TH FRANCE WAYFINDING PLAN focus group meeting »Are there distinct districts within 50th & France that want their own names? What should they be? »What are the recognizable landmarks? Pharmacy, post office? Consider potential for change over time... »Avoid current businesses, living people, brand names »Encourage historical references, local context, local relevance and meaning, public art NAMING CONVENTION BEST PRACTICES Draw & label them STAKEHOLDER ENGAGEMENT PACKET Page 53 of 70 45 edina 50th & france wayfinding plan ROLE OF PUBLIC ART 50th & France has some public art throughout the district, with Spaulding the Dog and new murals. These can function as meeting points for visitors and offer points of visual recognition as people move throughout the district. Public art contributes to a sense of place, offers whimsy and interest, and can make a place feel unique and identifiable. Page 54 of 70 46 50TH FRANCE WAYFINDING PLAN focus group meeting ROLE OF PUBLIC ART potential solutions 3 As we look to define elements and design criteria for an improved and unified wayfinding strategy across the district, it can be helpful to study what is being done in other places. From public art and placemaking that make areas into recognizable destinations, to signage at points of arrival, and wayfinding throughout the district, take a look at the imagery on the following pages, and circle examples that you think have merit at 50th & France: PUBLIC ART & PLACEMAKING EXAMPLES Circle those you like! STAKEHOLDER ENGAGEMENT PACKET Page 55 of 70 47 edina 50th & france wayfinding plan STRATEGIES FOR WAYFINDING IN PARKING GARAGES Circle those you like! Page 56 of 70 48 50TH FRANCE WAYFINDING PLAN focus group meeting INT’L STRATEGIES FOR PEDESTRIAN-SCALE WAYFINDING Circle those you like! STAKEHOLDER ENGAGEMENT PACKET Page 57 of 70 49 edina 50th & france wayfinding plan SIGNAGE TYPES AND STYLES Circle those you like! WHAT MIGHT WORK HERE? A well-executed wayfinding system must establish a cohesive and consistent visual hierarchy to optimize clarity, streamline navigation, and enhance user experience. Page 58 of 70 50 50TH FRANCE WAYFINDING PLAN KIOSK SYSTEM IKE SMART CITY SOOFA TOUCHSOURCE MVIX Website Ike Smart City Website Soofa Digital Website TouchSource Website MVIX Website Upfront Cost $0 $20,000 (does not include footing for surface mount) $45k (includes installation)$10,000-$20,000+ each Annual Cost $0 $5,000 annual fee after 1 year $1,500-$2,000 annual fee ? Advertising Requirement Required Not required; 20% share of net revenue annually with advertising if used Not required Not required Advertiser Type ?Any business Any business Any business Weather Resistance Built for extreme weather conditions. Fabricated with premium hardware. Can operate in temps -10oF to 100oF; may experience a shorter battery life in colder tempertures if snow is not cleared off the solar panels, requiring battery replacement in as little as 2 days. There is no cost to replace the battery- Soofa will ship them out as needed. Built for extreme weather conditions. Includes internal climate control, tempered, laminated glass, and variable visibility settings. Built for extreme weathrer conditions. Enclosed to protect from extreme weather Comparable Markets Installed in Minneapolis (Nicollet Mall & 7th Street) Installed in Sun Prairie, WI Installed in Legacy Plaza in Ludington, MI ? Appearance/ Customizability App are customizable Black & white screens similar to e-readers. Exterior can be customized and the screen can show up to 4 different content widgets. Most pertinent would likely be wayfinding and event/program advertisements. Apps can be customized at a cost of $2500 Apps are customizable Solar Power or Electricity Electrical 100% Solar-Powered (up to 23 hours operating per day); kiosk needs to be placed in an area that gets an adequate amount of sun exposure (avoid north side of buildings, near trees); if snow covers the panel and isn't cleared within 2 days, the battery may need replacing (easy to replace and no cost) Electrical; Standard 120 volt-20 AMP MC Cable, electrician-installed duplex box inside cabinet. Knockout in base (dedicated-circuit not necessary) Electrical; While Ethernet / hard wired connection is recommended - you can often leverage WiFi instead Content Upload Process Via Online Software Via Online Software (Access to test upload software upon request) Via Online Software (Access to test upload software upon request) Via Online Software Customer Support Yes, included, however overall they have been very difficult to get a hold of Yes, content management and support is included. They have been very responsive in answering our questions. Full service maintenance is included if there are 3 signs or more in an area (includes install and cleaning) Yes, included in annual fee, appears to be quite responsive based on email exchanges Yes, included. Increased support can occur at a cost. Additional Features Emergency Call System (optional) User analytics User Analytics QR Code on the kiosk screen which brings users to a mobile map User Analytics User analytics COMPARISON OF DIGITAL KIOSK PRODUCTS Page 59 of 70 51 KIOSK SYSTEMIKE SMART CITYSOOFA TOUCHSOURCE MVIX WebsiteIke Smart City WebsiteSoofa Digital Website TouchSource Website MVIX Website Upfront Cost$0 $20,000 (does not include footing for surface mount) $45k (includes installation)$10,000-$20,000+ each Annual Cost$0 $5,000 annual fee after 1 year $1,500-$2,000 annual fee ? Advertising RequirementRequiredNot required; 20% share of net revenue annually with advertising if used Not required Not required Advertiser Type?Any business Any business Any business Weather ResistanceBuilt for extreme weather conditions. Fabricated with premium hardware. Can operate in temps -10oF to 100oF; may experience a shorter battery life in colder tempertures if snow is not cleared off the solar panels, requiring battery replacement in as little as 2 days. There is no cost to replace the battery- Soofa will ship them out as needed. Built for extreme weather conditions. Includes internal climate control, tempered, laminated glass, and variable visibility settings. Built for extreme weathrer conditions. Enclosed to protect from extreme weather Comparable MarketsInstalled in Minneapolis (Nicollet Mall & 7th Street) Installed in Sun Prairie, WI Installed in Legacy Plaza in Ludington, MI ? Appearance/ Customizability App are customizableBlack & white screens similar to e-readers. Exterior can be customized and the screen can show up to 4 different content widgets. Most pertinent would likely be wayfinding and event/program advertisements. Apps can be customized at a cost of $2500 Apps are customizable Solar Power or ElectricityElectrical100% Solar-Powered (up to 23 hours operating per day); kiosk needs to be placed in an area that gets an adequate amount of sun exposure (avoid north side of buildings, near trees); if snow covers the panel and isn't cleared within 2 days, the battery may need replacing (easy to replace and no cost) Electrical; Standard 120 volt-20 AMP MC Cable, electrician-installed duplex box inside cabinet. Knockout in base (dedicated-circuit not necessary) Electrical; While Ethernet / hard wired connection is recommended - you can often leverage WiFi instead Content Upload ProcessVia Online SoftwareVia Online Software (Access to test upload software upon request) Via Online Software (Access to test upload software upon request) Via Online Software Customer SupportYes, included, however overall they have been very difficult to get a hold of Yes, content management and support is included. They have been very responsive in answering our questions. Full service maintenance is included if there are 3 signs or more in an area (includes install and cleaning) Yes, included in annual fee, appears to be quite responsive based on email exchanges Yes, included. Increased support can occur at a cost. Additional FeaturesEmergency Call System (optional) User analytics User Analytics QR Code on the kiosk screen which brings users to a mobile map User Analytics User analytics Page 60 of 70 52 50TH FRANCE WAYFINDING PLAN Page 61 of 70 BOARD & COMMISSION ITEM REPORT Date: June 26, 2025 Item Activity: Discussion Meeting: Arts & Culture Commission Agenda Number: 7.2 Prepared By: Laura Fulton, Recreation Supervisor Art Center Item Type: Report & Recommendation Department: Parks & Recreation Item Title: ACC Workplan Update Action Requested: Discuss 2025 Workplan and update Information/Background: Attached, please find the updated 2025 Arts and Culture commission work plan. Supporting Documentation: 1. 2025 ACC Workplan June update Page 62 of 70 Page 63 of 70 Page 64 of 70 BOARD & COMMISSION ITEM REPORT Date: June 26, 2025 Item Activity: Information Meeting: Arts & Culture Commission Agenda Number: 7.2.1 Prepared By: Laura Fulton, Recreation Supervisor Art Center Item Type: Report & Recommendation Department: Parks & Recreation Item Title: Initiative 1.1.4 Commission Participation in Community Events Action Requested: No action requested. Information/Background: Attached, please find information on the 4th of July Parade Supporting Documentation: 1. 2025 Parade Rules 2. 2025 Line Up Unit Alpha 3. 2024 Edina 4th of July Parade_MAIN MAP Page 65 of 70 Edina’s great 4th of July Parade will take place on July 4th, 2025. If you would like to participate in the parade, your registration must be completed by May 15th. You will be advised of participation by June 15th. Please read this complete document prior to registering. SELECTION PROCESS The Edina Parade Committee must receive all completed applications and supporting documentation by May 15th. Incomplete applications or applications received after this date may not be considered. Further, failure or refusal to provide satisfactory proof of insurance will result in rejection of your application. • The Parade Committee will notify applicants of whether or not their entry has been accepted no later than June 15th. • The Parade Committee reserves the right to reject any application considered by the Committee to be inconsistent with the goals, values and objectives of the Parade. • All parade entrants are encouraged to parade, and to embrace the theme which will be determined soon. Entries that involve the parade theme or have entertainment value are preferred. • The parade is limited to approximately 90 entries. Entries will be limited to a maximum of 30 feet of staging space on Willson Road, unless exceptions are pre-approved by the Parade Committee. Entries must be designed to maintain no more than 50 feet walking spread on the parade route, unless exceptions are pre-approved by the Parade Committee. All decisions of the Parade Committee are binding and final The Parade Committee may limit the number of entries or the size of entries based upon Category or Type in order to promote the overall balance of the Parade. The Parade content guidelines are: Entertainment (70%); Community, Political, and Sponsoring Business (30%). GENERAL PARADE RULES • All participants are responsible for ensuring that the design and operation of their entry is safe and reliable. • Vehicles must continue moving and not stop to wait for walkers in their unit; walkers must keep pace with their vehicle. • Participants may not get on or off of a moving float or moving vehicle at any time during the Parade. • Participants may not throw any item from a moving vehicle or float. Walkers may distribute candy, coupons, flyers, stickers or other items. If items are thrown from your float or vehicle, it may/will adversely affect your placement in the following year’s parade. Liability for injuries by thrown items will be covered by the participant. • Water guns or any projectiles are prohibited. • Loudspeakers or voice amplifiers are not permitted. • Children in the parade must be adequately supervised. Page 66 of 70 • Applicants are required to ensure the safety of persons riding on floats or motorized vehicles. • Participants on bicycles, scooters, skates, skateboards, etc. must wear proper safety equipment. • Motorized vehicles must maintain a safe distance between units. • All performances must be conducted while moving. Extended static or “stand still” performances create lags in the parade which detract from the quality of the event. • No changing places in the parade lineup. • Smoking or the consumption of alcohol or prohibited drugs is strictly prohibited. POLITICAL ENTRY RULES • Office-holder and candidate units are limited to 10 people and a vehicle or a float. • Political party units are limited to 50 people and a vehicle or float. RELIGIOUS ENTRY RULES • Entry participants shall not personally advance religious opinions to individuals in the parade audience. • Entrance to the parade may be denied to non-Edina organizations. ANIMAL ENTRY RULES • Animals participating in the parade must be kept under control. If you cannot control your animal, or its presence presents a safety issue, please leave the parade with your animal rather than risk a potential problem. • Entries involving animals of any kind must provide for their own clean-up or “pooper-scooper” immediately following their entry. USE OF PHOTOS OR IMAGES • The Edina Parade Committee employs a photographer to capture the Parade event. With your participation application and/or participation in the parade, you agree that the City of Edina, the Edina Community Foundation, and The Edina Parade (committee) may use you/your organization’s image(s) for publicity, marketing, online and on printed pieces. The above noted entities will NOT sell your image to any other organization for use, OR make you/your organization’s image(s) freely available to any other entity. SPONSORSHIP OPPORTUNITIES To participate in the parade, business must be sponsors of the Edina Parade. For more information about becoming a sponsor, go to https://edinaparade.org/sponsors or contact us at ecf@edinacommunityfoundation.org. The Parade Committee and the community are grateful for your support of the parade. We ask that you blend your commercial message with the theme of the parade. Page 67 of 70 Check In Unit STARTER ORDER Staging LocatioFeet Exit Unit Type Notes Category 65 1st John Philip Sousa Memorial Band/Premier Farm Machine Edina Exec Plaza MERGE Halifax BAND / HORSES Entertainment 63 Accredited Investors - BANNER Willson Rd 40 feet Halifax vehicle and walkers Sponsor 14 Ambrosia Coffee Willson Rd 50 feet Halifax BANNER ONLY Sponsor 35 Anti-Racism Collective Willson Rd 40 feet Halifax walkers Community 39 Authentique Beauties Pageant of MN Willson Rd 40 feet Halifax vehicle Community 10 Braemar City of Lakes Figure Skating Club Willson Rd 40 feet Halifax vehicle & walkers Community 60 Brahma Kumaris of Minneapolis Willson Rd 40 feet Halifax walkers Community 38 Carver County Mounted Posse Edina Exec Plaza MERGE Halifax HORSES Entertainment 26 Center for Pediatric Movement Willson Rd 50 feet Halifax walkers Community 71 Chang's Yong In Martial Arts Willson Rd 40 feet Halifax walkers Community 13 Chick-fil-A - VETERANS DINNER sponsor Willson Rd 40 feet Halifax sponsor walking Sponsor 9 Crown Bank - PRESENTING Fireworks Willson Rd 40 feet Halifax BANNER ONLY Sponsor 36 Dave Irey- 1929 Chevrolet Truck Willson Rd 40 feet Halifax vehicle Community 34 Edina Arts & Culture Commission Willson Rd 40 feet Halifax walkers Community 49 Edina Asian American Alliance Willson Rd 40 feet Halifax walkers Community 68 Edina Basketball Association Willson Rd 40 feet Halifax walkers Community 20 Edina City Council: Hovland City Hall MERGE Halifax vehicle 23 Edina Football Association Willson Rd 50 feet Halifax vehicle & walkers Community 30 Edina Garden Council Willson Rd 50 feet Halifax vehicle and walkers Community 28 Edina Girl Scouts Willson Rd 50 feet Halifax vehicle & walkers Community 67 Edina Hockey Association Willson Rd 50 feet Halifax ZAMBONI Community 29 Edina League of Women Voters Willson Rd 50 feet Halifax walkers Community 19 Edina Magazine - BANNER Willson Rd 40 feet Halifax walkers Sponsor 21 Edina Middle School/Alumni Marching Band Willson Rd 50 feet Halifax BAND Entertainment 22 Edina Public Schools - Dr. Daniel Bittman Willson Rd 50 feet Halifax SCHOOL BUS Community 25 Edina Swim Club Willson Rd 50 feet Halifax walkers Community 37 Ellingson & Ellingson Willson Rd 40 feet Halifax BANNER ONLY Sponsor 48 Enso Daiko on Bobby & Steve's truck - BANNER Edina Exec Plaza MERGE Halifax vehicle & drummers Entertainment 8 Explore Edina - PRESENTING sponsor Willson Rd 40 feet Halifax BANNER ONLY Sponsor 42 Fox Realty - BANNER Willson Rd 40 feet Halifax vehicle & walkers Sponsor 41 Grandview Tire & Auto Willson Rd 40 feet Halifax BANNER ONLY Sponsor 17 Hennepin County Sheriff Edina Exec Plaza MERGE Halifax HORSES Political 70 HiJinks Stilt Walkers Willson Rd 50 feet Halifax Walkers Entertainment 69 Jack Brass Willson Rd 50 feet Halifax BAND Entertainment 31 Jerry's Foods - BANNER Willson Rd 40 feet Halifax vehicles & walkers Sponsor 47 Just Brandon's Family and Friends Willson Rd 40 feet Halifax vehicle & walkers Sponsor 27 Kracker Jacks Drumline Willson Rd 40 feet Halifax DRUMS Entertainment 33 Lakeville North High School Marching Band City Hall MERGE Halifax BAND Entertainment 64 Lunds & Byerly's - BANNER Willson Rd 40 feet Halifax vehicles & walkers Sponsor 32 M Health Fairview Willson Rd 40 feet Halifax BANNER ONLY Sponsor 2 Minnesota Equestrienne Edina Exec Plaza MERGE Halifax HORSES Entertainment 7 Minnesota Pipes & Drum Band Edina Exec Plaza MERGE Halifax BAND Entertainment 45 Minnesota Superheroes United Willson Rd 40 feet Halifax vehicle & walkers Entertainment 24 MN Force City Hall MERGE Halifax vehicle & walkers Entertainment 40 MN Job's Daughters Bethel #1 Willson Rd 50 feet Halifax vehicle & walkers Community 62 Moms Demand Action Willson Rd 40 feet Halifax walkers Community 35 NorthAmerican Bank Willson Rd 40 feet Halifax BANNER ONLY Sponsor 6 Patriotic Heritage Honor Guard Edina City Hall MERGE Halifax walkers, flags Military 11 Platinum Dance Willson Rd 40 feet Halifax walkers Community 1 Police Escort & Fire Department Eden Ave MERGE Halifax city City 73 Police Escort & Fire Department MERGE Halifax vehicle City 4 Red Bull Historic Vehicle Association Edina City Hall MERGE Halifax vehicles Military 12 Rep. Ilhan Omar Willson Rd 50 feet Halifax vehicle & walkers Political 16 Rep. Kelly Morrison Willson Rd 50 feet Halifax vehicle & walkers Political 15 Richfield High School Marching Band City Hall MERGE Halifax BAND Entertainment 43 River City Rhythm Edina Exec Plaza MERGE Halifax walkers Entertainment 44 Rotary Club of Edina Willson Rd 40 feet Halifax vehicle & walkers Community 46 Rotary Club of Edina Morningside Willson Rd 40 feet Halifax vehicle & walkers Community 66 Senate District 46 & 50 Democrats Willson Rd 40 feet Halifax vehicles & walkers Political 61 Senate District 50 Republicans Willson Rd 50 feet Halifax vehicles & walkers Political18The Westin Galleria Willson Rd 40 feet Halifax BANNER ONLY Sponsor72Tin Cups Steel Drum Band Willson Rd 50 feet Halifax BAND Entertainment 5 US Navy League Edina City Hall MERGE Halifax vehicle Military 3 US Veterans Marching, Moon Color Guard Edina City Hall MERGE Halifax walkers, flags MilitaryEDINA 4th of July PARADE LINE-UP: 2025Page 68 of 70 Market St..Market St..Wooddale Ave.Wooddale Ave.Grange Rd.Grange Rd.RoundaboutRoundabout Eden Ave.Eden Ave.RoundaboutRoundabout P2* P8 There are NEW roundabouts near starting point: Eden Ave. Edina City Hall PARKING DETAILS: There is extensive road construction near ECH. NO parking in P1, P9, P11 (and P2, except for pre-assigned units). Street parking is OK except where prohibited • Arrive early! • MVs& Veteran’s Vehicles: please refer to insert map for DRIVING ROUTES and access to ECH parking Lunds &Byerlys P5 P6 P12 HH HH Benton Ave. Benton Ave. Eden A v e. Eden A v e. P10 P11 KEY TO PARKING AREAS P1-City Hall:City Hall: Only for pre-assigned units* P2-Edina Exec. Plaza Bldg.:Edina Exec. Plaza Bldg.: Equestrian units & others by pre-assignment only P3-REDRED Lot Lot/ECC North Lot: May be closed P4-South View Middle School:South View Middle School: Open P5-GOLDGOLD LotLot/Normandale South Lot: Open P6-GREENGREEN LotLot/ECC East lot: Open P7-US BANK:US BANK: Open; their customers take precedence P8-CENTER RampCENTER Ramp: Open P9-Lunds | Byerlys:Lunds | Byerlys: No parking P10-North RampNorth Ramp: Open P11-South RampSouth Ramp: No parking P12-Ewing Ave. Lot:Ewing Ave. Lot: Open * Vehicles delivering veterans may not park in the P1-ECH lot due to road construction. They may park in any other open lot, or street parking except where prohibited P1 HH Eden Ave.Eden Ave.BridgeBridge EDINA 4th of July Parade: MAIN MAP: 2024 P3 Valley View Road/WillsonValley View Road/WillsonHWY100 P9 REGULAR UNITS MUST ENTER WILLSON RD. FROM THE SOUTH • NO southbound traffic allowed on Willson Rd • Queue up on Willson Rd by unit number, North to South • Look for # marker stake w/your number P4 HH VETERANS MEETING SPOT & HMV Queuing & Loading: P1-Edina City Hall, 4801 W. 50th St. Edina, MN 55424 VETERANS VEHICLES & MVs MUST ENTER FROM Grange Rd. or Eden Ave. Drop off veterans in front of ECH; look for tent & tables. No P1 parking for veterans’ vehicles; arrive early, drop them off & find street or lot parking 8:00 AM Coffee, H20 & donuts for veterans only 8:15 AM Red Bull HMVs queue-up starting at south end, facing Eden Ave.9:40 AM Veterans load into MVs; please assist them as necessary10:00 AM Parade Starts; MVs exit via south exit & turn east into parade PARADE ROUTES KEY PARADE ROUTE STARTING POINT ENDING POINT EDINA CITY HALL: HWY 100 N to ECH REGULAR UNITS Queue by Unit #, N to S MV QUEUE + VETERAN LOADING & DROP-OFF POINT @ECH REGULAR UNITS & MVs, EXIT Alternate Exit 1: US Bank lot to Market St., to France Ave.; N on FRANCE to Excelsior Ave.; E to HWY 100 Alternate Exit 2: E on 52nd St. to Xerxes, S to HWY 62, E to HWY 100; or E to 66th St., E on 66th to HWY 100 Southbound Southbound France Ave.France Ave.CLOSED to CLOSED to HWY 62HWY 62 Page 69 of 70 BOARD & COMMISSION ITEM REPORT Date: June 26, 2025 Item Activity: Information Meeting: Arts & Culture Commission Agenda Number: 9.1 Prepared By: Laura Fulton, Recreation Supervisor Art Center Item Type: Other Department: Parks & Recreation Item Title: Upcoming Meetings & Events Action Requested: Information only. No action requested. Information/Background: Historically, the arts and Culture Commission has held their regular meetings on the fourth Thursday of each month at 4:30 p.m. a the Edina City Hall. Date Event Location July 4th Parade See map July 24 Regular Meeting Community Room Aug. 28 Regular Meeting Community Room Sept. 6 & 7 Fall into the Arts Festival Centennial Lakes Park Sept. 25 Regular Meeting Community Room Oct. 23 Regular Meeting Community Room Nov. 20* Regular Meeting Community Room Dec. 18* Regular Meeting Community Room * Meetings adjusted due to holiday Supporting Documentation: None Page 70 of 70