HomeMy WebLinkAboutEdina Liquor Food Drive 2013
City of Edina • 4801 W. 50th St. • Edina, MN 55424
Contact: Jordan Gilgenbach, Communications Coordinator
Phone 952-826-0396 • jgilgenbach@EdinaMN.gov • www.EdinaMN.gov
FOR IMMEDIATE RELEASE
Edina Liquor Participates in Sixth-Annual Food Drive
Edina, Minn., Sept. 26, 2013 – Edina Liquor is holding a food drive through Oct. 31. All three Edina Liquor
locations are collecting food and cash donations to benefit Volunteers Enlisted to Assist People (VEAP), a
non-profit agency serving low-income, senior and disabled people in Edina, Bloomington, Richfield and South
Minneapolis.
This is Edina Liquor’s sixth year of participating in the food drive. Edina Liquor partners with Coors Light and
the Minnesota Municipal Beverage Association as part of a larger, statewide food drive.
“There is a great need in our communities and we want to help,” said Liquor Operations Director Steve
Grausam.
To entice customers to donate, Edina Liquor give customers a 10 percent discount if they donate five or
more non-perishable food items. In addition, store staff will ask customers at checkout if they would like to
donate $1 to VEAP, which will be added to the purchase total.
“This has worked really well the last few years,” Grausam said. “People don’t always remember to bring food
items, so this is a convenient and easy way to still help out this great cause.”
In conjunction with the food drive, Edina Liquor – Southdale, 6755 York Ave. S., will hold a paper-shredding
event 10 a.m. to 1 p.m. Saturday, Oct. 19. Anyone can bring personal and confidential documents for
shredding. Though the shredding is free, a donation to the local food shelf is encouraged. Edina Liquor staff
will give a coupon for 10 percent off at Edina Liquor to anyone who donates five cans of food or more at the
shredding event.
Edina Liquor collected 875 pounds of food and raised more than $1,693 in 2012. In total, the equivalent of
2,568 pounds of food was collected, a 50 percent increase over 2011 and more than six times what was
donated in 2010. Grausam said he hopes to increase this year’s donations by 20 percent, which would bring
donations to more than 3,000 pounds of food.
“There are people in our community who need help, and I know Edinans can help make this goal a reality,” he
said. “We are so grateful for the community’s support.”
The single store in the state that collects the most food will receive a $1,000 check from Coors Light and the
Minnesota Municipal Beverage Association to donate to the store’s food shelf of choice.
For more information, contact Grausam at 952-903-5732.
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