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Home My WebLink About2016-01-28 Arts Culture Commission MinutesDraft Minutes☐ Approved Minutes☒ Approved Date: 2/25/2016 Minutes City Of Edina, Minnesota Arts and Culture Commission Edina City Hall Community Room January 28, 2016 4:30 P.M. I. Call To Order Chair Meifert called the meeting to order at 4:33 p.m. II. Roll Call Commissioners Present: Kandace Ellis, Cheryl Gunness, Dana Lappin, Barbara La Valleur, Daniel Li, and Ray Meifert. Commissioners Absent: Anne Miller, Kitty O’Dea, and Steve Suckow. Staff Present: Michael Frey, General Manager, Edina Art Center; Susan Faus, Assistant Director of Parks and Recreation; Ann Kattreh, Director of Parks and Recreation; Victor Pechaty, HGA Architects; George Sutton, Sutton & Associates; and Sara Shaylie, Sutton & Associates; Jeff Bransford, Pros Consulting (via telephone). Students Representatives Present: Olivia Chen and Farhia Osman. III. Approval Of Meeting Agenda Chair Meifert noted the meeting agenda had been circulated and asked if there were requests for additions or changes. No additions to the agenda voiced. IV. Approval Of Meeting Minutes A. Approval of Minutes – Regular Meeting of November 19, 2015 B. Approval of Minutes – Regular Meeting of December 17, 2015 Chair Meifert referenced the meeting minutes of November 19, 2015 and December 17, 2015, asking if there were any additions or corrections. No corrections were noted and the minutes were approved as presented. V. Special Recognitions And Presentations No special recognitions or presentations. VI. Community Comment Draft Minutes☐ Approved Minutes☒ Approved Date: 2/25/2016 No comments. VII. Reports/Recommendations A. Grandview Update – Review Market Analysis Findings, User Group Meeting Results, and Draft Space Program – Building and Site B. Friends of the Arts in Edina Motion by Commissioner Ellis and seconded by Commissioner La Valleur that the Art and Culture Commission establish the Edina Friends of the Arts and associate with the Edina Community Foundation as a charitable partner. VIII. Correspondence And Petitions A. General Manager’s Report B. Music in Edina Report C. Public Art Edina Report D. Ways and Means Report IX. Chair and Member Comments X. Staff Comments XI. Adjournment Motion by Commissioner La Valleur and seconded by Commissioner Lappin that the Art and Culture Commission adjourn the meeting at 6:30 p.m. Ayes: Kandace Ellis, Dana Lappin, Barbara La Valleur, Daniel Li, Ray Meifert, Anne Miller, Kitty O’Dea, and Steve Suckow. Motion carried. Draft Minutes☐ Approved Minutes☒ Approved Date: 2/25/2016 Edina Arts & Culture Commission Music in Edina Report January 28, 2016 The Music in Edina working group has met January 19 & 26, 2016 to discuss several topics that have had ongoing attention. At previous meetings there was discussion about grant application. This is the intention of the Music in Edina group; however, in reviewing the specific grant applications, there is a need to be associated with a financial entity. Does the financial entity need to be a 501(c) 3 – Non- Profit, or can the financial entity be a municipality. The question of whether or not to associate with the Edina Community Foundation has been discussed. I would like further discussion about this at our January meeting. Concerns/Benefits 1. It may benefit the application process partnering with a 501 (c) 3. The ECF is a 501(c) 3 rather than the association with the city. 2. This follows along with Public Art which is currently associated with the Edina Community Foundation. Both Public Art and Music in Edina also have designated funds with the City. 3. The ECF provides a clear tax deductible path for the donor. The City also offers a tax deductible path. The only distinction between the City and the ECF is that all donations to the City are public, whereas donations to ECF may be public or private. 4. How does the Arts and Cultural Commission and Music in Edina mesh if Music in Edina associates with the Edina Community Foundation? Is this a problem? If we need a 501(c) 3 to apply for a grant, meaning the grant stipulates only money is given to non-profits, then the only option is to apply through the ECF. 5. When fund-raising for the Art and Culture Commission, what is the path to the tax deduction? Music in Edina group has attempted to include information about the Valentine Party in the Parkwood Knolls newsletter and Senior Center newsletter. We are still waiting to hear about this. Posters are going up to publicize the event. Pass the word. Respectfully submitted by Kandace Ellis Draft Minutes☐ Approved Minutes☒ Approved Date: 2/25/2016 Edina Arts & Culture Commission Public Art Edina Report January 28, 2016 The 2016 Call for Sculptures will be sent out within the next two weeks with selections for this year’s exhibition set for mid-March. The group is reviewing the Edina Public Art Guidelines with the intention of accepting them with a few updates in the spring. The group approved an increase in the honorariums for People’s Choice Awards for 1st place $1,500 (up from $1,000), 2nd place $1,000 (up from $750) and 3rd place $750 (up from $500). It was felt that this would be a greater incentive for more artists to answer our call. Public Art Edina is applying for a $5,000 Target grant (deadline is Feb. 1st) to go towards a mural project at the Aquatic Center. Before applying for the grant, it is required to fill out a 19-page Cultural Data Project which now complete. Tom Shirley, General Manager of Centennial Lakes Park; Michael Frey, two artists and I met in December to discuss the artists’ idea for a mural project at Centennial Lakes Park under two bridges. I will bring visuals to the meeting to share. I have met with Ann Kattreh and Scott Neal and both were very interested in the project and thought it was a great idea if the funding can be secured. Our next meeting is March 3rd, 2016 at 4 p.m. at City Hall. Barbara La Valleur, Chair Draft Minutes☐ Approved Minutes☒ Approved Date: 2/25/2016 Edina Arts & Culture Commission Ways & Means Committee Report January 28, 2016 Commissioners Miller, Meifert, LaValleur and Ellis met with Michael Frey on Tuesday January 12. Our discussion focused on implementing our fundraising strategies and goals. November 19, 2016 We have had two meetings [Nov. 9th attended by Ray Meifert, Anne W. Miller, Kandace Ellis, Barbara La Valleur and Michael Frey and Nov. 13 attended by Dana Lappin, Anne W. Miller, Kandace Ellis and Barbara La Valleur]. Fundraising & Research We have identified 23 $1+ million Edina companies and will determine which ones to contact with an initial letter and follow up with a phone call a few days later to schedule an appointment. Fundraising & Marketing Opportunity 1 – Performing Arts Series [catchy name to be determined] – Subscription series that would require paid admission and people would have five choice and can choose between three or all five. Fundraising & Marketing Opportunity 2 – Musical Salons in people’s home, perhaps two per year. We are compiling a list of potential hosts. Fundraising & Marketing Opportunity 3 – Pre-Shows for Edina Art Center openings inviting those donors and potential donors from the “$1 Million Club”. Invite three exhibiting artist to talk about their artwork for 5 minutes each. Grants – We’re exploring the possibility of applying for grants. There is more work to be done on that. Barbara will be applying for the annual Target grant available for a short time on Jan. 1, 2016 for the purpose of funding a mural at the Aquatic Center. We are pursuing a grant from the Metropolitan Regional Arts Council (MRAC). Draft Minutes☐ Approved Minutes☒ Approved Date: 2/25/2016 Promotional Materials – We have been working on designing an introduction template letter, a brochure, insets, post cards, thank you cards, bumper stickers, EDINA – Every Day I Need Art buttons, anticipating they will all be complete in January. Anne W. Miller, Ways & Means Chair