HomeMy WebLinkAbout1987-01-15 Arts Culture Commission MinutesEDINA ART CENTER BOARD MEETING
7:30 a.m.
JANUARY 15, 1987
EDINA ART CENTER
MEMBERS PRESENT: Jim VanValkenburg, Art Dickey, Peggy Kelly, Harriette
Bach, Judy Smith, Betty Paugh, Sharon Hale, Sandra
Clark, Dodie Paul, Peter Spokes.
STAFF PRESENT: Diana Hedges, Mollie Paulson
OTHERS: Pat Greer
I. CALL TO ORDER
The meeting was called to order by Jim VanValkenburg
A MOTION TO APPROVE THE MINUTES AS READ WAS MADE BY PETER
SPOKES AND SECONDED BY JUDY SMITH. MOTION CARRIED.
11. INTRODUCTION OF NEW BOARD MEMBERS
Jim VanValkenburg introduced Dodie Paul and Peter Spokes as our
new board members.
III. DIRECTOR'S REPORT - DIANA HEDGES
A. Classes
Statistics for Fall 2 Classes
YEAR STUDENTS CLASSES REGISTRATION FEES
1984 321 32 $ 7,850
1985 271 27 10,600
1986 441 50 13,000 (APPROX.)
2500 Winter Class schedules were mailed because of call-in
requests.
Peter Spokes pointed out that the numbers in the statistics
chart are not comparable from 1985 - 1986, and that our
total fee should be higher. Diana Hedges responded that there
were many four week sessions making the number of classes and
students higher, and that the fees for half sessions are less.
Diana Hedges also indicated that the figures submitted were
estimated for Fall 2 session and the numbers probably were higher.
Peter Spokes commented that we need accurate numbers to raise
fund money.
Pat Greer asked about switching to a January through January
system financially.
Diana Hedges thanked Judy Smith and her mailing committee for
their efficiency in getting out the winter brochures.
page 2
B. Exhibits
On January 4 the exhibit of Janis Sieve, Betty Berg, and Helen
Zabel opened and will run through January 29. There was a photo
about the opening on the front page of the "Sun" newspaper. Sandy
Clark was there as hospitality person.
The Decorators Show will open on February I.
The exhibit of Edina Art Center Faculty at the Marquette Bank of
Edina will be on display In February and March.
Diana Hedges requested that the Board position on Exhibits be
accepted soon. She reminded the Board that someone is needed to
replace Phyllis Haywa who had that duty and resigned in June.
C. Year Ending Revenue Report
Refer to last two pages.
D. Message Center
Diana Hedges reported that we have heard many positive comments
regarding our new message center and are very grateful to the
Foundation, Rotary, Federated Women's Club, and the Park and
Recreation Department for making this possible. She also
called for suggestions for the Message Center.
Pat Greer suggested that a new item put into the "Sun" newspaper
about the Message Center being "donated" would be appropriate.
Diana Hedges reported that the article was already being written.
Peter Spokes remarked that the sign could be used for "fund-raising"
also.
E. FUND DRIVE REPORT
(See pages 6 and 7)
F. CLARK GIFT GALLERY REPORT
Mollie Paulson reported that the items sold in the Clark Gift Gallery
provide 20% of the retail sales to the Art Center,
TOTAL SALES TOTAL PROFIT
1983 - $1,972 $ 394
1984 - 4,651 930
1985 - 4,845 968
1986 - 9,390 1878
There is an arrangement to sell picture frames, mats and glass
through Twin City Picture Framing Company in which the Edina
Art Center receives 10% of the total sales. The totals are as
follows:
1983 - $ 98
1984 - 113
1985 - 248
1986 - 328
page 3
G. OTHER
I. Budget' Approval
Diana Hedges reported that the City Council had approved the
budget proposals for the Edina Art Center. Membership fees
will not be raised this year. Class fees were raised 10%,
Gift Gallery discounts to members joining this year will be
dropped. Supply discount remains.
2. Board Reports
Diana Hedges requested that Board members have their year end
reports for the next meeting, February 19.
3. Grants
The Edina Art Center received notification that we did not
receive any grant money from the Walser Corporation. Peter
Spokes attended the annual arts production assistance grant
information meeting on December 17 and possibly he will meet
with the ways and moans committee to discuss this information.
4. Staff Changes
Monica Sullivan has resigned as office staff person to allow her
more time to travel and work on her own art. Also Jean Adams
resigned her position as publicist and publications Director
to accept a position as newsletter director for a large corporation.
Referring to staff changes, Pat Greer recommended that a letter
of appreciation from the Board as a form of recognition and
thanks would be nice and Dodie Paul suggested that a calligrapher
from the Art Center could make it special. The Board agreed
that we pursue the idea this month.
J. Thomas Nelson is now working for the Art Center in a professional
service capacity on publications as keyliner/graphic designer.
Diana Hedges commented that he was responsible for our winter
class brochure. (Peggy Kelly suggested that a space be made
on the brochure to survey where the student got the information
on classes at the Art Center.)
Betty Paugh commented that we should have more children's groups
like the Bluebirds come for meetings at the Art Center as it
leads to tha children taking interest In classes here.
5. Slide Show
Lee Heikens is currently working on the update of the slide
show including re-shooting some of the slides.
6. VCR
Diana Hedges reported that we had $100 donated by Don Schlosser
to be specifically for a VCR and we will be doing an in-house
fund drive to raise the additional money. (Contributions are
now being accepted.) Ann Michels has donated a large color
television sot. We believe that this equipment will enhance
the educational opportunities for our students duo to the
growing amount of art tapes available. Didna Hedges asked if
anyone on the Board has expertise in selecting a unit. Sharon
Hale offered to have her husband select the VCR.
Jim VanValkenburg MADE THE MOTION THAT WE SHOULD GO AHEAD AND
PURCHASE THE VCR WITH DONATION FUNDS BEFORE WE REACH OUR
IN-HOUSE GOAL FOR FUNDS.
THE MOTION WAS SECONDED BY Peter Spokes. MOTION CARRIED.
page 4
7. Cable TV
Diana Hedges announced that John Brady, Media Specialist
for the City has produced a video of the Art Center, and
that she did an interview with Mayor Courtney for his show.
Jim VanValkenbvrg suggested that John Brady work with Lee
Heikens on the slide show.
8. Art Center of Minnesota Meeting- January 13
Diana Hedges reported that on January 13 a meeting was held
at General Mills to discuss specific services, trends and
opportunities in the arts. In attendance were representatives
of Minneapolis Institute of Arts, Art Center of Minnesota,
the Walker Art Center, M.C. Anderson Gallery, Honeywell,
General Mills, Arts Resource and Edina Art Center. Initiated
by the Art Center of Minnesota, discussion revolved around
future plans and direction. Diana Hedges noted that the image
of larger institutions toward the Art Center of Minnesota was
that of a craft emphasis facility.
Educational revenue in the past comprised approximately 90%
of their budget where currently it is only 60%. Compared
to 70% of our revenue is through classes. This does not
include in-kind contributions from the city of Edina. A
major problem for the Art Center seems to be the large facility
building and maintenance area. Also geographic location is
both a negative and positive influence on class attendance..
A few recommendations for their Art Center:
I) Have national known artists in residence program
2) Change their name back to Art Center of Minnetonka
3) Upscale the image of their gallery area to get
high quality artists to exhibit
A full synopsis of this discussion session will be sent later.
9. Pottery Department
Diana Hodges reported that there would be a meeting on January 21
with the pottery instructors and students to discuss the users
fee in the, pottery department. The expenses of that department
appear to be very draining on our budget. Diana Hedges said
that a letter would be sent to the pottery instructors and
students regarding new policies.
BETTY PAUGH MADE THE MOTION THAT WE APPROVE THE USERS FEE
AND-NEW POLICIES FOR THE POTTERY DEPARTMENT.
Harriet Bach seconded that motion. MOTION CARRIED
IV. OLD BUSINESS
Sharon Hale reminded the Board that on February 12 Sandy Clark will
give.a demonstration at the Federated Women's Club meeting at
St. Albans Church. The meeting is at 11:45 with a "thankyou for
the:sign" theme.
Mollie Paulson will bring Gift Gallery items to sell at that meeting.
page 5
V. NEW BUSINESS
A. Jim VanValkenburg announced that he will send a letter to
Board members describing their Board positions this year
subject to their approval or rejection,
B. Jim VanValkenburg reminded the Board tnat Edinamite will be
coming up on February 28.
C. Judy Smith reminded the Board to think about suggestions for
those people who smould be recognized at the City of Edina
annual recognition night for outstanding community volunteers.
VI. JIM VANVALKENBURG MADE A MOTION TO ADJOURN THE MEETING AT 8:30 A.M.
JUDY SMITH SECONDED THE MOTION. MOTION CARRIED.
NEXT EAC BOARD MEETING FEBRUARY 19, 1987 AT 7:30 A.M.
WAYS AND MEANS COMMITTEE WILL MEET ON THURSDAY, FEBRUARY 5,
AT 7:30 A.M.